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Brand Insider

MediaPost
Artificial Intelligence
Brand Marketing
NFL
Lowe's
New York City
Marketing
Dallas Cowboys
Fiber
Chili's
Godiva
Rural America
Squarespace
Sleep Number
Taylor Morrison
Domains
Super Bowl
Volkswagen
BMW
Volition America
Saatva

MediaPost's Intimate marketing, advertising and strategy discussions with top brand marketers.

PublishesWeeklyEpisodes218Founded6 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Brand Insider

Latest Episodes

People don’t like talking about their finances. I’ve been with my husband for 11 years, and I still give him the side-eye when he asks how much is in my savings account.

For many people, it’s uncomfortable talking about money because they don’t know... more

I honed my marketing chops at The Home Depot. I spent six years of my life in an orange apron. Six years reflighting media, plussing up paid search, and trying to predict the exact week spring will arrive so we can flip end caps from snow blowers to ... more

There is something truly therapeutic about sweating it out, but my fellow yogis out there know that after a couple of big sweats, those leggings are never quite the same. No amount of laundry detergent can restore them. Which is exactly why I have tw... more

The World Cup Finals are this Sunday in New York.

The 5-week saga that has taken over North America is coming to end this Sunday. There’s been something genuinely electric about watching this tournament unfold. Entire neighborhoods turn out in jerse... more

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Recent Guests

Sravan Vadigepalli
Senior Director of AI at Lowe's
Lowe's
Episode: Ep. 219 with Sravan Vadigepalli, Senior Director, AI, Lowe’s
Katie Babineau
CMO of Beyond Yoga
Beyond Yoga
Episode: Ep. 218 with Katie Babineau, CMO, Beyond Yoga
Nancy Mammana
CMO of New York City Tourism and Conventions
New York City Tourism + Conventions
Episode: Ep. 217 with Nancy Mammana, CMO, New York City Tourism + Conventions
Valerie Marks
Marketing Director, The Macallan at Edrington
The Macallan / Edrington
Episode: Ep. 216 with Valerie Marks, Marketing Director, The Macallan
John Sapiente
CEO of Volition America
Volition America
Episode: Ep. 215 with John Sapiente, Chief Executive Officer, Volition America
Elina Vives
CMO, Chamberlain Group
Chamberlain Group
Episode: Ep. 214 with Elina Vives, CMO, Chamberlain Group
Gerardo Soto
VP of Media and Sports Marketing
Lowe's
Episode: Ep. 213 with Gerardo Soto, VP of Media and Sports Marketing, Lowe's
Olivia Kim
Senior Vice President of Brand and Creative at Nordstrom
Nordstrom
Episode: Ep. 212 with Olivia Kim, Senior Vice President, Brand and Creative, Nordstrom
Cindy Staats
Sr. Vice President of Marketing at Shakey's Pizza Parlor
Shakey's Pizza Parlor
Episode: Ep. 211 with Cindy Staats, Sr. Vice President of Marketing, Shakey’s Pizza Parlor

Hosts

Erin Everhart
Host of Brand Insider
Douglas Parks
Host of Brand Insider

Reviews

5.0 out of 5 stars from 11 ratings
  • Great for marketing educators.

    I wish there was a companion video component to these interviews. I teach marketing, and would be able to use these videos in my classes. But if I have students listen to a podcast during class, they would get bored and tune out, since there is no video accompanying it.

    Apple Podcasts
    5
    pod_fan_3
    United States2 years ago
  • One of the most insightful podcasts in marketing industry. Really high profile guests!

    Living it

    Apple Podcasts
    5
    Abulashvili_Maya
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Shows high-profile guests and actionable marketing insights.
Audience notes desire for companion video content to accompany interviews.
Strong praise for deep industry perspectives and practical takeaways.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#198
Ukraine/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Ep. 218 with Katie Babineau, CMO, Beyond Yoga
Q: So you've been with the brand for a couple of years now. Talk to me about what was the state of the brand when you stepped in and what made you want to join the company?
Katie describes joining from a strong product foundation and loyal customer love, with the opportunity to modernize the brand and scale alongside a tight-knit community, which she found compelling enough to commit long-term.
Ep. 171 with Paul Weingard, President & CEO, Schylling
Q: How do you approach product development when you're so rooted in nostalgia yet need to introduce new items like Neato?
Schylling looks to the archives for relaunch opportunities and also creates modernized versions of traditional play activities. Neato exemplifies this by combining retro-inspired graphic treatments with contemporary tactile and sensory design to keep products fresh while preserving nostalgic appeal.
Ep. 171 with Paul Weingard, President & CEO, Schylling
Q: Has play changed and how has that affected how you market to the current generation, given the digital competition for kids' attention?
While play patterns remain instinctual and universal, digital content and screens create a noisy environment. Schylling focuses on open-ended, imaginative play and communicates nostalgia as a bridge between parents and children, using in-store experiences and packaging to highlight the timeless value of their products while leveraging social and e-commerce channels for visibility.
Ep. 171 with Paul Weingard, President & CEO, Schylling
Q: Paul, tell us a little bit about Schylling, about its history, but also the major brands that I think all of us remember playing with, but we may not know them as brands.
Schylling has celebrated 50 years, started with a windup Ornithopter and built a portfolio around classic, nostalgic playthings that retailers could carry through independent shops. Over time, the company broadened into recognizable brands like Lava Lamp and Big Wheel, while keeping the traditional play patterns intact and expanding into modern channels with careful branding and packaging.
Ep. 179 with Ben Sylvan, SVP of Connected Media, Keurig Dr Pepper
Q: How do you ensure brand safety and manage AI-related risks as you scale personalization and automation?
Brand safety is addressed by mixing AI thoughtfully, clearly defining strategy and training models, and using advanced context-aware evaluation to avoid unsafe placements while expanding inventory opportunities.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Brand Insider

What is Brand Insider about and what kind of topics does it cover?

A sampling of recent episodes shows a focus on large brands leaning into authentic storytelling, premium positioning, and multi-channel activation. Discussions span heritage-driven campaigns, nostalgia marketing, creator ecosystems, and the tension between long-form narratives and scalable, performance-oriented messaging. Notable is the willingness of guests to blend culture, partnerships, and data-driven growth—often via multi-year brand transformations, cross-media campaigns, and experiential strategies. This mix makes the show valuable for marketers seeking practical frameworks, inspiration from brand-building at scale, and real-world examples across retail, hospitality, tech, and automotive sectors.

Where can I find podcast stats for Brand Insider?

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How many listeners does Brand Insider get?

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What are the audience demographics for Brand Insider?

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How many subscribers and views does Brand Insider have?

To see how many followers or subscribers Brand Insider has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Brand Insider?

These podcasts share a similar audience with Brand Insider:

1. Channels with Peter Kafka

How many episodes of Brand Insider are there?

Brand Insider launched 6 years ago and published 218 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Brand Insider?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Brand Insider?

Rephonic pulls ratings and reviews for Brand Insider from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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Rephonic provides full transcripts for episodes of Brand Insider. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Brand Insider?

Recent guests on Brand Insider include:

1. Sravan Vadigepalli
2. Katie Babineau
3. Nancy Mammana
4. Valerie Marks
5. John Sapiente
6. Elina Vives
7. Gerardo Soto
8. Olivia Kim

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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