The AgencyHabits Podcast
Peter Kang, Sei-Wook KimGo behind the scenes of real agency businesses. The AgencyHabits Podcast shares ideas, lessons, and experiments from across Barrel Holdings - home to a growing portfolio of specialized agencies and over two decades of insights. We share them all here, hoping you'll test, tweak, and find what works best for your agency.
| Publishes | Weekly | Episodes | 46 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | InvestingManagementBusiness | |||
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Latest Episodes
Agency case studies, client references, and proof assets are some of the most underutilized growth tools inside agencies.
Today, we break down the three components of proof and why they are much more than sales collateral. Done well, proof becomes ... more
Client-centricity, positioning, and agency growth all start with understanding the customer more deeply.
In this episode, we break down why most agencies default to an inside-out perspective and how that impacts everything from service offerings an... more
AI is changing agencies fast. But the bigger question agency owners should ask is: what will never change?
Today, we break down six timeless principles that will still define successful agencies over the next decade, even as AI reshapes delivery, o... more
Agency positioning is one of the most misunderstood parts of building a service business. Most agencies can describe what they do, but very few can clearly explain why a client should choose them over another agency.
Today, we break down the four-p... more
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Apple Podcasts | #112 |  Singapore/Business/Management |
Apple Podcasts | #188 |  Indonesia/Business/Management |
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Frequently Asked Questions About The AgencyHabits Podcast
What is The AgencyHabits Podcast about and what kind of topics does it cover?
This show focuses on running and growing service-based businesses, particularly agencies, through practical frameworks, playbooks, and real-world examples. Episodes regularly dissect strategy and operations—from defining ideal client profiles and positioning to building scalable business development, refining offerings, and improving profitability. A recurring thread is turning client work into compounding assets, using proof and leverage to drive repeatable growth, and aligning delivery with measurable outcomes. Hosts emphasize disciplined thinking, governance, and ecosystem-driven referrals, with frequent references to their portfolio and the Barrel Holdings structure. A standout aspect is the mix of framework-driven episodes and tactical... more
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Which podcasts are similar to The AgencyHabits Podcast?
These podcasts share a similar audience with The AgencyHabits Podcast:
1. 2Bobs—with David C. Baker and Blair Enns
2. All-In with Chamath, Jason, Sacks & Friedberg
3. My First Million
4. Acquiring Minds
5. Moonshots with Peter Diamandis
How many episodes of The AgencyHabits Podcast are there?
The AgencyHabits Podcast launched a year ago and published 46 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on The AgencyHabits Podcast?
Recent guests on The AgencyHabits Podcast include:
1. Lucas Ballasy
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