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Artwork for The Pro Serv Podcast: Grow, Scale, and Exit a Boutique Professional Services Firm

The Pro Serv Podcast: Grow, Scale, and Exit a Boutique Professional Services Firm

Collective 54
Professional Services
Collective 54
Artificial Intelligence
Entrepreneurship
Consulting
Recurring Revenue
Marketing
Client Relationships
Private Equity
Business Growth
Business Development
Book Writing
Professional Services Firms
Digital Transformation
Project-Based Revenue
Rainmaking
Cybersecurity
Thematic Investing
Data and Analytics
Rebranding

The Pro Serv Podcast is for founders of boutique professional service firms who want to grow, scale, and exit. Hosted by Collective 54, each episode features a real founder case study drawn from across the full professional services sector — including management consulting, strategy consulting, operations consulting, human resources consulting, marketing consulting, sales consulting, IT consulting... more

PublishesWeeklyEpisodes263Founded6 years ago
Number of ListenersCategories
EntrepreneurshipBusinessManagement

Listen to this Podcast

Artwork for The Pro Serv Podcast: Grow, Scale, and Exit a Boutique Professional Services Firm

Latest Episodes

In this episode, Greg Alexander speaks with Tim Belden, a Collective 54 member, about why most boutique founders make a costly sequencing mistake when building their exit team — and what one founder did differently by hiring the transaction attorney ... more

In this episode, Jeff Klaumann speaks with Frank Williamson, Founder of Oaklyn Consulting, about why a profitable boutique professional services firm is not automatically a sellable one — and what founders must do to close the gap between strong fina... more

In this episode, Greg Alexander speaks with Noah Berk, Co-Founder of Aptitude 8 about how AI is reshaping service delivery and pricing in professional services. This episode is useful for founders of boutique professional service firms who are workin... more

In this episode, Greg Alexander speaks with Ben Edwards, VP of Consulting at CMap about where professional-services software is heading and how AI is changing the way boutique firms access and use their operational data. This episode is useful for fo... more

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Recent Guests

Tim Belden
Long-time electricity and natural gas industry consultant; Energy GPS founder
Energy GPS
Episode: Hire the Lawyer First: Building the Team That Gets Your Exit Done with Tim Belden| Episode 267
Frank Williamson
Founder and CEO of Oakland Consulting
Oakland Consulting
Episode: Profitable Isn’t the Same as Sellable with Frank Williamson| Episode 266
Noah Berk
Co-founder of Aptitude 8
Aptitude 8
Episode: Rethinking Service Delivery in the AI Era with Noah Berk| Episode 265
Ben Edwards
Executive with CMAP (Professional Services Automation)
CMAP
Episode: The Headless Future: Re-Engineering Your Tech Stack for the AI Era with Ben Edwards | Episode 264
Peter Kang
Founder of Barrel Holdings, author of The HoldCo Guide
Barrel Holdings
Episode: Own More, Run Less: The Agency Holding Company Playbook with Peter Kang | Episode 263
Chris Prinos
Founder and CEO of Indigo Trigger
Indigo Trigger
Episode: You Don't Need an Engineer. You Need to Know the Work with Chris Prinos | Episode 262
Dennis Hahn
Chief Strategy Officer at Liquid Agency, partner at Liquid
Liquid Agency
Episode: We Hired a Credentialed M&A Advisor. It Still Went Sideways with Scott Gardner and Dennis Hahn | Episode 261
Scott Gardner
CEO and co-founder of Liquid Agency
Liquid Agency
Episode: We Hired a Credentialed M&A Advisor. It Still Went Sideways with Scott Gardner and Dennis Hahn | Episode 261
Bart Bartlett
Founder and CEO of DemandZen
DemandZen
Episode: Doubling Margins in 12 Months with Bart Bartlett | Episode 259

Host

Greg Alexander
Host of the Pro Serv Podcast, and a longtime leader in Collective 54, frequently discussing scaling, pricing, and organizational design in professional services.

Reviews

4.4 out of 5 stars from 23 ratings
  • Great insights

    The insights that this podcast delivers are incredibly valuable.

    Apple Podcasts
    5
    AmarSheth
    Canada5 years ago
  • Invaluable

    If you are an entrepreneur and are passionate about scaling and possibly selling your company then these are the most effective and hands on methods to learning best practices on the highest professional levels.

    Apple Podcasts
    5
    Jerored
    United States6 years ago
  • Inspiring content

    As an owner of a consulting firm, I find each episode inspiring. Highly recommend reading his book too.

    Apple Podcasts
    5
    37woman
    United States6 years ago
  • Excellent podcast for pro serve owners!

    I have learned incredible amounts listening to this podcast. Really an invaluable resource!

    Apple Podcasts
    5
    Bethany Hubbell
    United States6 years ago
  • Quality 🔥

    Great professional podcast to learn how to sell your firm!

    Apple Podcasts
    5
    blazikpodcast
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners highlight actionable takeaways for scaling, pricing, and exits.
Great insights about practical, hands-on growth for pro serve firms.
Quality discussions with real-world case studies from founders and operators.

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

Hire the Lawyer First: Building the Team That Gets Your Exit Done with Tim Belden| Episode 267
Q: What skills do you need in the attorney beyond mastery of the law?
Beyond legal knowledge, the attorney should act as a business advisor, helping with tax considerations, corporate structure, employment agreements, and overall deal strategy.
Hire the Lawyer First: Building the Team That Gets Your Exit Done with Tim Belden| Episode 267
Q: So when is like upfront? By like, without a doubt, I would hire your attorney before you hired an investment bank for a bunch of reasons that I didn't even know until we hired ours.
Tim explains that hiring an attorney first helps set up the deal, unlocks access to better investment bankers, and allows for a smoother, more informed transaction overall.
Profitable Isn’t the Same as Sellable with Frank Williamson| Episode 266
Q: Can you be profitable but not saleable?
Yes, profitability does not guarantee saleability; saleability requires repeatability, autonomous operations, and a predictable future that a new owner can manage without the founder's constant involvement.
The Headless Future: Re-Engineering Your Tech Stack for the AI Era with Ben Edwards | Episode 264
Q: Why is the idea of a 'system of record' so critical for value and growth in professional services?
A system of record provides guardrails and consistent data that enable repeatable processes, accurate revenue and margin insights, and a trustworthy enterprise value foundation that attracts investment and supports scaling.
The Headless Future: Re-Engineering Your Tech Stack for the AI Era with Ben Edwards | Episode 264
Q: What does MCP stand for and why is it important in this context?
MCP stands for Model Context Protocol, a concept used to enable LLMs to access and reason over data from multiple SaaS and legacy systems in real time to drive better decision-making.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A practical, practitioner-focused show about growing, scaling, and exiting professional services firms. Episodes frequently center on leveraging AI to boost margins, streamlining operations with organizational design (including pod structures and COO roles), and navigating strategic moves like acquisitions, pricing shifts, and exits. Guests include agency founders, consultants, and senior operators who share real-world case studies, actionable frameworks, and lessons learned from building and selling professional services businesses. The format tends to blend bold ideas (AI enablement, value-based pricing, community-driven marketing) with careful attention to governance, client experience, and sustainable growth. The mix of operational play... more

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1. Built to Sell Radio
2. Odd Lots
3. The Meb Faber Show - Better Investing
4. The Compound and Friends
5. Hidden Forces

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this podcast launched 6 years ago and published 263 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Tim Belden
2. Frank Williamson
3. Noah Berk
4. Ben Edwards
5. Peter Kang
6. Chris Prinos
7. Dennis Hahn
8. Scott Gardner

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