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Built to Sell Radio

John Warrillow
Entrepreneurship
Private Equity
Mergers and Acquisitions
Negotiation
Business Acquisition
Acquisition
Venture Capital
Saas
Acquisitions
EBITDA
Recurring Revenue
Covid-19
Merchant Aviation
SBA Loans
Amazon
Due Diligence
Payment Processing
Investment
Investment Strategies
Selling a Business

Built to Sell Radio is a weekly podcast for business owners interested in selling a business. Each week, we ask an entrepreneur who has recently sold a business why they decided to sell their business, what they did right and what mistakes they made through the process of exiting their business. Built to Sell Radio is the ultimate insider's guide to approaching the most important financial transac... more

PublishesWeeklyEpisodes559Founded11 years ago
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BusinessEntrepreneurship

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Artwork for Built to Sell Radio

Latest Episodes

"When I sell the company, then I'll be happy." Psychotherapist Jo Swann says that one phrase is the most reliable predictor of a miserable exit. She would know. She made her money in the 90s, retired to an oceanfront apartment in Borneo, and fell str... more

Every founder fixates on the multiple. Tim Hellebrand will tell you the (second) most important number on a letter of intent is the one almost nobody understands until it is too late: working capital.

When Tim and his four brothers took their $105... more

A lot of owners are losing sleep over AI right now. They watch search traffic erode, they see competitors automating, and they wonder if the business they spent twenty years building is quietly becoming obsolete.

Jaryd Krause sees it differently. ... more

YouTube

When Sean Kernan wanted out of the financial advisor support business he co-founded in Dallas, he didn't shop it to outside acquirers, and he didn't wait for his five partners to make him an offer. He engineered the buyout himself. Three and a half m... more

YouTube

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Recent Guests

Tim Hellebrand
Owner/leader of Don's Appliances family business
Don's Appliances/Kodiak (buyer)
Episode: Ep 549 How a $105 Million Business Sale Revealed the Second Most Important Number in an LOI
Jaryd Krause
Entrepreneur who buys online businesses; hosts a podcast on acquiring businesses
Episode: Ep 548 The Threat and Curse of AI
Sean Kernan
Founder/Partner, Advisor Resource Council (ARC)
Advisor Resource Council (ARC) / LPL ecosystem
Episode: Ep 547 How to Get Your Partners to Buy You Out
Dori Yona
Founder and entrepreneur who led Earny and later started Simple Closure and Asset Hub
Earny; Simple Closure; Asset Hub
Episode: Ep 546 $14M Raised, A Car-Changing Exit
Boris Berenberg
Founder of Atlas Authority and former Atlassian partner
Atlas Authority / Modus Create (acquired) / Atlassian ecosystem
Episode: Ep 544 Why He Regrets Selling for 3.5X EBITDA
Ret Taylor
Founder of Ned (NED), a natural remedies company
NED
Episode: Ep 543 From $32M Valuation to Fire Sale — How Ret Taylor Sold Ned After an Apple Update Crushed His Margins and Re-Invented Himself as a Spiritual Guide
Simon Lorenz
Founder of Klara, later involved with Zello
Klara, Zello
Episode: Ep 542 The 15X Multiple That Let Him Walk Away in 12 Months
John Richardson
MIT Sloan School of Management negotiation teacher and author of Never Settle
MIT Sloan School of Management
Episode: Ep 541 Mastering the Deal: 7-Figure Negotiation Mistakes Founders Make When Selling Their Business with MIT's John Richardson, Author of Never Settle
Murray Kent
Owner/Operator of Connex (electrical conduit supplier)
Connex
Episode: Ep 540 From $40K to 8 Figures -- How Murray Kent Sold His Electrical Conduit Business for 6.2x EBITDA

Host

Colin Morgan
Executive Producer of the show; involved in interview direction and production

Reviews

4.8 out of 5 stars from 469 ratings
  • Exits Are Built Long Before They’re Sold

    This episode does something rare: it reframes exits as a series of daily decisions, not a single transaction. The way you highlighted value creation, buyer perspective, and emotional readiness brings real maturity to the conversation. Thoughtful, grounded, and genuinely helpful for founders who want to build with the end in mind, without losing themselves along the way.

    Apple Podcasts
    5
    Anum — The Platinum CEO
    United Kingdom6 months ago
  • Solid content, buy your guest some microphones

    Sounds like a calling in on a Motorola razor

    Apple Podcasts
    3
    CelebProducer
    United States6 months ago
  • Building What Others Want to Buy

    Absolutely fantastic episode, you revealed what too many founders miss: acquirers don’t buy your revenue, they buy your assets-in-motion. The way you and Chris Hutchins laid out how team, IP, roadmap, and momentum matter more than EBITDA was eye-opening. A brilliant guide for anyone building from legacy to lift-off.

    Apple Podcasts
    5
    Anum — The Platinum CEO
    United Kingdom7 months ago
  • The best podcast for entrepreneurs

    I have learned so much from this show! Yes, the primary focus is on exit strategies, but the conversations go so much deeper into business operations, finance, negotiation, and how the successes and failures have impact founders’ personal lives. A must listen if you’re interested in entrepreneurship.

    Apple Podcasts
    5
    tbm59285839
    United States8 months ago
  • Highly valuable

    This episode was such a masterclass in perspective. What struck me most wasn’t just the strategy behind acquisitions—it was the way Lee opened a window into the mindset of an acquirer. So often, conversations around business growth stay on the surface of numbers and deals, but here you created space for the psychology, the human lens, the why behind the moves.

    Apple Podcasts
    5
    Anum — The Platinum CEO
    United Kingdom8 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Favored by founders seeking a blueprint for exits and post‑exit planning.
Listeners praise practical, in‑depth deal guidance and real‑world negotiation tips.
Many reviews highlight the host's interviewing skill and the breadth of guest experience.
Audience notes the show balances technical deal details with psychology and personal impact.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep 547 How to Get Your Partners to Buy You Out
Q: How was the buyout financed and who provided the funding?
The two remaining partners used the custodian's financing facility; the custodian loaned the money, using the pay/fee streams as collateral, which allowed Sean and one other partner to cash out while the rest of the firm continued under the existing structure.
Ep 547 How to Get Your Partners to Buy You Out
Q: What was the initial catalyst to consider selling your stake in ARC?
The combination of growing competition, the custodian's increasingly adversarial stance, and the recognition that the group dynamics among six partners were fragile enough to complicate ongoing operations pushed me to explore a clean, cash-out opportunity while maintaining the integrity of the remaining business.
Ep 544 Why He Regrets Selling for 3.5X EBITDA
Q: What would you do differently if you could rewind the clock and go through it again?
Would engage brokers/advisors, build a more robust pipeline, and align the exit with personal values and a prepared psychological and family plan; consider bringing in a CEO to run the business rather than selling.
Ep 544 Why He Regrets Selling for 3.5X EBITDA
Q: When you talk about three and a half or so times profit in the structure was part cash up front, part equity rollover?
Yes, the deal included a rollover of equity and a complex structure with multiple entities; he notes tax considerations and imperfect, sometimes opaque, financial engineering common in PE deals.
Ep 544 Why He Regrets Selling for 3.5X EBITDA
Q: And what were your expectations, and what did you hear back from the market around valuation? Were they valuing on a multiple of EBITDA or revenue?
He describes the three buyer categories, the frustration with offers, and the realization that valuation was heavily influenced by timing, buyer type, and lack of advisory guidance.

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Frequently Asked Questions About Built to Sell Radio

What is Built to Sell Radio about and what kind of topics does it cover?

This show centers on real-world exits and the mechanics of selling a business, featuring founders, executives, and acquirers sharing how they built value, navigated negotiations, and structured deals. Episodes often drill into governance, funding the exit, earnouts, and the emotional and personal dimensions of selling, with practical takeaways on valuation, deal terms, and post‑exit transitions. A standout thread across episodes is the depth of insight into both sides of a transaction—from bootstrapped startups to high‑growth tech plays and professional services firms—making it a strong resource for owners planning an exit, buyers evaluating opportunities, and deal advisors seeking actionable frameworks.

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How many listeners does Built to Sell Radio get?

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What are the audience demographics for Built to Sell Radio?

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How many subscribers and views does Built to Sell Radio have?

To see how many followers or subscribers Built to Sell Radio has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Built to Sell Radio?

These podcasts share a similar audience with Built to Sell Radio:

1. Acquiring Minds
2. Moneywise
3. Acquisitions Anonymous - #1 for business buying, selling and operating
4. My First Million
5. Founders

How many episodes of Built to Sell Radio are there?

Built to Sell Radio launched 11 years ago and published 559 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Built to Sell Radio?

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What guests have appeared on Built to Sell Radio?

Recent guests on Built to Sell Radio include:

1. Tim Hellebrand
2. Jaryd Krause
3. Sean Kernan
4. Dori Yona
5. Boris Berenberg
6. Ret Taylor
7. Simon Lorenz
8. John Richardson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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