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Brand Insider

MediaPost
Artificial Intelligence
Brand Marketing
Volkswagen
Super Bowl
Taylor Morrison
Sleep Number
Chili's
Squarespace
Domains
Fiber
Rural America
Dallas Cowboys
Godiva
Dutch Bros
TCL Electronics
Shakey's Pizza Parlor
Drivers Wanted
Bealls
Homes Built For Real Life
NFL

MediaPost's Intimate marketing, advertising and strategy discussions with top brand marketers.

PublishesWeeklyEpisodes212Founded6 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Brand Insider

Latest Episodes

Volition America is a patriotic lifestyle brand built around a simple, stubborn belief that the American flag is a symbol of passion and pride, not politics. They’re building brand partnerships across categories and providing scholarships to children... more

Prime Day starts Tuesday, and Chamberlain Group is using it as the first real commercialization moment for a repositioned brand, a new product story, and a marketing organization that has completely rebuilt how it connects creative to conversion. We ... more

Sports fans are another level of loyalty, and smart brands are figuring out how to show up authentically in that space. Lowe’s is doing just that with the NFL and Lionel Messi. We sat down with Gerardo Soto, VP of Media and Sports Marketing, to hear ... more

Everyone has a Nordstrom story. Stories about the shoes they wore down the aisle, the suit that started a career, the tomato soup that turned a hard day around. To celebrate its 125th anniversary this year, Nordstrom is putting those stories on scree... more

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Recent Guests

Olivia Kim
Senior Vice President of Brand and Creative at Nordstrom
Nordstrom
Episode: Ep. 212 with Olivia Kim, Senior Vice President, Brand and Creative, Nordstrom
Cindy Staats
Sr. Vice President of Marketing at Shakey's Pizza Parlor
Shakey's Pizza Parlor
Episode: Ep. 211 with Cindy Staats, Sr. Vice President of Marketing, Shakey’s Pizza Parlor
Ahad Afridi
CMO of Pladis Global
Pladis Global
Episode: Ep. 210 with Ahad Afridi, CMO, pladis Global
Rob Sender
Senior Director of Brand and Marketing for The Dallas Cowboys
Dallas Cowboys
Episode: Ep. 209 with Rob Sender, Senior Director, Brand & Marketing, Dallas Cowboys
Lynn Franz
Senior Director, Marketing Excellence at Land O'Lakes
Land O'Lakes
Episode: Ep. 208 with Lynn Franz, Senior Director, Marketing Excellence Land O’Lakes
Doug VandeVelde
Chief Growth Officer, Kellogg
Kellogg
Episode: Ep. 207 with Doug VandeVelde, Chief Growth Officer, WK Kellogg Co
Nicola Smith
Southwest Senior AI Advisor
Southwest Airlines
Episode: Ep. 206 with Nicola Smith, Senior AI Advisor, Southwest
Nate Skinner
Senior Director of Global Brand, Squarespace
Squarespace
Episode: Ep. 205 with Nate Skinner, Senior Director of Global Brand, Squarespace
Luz Bickert
Director of Social and Digital Advertising, Chili's
Chili's
Episode: Ep. 204 with Luz Bickert, Director of Social and Digital Advertising, Chili's

Hosts

Erin Everhart
Host of Brand Insider
Douglas Parks
Host of Brand Insider

Reviews

5.0 out of 5 stars from 10 ratings
  • Great for marketing educators.

    I wish there was a companion video component to these interviews. I teach marketing, and would be able to use these videos in my classes. But if I have students listen to a podcast during class, they would get bored and tune out, since there is no video accompanying it.

    Apple Podcasts
    5
    pod_fan_3
    United States2 years ago
  • One of the most insightful podcasts in marketing industry. Really high profile guests!

    Living it

    Apple Podcasts
    5
    Abulashvili_Maya
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Shows high-profile guests and actionable marketing insights.
Audience notes desire for companion video content to accompany interviews.
Strong praise for deep industry perspectives and practical takeaways.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#112
Ukraine/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Ep. 211 with Cindy Staats, Sr. Vice President of Marketing, Shakey’s Pizza Parlor
Q: Going back to your operator days, what were some of the things that would have made your life easier if marketing would have approached you?
She emphasizes the importance of clear communication, training, and ensuring that marketing initiatives align with the realities and workload of operators, avoiding overburdening staff while still driving brand goals.
Ep. 211 with Cindy Staats, Sr. Vice President of Marketing, Shakey’s Pizza Parlor
Q: Cindy, you teased a little bit, you brin with the brand for, you said, a few years. Talk about your background.
Cindy explains growing up with Shakey's in Colorado, moving to California for a franchise marketing role, rising to director of marketing, and eventually joining the corporate side through a franchise acquisition, which built deep trust and collaboration with franchisees.
Ep. 199 with Debbie Beisswanger, SVP, Brand Marketing, Dutch Bros
Q: What have you learned from your partnerships that you'll apply going forward?
Debbie notes that integrated, cross-functional collaboration across marketing, operations, and field teams is crucial, and that future partnerships should be scalable and friction-free for front-line staff while preserving the customer experience.
Ep. 199 with Debbie Beisswanger, SVP, Brand Marketing, Dutch Bros
Q: How do you identify and select brand collaborations that fit your ethos?
She describes a rigorous fit approach where partnerships must align with the brand's ethos and consumer, with a focus on one-to-one matches like Lonely Ghost, ensuring collaborations feel authentic and mutually reinforcing rather than promotional.
Ep. 199 with Debbie Beisswanger, SVP, Brand Marketing, Dutch Bros
Q: Talk to me a little bit about Dutch Bros and how you differentiate it from competitors.
Debbie explains that Dutch Bros began in Grants Pass, Oregon in 1992, grew by focusing on community connection, and differentiates itself through a drive-through, highly personalized service with Broistas, and a culture that centers on the brand ethos of love and relationships.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Frequently Asked Questions About Brand Insider

What is Brand Insider about and what kind of topics does it cover?

A sampling of recent episodes shows a focus on large brands leaning into authentic storytelling, premium positioning, and multi-channel activation. Discussions span heritage-driven campaigns, nostalgia marketing, creator ecosystems, and the tension between long-form narratives and scalable, performance-oriented messaging. Notable is the willingness of guests to blend culture, partnerships, and data-driven growth—often via multi-year brand transformations, cross-media campaigns, and experiential strategies. This mix makes the show valuable for marketers seeking practical frameworks, inspiration from brand-building at scale, and real-world examples across retail, hospitality, tech, and automotive sectors.

Where can I find podcast stats for Brand Insider?

Rephonic provides a wide range of podcast stats for Brand Insider. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Brand Insider and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Brand Insider get?

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What are the audience demographics for Brand Insider?

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How many subscribers and views does Brand Insider have?

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Which podcasts are similar to Brand Insider?

These podcasts share a similar audience with Brand Insider:

1. Channels with Peter Kafka

How many episodes of Brand Insider are there?

Brand Insider launched 6 years ago and published 212 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Brand Insider?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Brand Insider?

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What guests have appeared on Brand Insider?

Recent guests on Brand Insider include:

1. Olivia Kim
2. Cindy Staats
3. Ahad Afridi
4. Rob Sender
5. Lynn Franz
6. Doug VandeVelde
7. Nicola Smith
8. Nate Skinner

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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