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Artwork for Built to Sell Radio

Built to Sell Radio

John Warrillow
Entrepreneurship
Private Equity
Mergers and Acquisitions
Negotiation
Business Acquisition
Acquisition
Venture Capital
Saas
Acquisitions
Amazon
EBITDA
Recurring Revenue
Covid-19
Earnouts
Merchant Aviation
SBA Loans
Due Diligence
Payment Processing
Investment
Investment Strategies

Built to Sell Radio is a weekly podcast for business owners interested in selling a business. Each week, we ask an entrepreneur who has recently sold a business why they decided to sell their business, what they did right and what mistakes they made through the process of exiting their business. Built to Sell Radio is the ultimate insider's guide to approaching the most important financial transac... more

PublishesWeeklyEpisodes579Founded11 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for Built to Sell Radio

Latest Episodes

The traits that make someone a great entrepreneur are the same ones that get them into trouble once they sell. Optimism, conviction, the belief that any problem can be solved with enough effort. Those instincts build a company. Pointed at an investme... more

YouTube

Have you ever considered how you would tell your employees you've sold your business? It's one of the conversations most founders fear. You hope your employees will be happy for you, but you also worry some will view you as a sellout.

Dr. Michael ... more

YouTube

Lior Pozin started AutoDS to run his own eBay dropshipping stores. The software finds trending products to sell, tracks supplier price and stock changes, and fulfills orders automatically so a dropshipper never touches the inventory. He bootstrapped ... more

YouTube

Jim Fitzgerald bootstrapped Taradel from a spare bedroom into a $30 million direct mail company. In 2016 he took the business to market, and the five buyers who made it to an indication of interest all offered roughly 4x EBITDA, about half of what Ji... more

YouTube

Key Facts

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Recent Guests

Michael Filosi
Dentist and entrepreneur who built Adelaide's largest dental practice
Fullerton Park Dental
Episode: Ep 569 35 Employees, 4 PE Offers, and the Staff Reaction That Burned a Hole in His Soul
Lior Pozin
Founder of AutoDS, a dropshipping automation software company
AutoDS
Episode: Ep 568 Walked Away From $38M, Sold to Fiverr for $91M
Jim Fitzgerald
Founder/CEO of Taradel, growth-focused entrepreneur
Taradel
Episode: Ep 567 Rejected at 4x, Sold for 8 Figures: The Growth Mistake That Nearly Cost Jim Fitzgerald Half His Exit
Andy Klump
CEO of Clean Energy Associates, later sold to Intertek
Clean Energy Associates
Episode: Ep 566 From "Unsellable" to $112M, a Bootstrapped Sale to Intertek
Zac Smith
Owner of a CertaPro Painters franchise in North Carolina
CertaPro Painters (franchisee)
Episode: Ep 565 He 10X'd His Money in 3 Years With a Painting Franchise
Adam Spector
Co-founder of LiftIgniter, entrepreneur and investor
LiftIgniter; investors group
Episode: Ep 564 7x on Paper. Break Even in Cash. Adam Spector on Staying in the Game After a Sale.
Heath Adams
Founder of the ethical hacking education and services firm; founder of BreachPoint
TSM / BreachPoint
Episode: Ep 563 Heath Adams Said No to the Biggest Offer of His Life, Then Doubled It
Stuart Faught
Founder of MiniHorse.ai / Ready to Scale SaaS
MiniHorse.ai
Episode: Ep 562 Selling 20 Companies at 4x ARR, With Stuart Faught
Rob Walling
Founder of Drip (SaaS), investor via Tiny Seed
Drip (formerly), Tiny Seed
Episode: Ep 561 The $40M Earnout That Never Got Paid, and the One That Did - Rob Walling and Garren Hilow

Hosts

John Warlow
Host of the show; long-running interviewer with focus on deal mechanics and exit strategies
Colin Morgan
Executive Producer and host/voice on show; guides conversations with guests and manages show flow

Reviews

4.8 out of 5 stars from 475 ratings
  • Sound Editing Bad

    Please stop using whatever software you’re using to cut out the filler words and spaces in between words. It makes the sound extremely choppy and difficult to listen to. Love the content! Hope you’ll consider this request to make it an easier listening experience for all of us.

    Apple Podcasts
    5
    Bdars
    United States2 months ago
  • Exits Are Built Long Before They’re Sold

    This episode does something rare: it reframes exits as a series of daily decisions, not a single transaction. The way you highlighted value creation, buyer perspective, and emotional readiness brings real maturity to the conversation. Thoughtful, grounded, and genuinely helpful for founders who want to build with the end in mind, without losing themselves along the way.

    Apple Podcasts
    5
    Anum — The Platinum CEO
    United Kingdom10 months ago
  • Solid content, buy your guest some microphones

    Sounds like a calling in on a Motorola razor

    Apple Podcasts
    3
    CelebProducer
    United Statesa year ago
  • Building What Others Want to Buy

    Absolutely fantastic episode, you revealed what too many founders miss: acquirers don’t buy your revenue, they buy your assets-in-motion. The way you and Chris Hutchins laid out how team, IP, roadmap, and momentum matter more than EBITDA was eye-opening. A brilliant guide for anyone building from legacy to lift-off.

    Apple Podcasts
    5
    Anum — The Platinum CEO
    United Kingdoma year ago
  • The best podcast for entrepreneurs

    I have learned so much from this show! Yes, the primary focus is on exit strategies, but the conversations go so much deeper into business operations, finance, negotiation, and how the successes and failures have impact founders’ personal lives. A must listen if you’re interested in entrepreneurship.

    Apple Podcasts
    5
    tbm59285839
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the depth on deal mechanics and psychology of exits.
Fans note sharp interviewing and high-caliber guests.
Many appreciate actionable takeaways for preparing a business for sale and navigating post-exit life.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep 569 35 Employees, 4 PE Offers, and the Staff Reaction That Burned a Hole in His Soul
Q: What do you mean it wasn't worth it? When you make that calculation, just walk me through the maths.
He says his younger self would have urged him to work with less intensity. He believes the business succeeded, but the personal cost was too high to recommend repeating his approach.
Ep 569 35 Employees, 4 PE Offers, and the Staff Reaction That Burned a Hole in His Soul
Q: Do you have enough that work is now an option?
Filosi says yes. He no longer needs to accept work and could choose not to work at all.
Ep 568 Walked Away From $38M, Sold to Fiverr for $91M
Q: How did the earnout work, and what was it tied to?
The earnout was tied to revenue and EBITDA, with growth milestones measured every six months. Pozin says the structure let him focus on growth, employee care, and the business's long-term prospects rather than treating every spending decision as his personal risk.
Ep 568 Walked Away From $38M, Sold to Fiverr for $91M
Q: What was the straw that broke the camel's back and made you decide the private equity deal was not for you?
Pozin says the buyer kept looking for ways to optimize the profit and loss statement, while also setting ambitious revenue goals without offering enough additional compensation for exceeding them. That convinced him they wanted to cut costs rather than keep growing the company.
Ep 560 Dane Pan Gave Up 4x to Get 100% Cash: Selling a $1.3M Amazon Brand
Q: What was the length of time between the first LOI and the final LOI?
Approximately three months, from the first LOI in early June to the final LOI at the end of August, with nine buyers engaging and four letters of intent.

Audience Metrics

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Frequently Asked Questions About Built to Sell Radio

What is Built to Sell Radio about and what kind of topics does it cover?

This show centers on business owners pursuing exits, mergers, or strategic sales, often from the perspective of buyers and investors. Episodes repeatedly unpack deal mechanics, financing structures, and due-diligence pitfalls, while also exploring post-exit psychology, wealth management, and how to build a business that attracts buyers. Listeners can expect actionable lessons on valuations, earn-outs, seller financing, and navigating complex transactions across a range of industries. A standout thread is the emphasis on preparing a business for sale long before any LOI, with many guests sharing real-world stories of both successes and missteps, including how to retain employees, structure deals, and think like an acquirer. This mix of pract... more

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Which podcasts are similar to Built to Sell Radio?

These podcasts share a similar audience with Built to Sell Radio:

1. Acquiring Minds
2. Acquisitions Anonymous - #1 for business buying, selling and operating
3. Moneywise
4. Think Big, Buy Small
5. My First Million

How many episodes of Built to Sell Radio are there?

Built to Sell Radio launched 11 years ago and published 579 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Built to Sell Radio?

Recent guests on Built to Sell Radio include:

1. Michael Filosi
2. Lior Pozin
3. Jim Fitzgerald
4. Andy Klump
5. Zac Smith
6. Adam Spector
7. Heath Adams
8. Stuart Faught

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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