The Advertising Forum by Marketecture
AdTechGod and Jeremy BloomThe Advertising Forum was created to address popular adtech, media and advertising topics and foster innovation by bringing together industry thought leaders, innovators, and experts from AdTech, Agency, and Brand sectors. Recognizing the industry's thirst for knowledge, we empower the community through open discussions with industry experts. Each series will focus on a topic ranging from creative... more
| Publishes | Weekly | Episodes | 88 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingTech NewsBusinessNews | |||
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Latest Episodes
In Episode 3 of The Great AI Advertising Reset Series, sponsored by DoubleVerify, Luis Di Como, former EVP of Global Media at Unilever, joins Jeremy Bloom and AdTechGod to discuss the growing complexity of digital advertising, the rise of AI agents, ... more
In Episode 1 of The Great AI Advertising Reset Series, sponsored by DoubleVerify, AdTechGod and Jeremy Bloom sit down with Mark Zagorski, CEO of DoubleVerify, to discuss the future of AI-driven advertising. Mark shares how DoubleVerify's newly launch... more
Dave Bernath, CEO of WURL, joins Jeremy Bloom and AdTechGod to discuss the evolution of CTV targeting from broad audience and show-level approaches to scene-level contextual targeting. The conversation explores how AI-powered content analysis is impr... more
In Episode 2 of From Show to Scene sponsored by Wurl, Emily Kennedy, EVP and Head of Marketplace at Dentsu, joins Jeremy Bloom and AdTechGod to discuss how contextual targeting is evolving from a planning tool into a true optimization signal. Emily s... more
In episode 1 of From Show to Scene, Lauri Baker, Senior Vice President, Head of Partnerships at KERV, explains why audience targeting alone is no longer enough in CTV. She explores the shift from broad audience and genre-based buying toward scene-lev... more
In this episode of From Screen to Store, sponsored by JamLoop, Tiffany Lee from Fleet Feet breaks down how a national brand scales local impact across 285+ stores while balancing eCommerce and in-store performance.
She shares how Fleet Feet leverage... more
In Episode 4 of the From Screen to Store series, sponsored by JamLoop, Jay Blecker, President of Mosquito Squad, shares how franchise operators are leveraging connected TV (CTV) to scale customer acquisition and drive measurable growth.
Jay breaks d... more
In Episode 3 of the From Screen to Store series, sponsored by JamLoop, Alex Back, CEO of Couch, breaks down what actually works today from CTV and video to holistic media strategies. Learn why influencer marketing falls short for high-ticket items an... more
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Frequently Asked Questions About The Advertising Forum by Marketecture
What is The Advertising Forum by Marketecture about and what kind of topics does it cover?
The series centers on practical, results-oriented discussions at the intersection of adtech, media, and advertising strategy. Episodes frequently dissect real-world challenges—from how moment-based targeting and contextual signals transform CTV performance to how open ecosystems, AI workflows, and privacy-first approaches shape modern media buying and publisher monetization. Guests range from agency leaders and brand marketers to technology providers and platform executives, sharing actionable tactics, benchmarking insights, and clear guidance on measuring impact across multi-channel campaigns. The show often emphasizes transparency, interoperability, and hands-on lessons for implementing new technologies without sacrificing trust or editor... more
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Which podcasts are similar to The Advertising Forum by Marketecture?
These podcasts share a similar audience with The Advertising Forum by Marketecture:
1. AdTechGod Pod
2. Marketecture: Get Smart. Fast.
3. Pivot
4. Prof G Markets
5. The Daily
How many episodes of The Advertising Forum by Marketecture are there?
The Advertising Forum by Marketecture launched 2 years ago and published 88 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on The Advertising Forum by Marketecture?
Recent guests on The Advertising Forum by Marketecture include:
1. Luis Di Como
2. Mark Zagorski
3. Dave Bernath
4. Emily Kennedy
5. Lauri Baker
6. Tiffany Lee
7. Jay Blecker
8. Alex Back
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.