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Artwork for SuperMarketers.ai: Your Roadmap to AI-Driven Marketing

SuperMarketers.ai: Your Roadmap to AI-Driven Marketing

Gen Furukawa
SEO
Large Language Models
Search Engine Optimization
Airops
Chatgpt
AI Visibility
Google
Claude
SEO Wind
Artificial Intelligence
Llms
Claude Code
AI Search
Gage
Rankbot
Carl Holden
Link Building
Data Journalism
AI Tools
Letterdrop

SuperMarketers is a podcast for founders, marketers, and innovators shaping the next era of growth. Host Gen Furukawa talks with the people merging human creativity with intelligent systems to turn complex insights into scalable content that ranks and resonates. Each episode leaves you with clear, practical ways to build visibility, earn trust, and grow (with purpose) as AI continues to reshape di... more

PublishesTwice monthlyEpisodes46Founded3 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for SuperMarketers.ai: Your Roadmap to AI-Driven Marketing

Latest Episodes

While Stack Overflow, G2, and most B2B directories watched their organic traffic collapse under AI Overviews and LLMs, SoftwareFinder did the opposite. Adnan Malik, co-founder and CEO, grew organic traffic more than 300% over the last two years. Toda... more

YouTube

Rand Fishkin ran 2,961 prompts across ChatGPT, Claude, and Google AI.

Fewer than 1 in 100 produced the same brand list. In this conversation, he breaks down why the entire "AI ranking" category is built on probability, what actually moves your bran... more

YouTube

Ryan Doser shows the exact Claude Code workflow he uses to turn one YouTube video into a fully SEO-optimized WordPress blog post — screenshots, internal links, affiliate links, and meta data included — in about five minutes.

Ryan runs ryandoser.com,... more

YouTube

Most outbound teams burn through their TAM with the same generic sequences and wonder why CAC keeps climbing. Parthi Loganathan, CEO of LetterDrop, runs a one-person BDR team that books seven-plus meetings a week using a different approach: identify ... more

YouTube

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Recent Guests

Adnan Malik
Co-founder and CEO of SoftwareFinder
SoftwareFinder
Episode: How SoftwareFinder Grew 300% While Other Directories Died (The AI Search Playbook) with Adnan Malik, CEO of Software Finder
Rand Fishkin
CEO & Co-Founder of SparkToro (and founder of Moz)
SparkToro; Moz
Episode: Why AI Rankings Don't Exist (And What To Track Instead) with Rand Fishkin, CEO & Co-Founder SparkToro
Ryan Doser
AI marketing expert and YouTuber
Ryan Doser (AI Marketing)
Episode: How to turn YouTube videos into ranking blog posts with Claude Code | Ryan Doser, AI Marketing Expert
Parthi Loganathan
CEO and founder of LetterDrop
LetterDrop
Episode: How One BDR Books 7 Meetings a Week by Reading Competitor Signals | Parthi Loganathan, CEO at LetterDrop
Tamara Ceman
B2B SaaS marketer, the Practical Marketer
Practical Marketer
Episode: From customer call to YouTube script in minutes (no code) with Tamara Ceman @ Practical Marketer
Andréa Jones
Founder of OnlineDrea; Creative Director at Uncommon Marketing Agency
OnlineDrea; Uncommon Marketing Agency
Episode: How One Podcast Becomes 20 Pieces of Content | Andréa Jones, Founder at OnlineDrea
Lashay Lewis
Founder of BOFU.ai
BOFU.ai
Episode: Why 6 Bottom-of-Funnel Pages Beat 50 Blog Posts for Pipeline | Lashay Lewis, Founder at BOFU.ai
Steve Toth
Founder of Notebook Agency; SEO/AE0/GEO expert
Notebook Agency
Episode: Why Keyword Volume Is Useless for AI Search (And What to Track Instead) | Steve Toth, Founder @ Notebook Agency
Derek Iwasiuk
Co-owner and co-founder of Search Tides, an AI search agency
Search Tides
Episode: The 5-Layer Framework Getting Brands Cited in ChatGPT & Google AI Mode | SuperMarketers Podcast

Host

Gen Furukawa
Host of SuperMarketers.ai and principal driver of discussions on AI-driven marketing, visibility, and practical strategy.

Reviews

5.0 out of 5 stars from 22 ratings
  • Great podcast to strengthen your AI skills

    Great show to help you apply practical strategies on how to use AI. From learning how to use AI assistants like Claude to using AI to help streamline content production. Gen also shares great tips on LinkedIn!

    Apple Podcasts
    5
    Eric Melchor
    United States2 years ago
  • Great primer on AI in the real world

    Really interesting podcast! Very cool to see how people are actually using AI in their work - opened my eyes for sure. Gen does a great job of teeing up his guests to dive into interesting conversation.

    Apple Podcasts
    5
    O_Car
    United States2 years ago
  • New to the world of AI

    Very informative.

    Apple Podcasts
    5
    I want my $29.99 back!
    United States3 years ago
  • Really good guests

    There are so many ai newbies and noise. These guests know what they are talking about.

    Apple Podcasts
    5
    LexBeans
    United States3 years ago
  • Actually useful!

    There is soooo much content out there right now and I feel like I found something actually useful with Super Marketers. The interviews he gets are insightful and he clearly knows his stuff.

    Apple Podcasts
    5
    Kg()()()()()()&&&
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the show for practical AI marketing tactics and actionable workflows.
Guests are described as knowledgeable and able to translate complex AI concepts into useful steps.
Early-to-mid career marketers find the content relatable and applicable to real-world needs.

Talking Points

Recent interactions between the hosts and their guests.

How SoftwareFinder Grew 300% While Other Directories Died (The AI Search Playbook) with Adnan Malik, CEO of Software Finder
Q: How has the AI shift changed your SEO and content strategy to support LLMs?
We shifted our SEO and content strategy to be more LLM-friendly, focusing on semantic front-end changes, richer content maps, and leveraging reviews and category-level pages to improve AI-based discovery.
How SoftwareFinder Grew 300% While Other Directories Died (The AI Search Playbook) with Adnan Malik, CEO of Software Finder
Q: What has been the core revenue model for SoftwareFinder and how does AI influence it?
The core revenue model is pay-per-lead, with affiliates and paid placements playing a role, but the majority comes from leads generated for software vendors that match buyers' needs.
The 5-Layer Framework Getting Brands Cited in ChatGPT & Google AI Mode | SuperMarketers Podcast
Q: How does the five-layer AI visibility framework actually translate into day-to-day actions for a brand?
Authors describe starting with a strong, reality-grounded positioning, aligning language with what customers actually say, validating claims with third-party sources, and then building a rigorous distribution strategy that includes editorial mentions and local citations, all while tracking prompts and results to refine content and SEO tactics.
How to turn YouTube videos into ranking blog posts with Claude Code | Ryan Doser, AI Marketing Expert
Q: What is Claude Code workflow enabling you to repurpose YouTube videos into SEO-optimized blog posts?
It uses a skill markdown file that guides Claude Code to extract content from YouTube transcripts, structure it with proper SEO formatting, auto-generate links, embeds, thumbnails, and publish or draft in WordPress, all while maintaining guardrails to avoid AI slop and ensure quality.
Why 6 Bottom-of-Funnel Pages Beat 50 Blog Posts for Pipeline | Lashay Lewis, Founder at BOFU.ai
Q: Could you walk me through how you identify target AI queries and map them to personas for AI search?
I start with internal artifacts like founder stories and customer language from sales calls, convert that language into AI search queries, then expand with synonyms and before/after contexts to cover surface area beyond exact keywords, making it topically driven rather than purely keyword-driven.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show curates practical conversations at the intersection of AI and marketing, featuring founders, marketers, and technical practitioners who blend human creativity with automated systems. Episodes routinely unpack actionable workflows—from AI-driven content creation and SEO to outbound and visibility strategies—grounded in real-world experiments, case studies, and live demonstrations. Listeners can expect structured frameworks, templates, and step-by-step tactics designed to boost brand visibility, trust, and revenue in an AI-enabled landscape. A notable strength is the host's ability to surface clear, repeatable playbooks from a range of practitioners, agencies, and tech-forward marketers, making complex concepts accessible and actiona... more

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this podcast launched 3 years ago and published 46 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Adnan Malik
2. Rand Fishkin
3. Ryan Doser
4. Parthi Loganathan
5. Tamara Ceman
6. Andréa Jones
7. Lashay Lewis
8. Steve Toth

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