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Super Creative is a leading New Zealand podcast exploring creativity and business through candid conversations with inspiring women.

Hosted by Catie Dawson, the show features founders, leaders and creative thinkers navigating entrepreneurship, strategy, growth and life behind the scenes. Each episode explores the realities of building work that is meaningful, profitable and sustainable.

With ove... more

PublishesTwice monthlyEpisodes116Founded6 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for Super Creative

Latest Episodes

Today on the podcast, I speak with Zoë Williams, co-founder of Zoe & Morgan, a consciously created jewellery brand she runs alongside her siblings, Ruth and Morgan.

For 20 years, Zoe & Morgan have been crafting jewellery that celebrates connections... more

EPISODE 112: Vanya Insull started VJ Cooks in 2016 with a Facebook page sharing videos of what she was cooking for her own family. Ten years later, it's a website with 800+ recipes, a meal planning app (CookPlan), three cookbooks (with a fourth on th... more

✨LIVE EPISODE✨ An evening of thoughtful and lively conversation with Liv Patience (Material Creative), Olivia Moon (Nodi) and Amber Armitage (Interior Stylist).

You might be wondering why we talked about interiors at a food festival, but when you ... more

This episode of Super Creative is another one that’s slightly different to the norm. After the response to my DIY PR episode with Liv Boswell last year, I realised how much people value hearing directly from experts who can share practical insight fo... more

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Recent Guests

Vanya Insull
Founder of VJ Cooks, food blogger, cookbook author, entrepreneur
VJ Cooks
Episode: Vanya Insull - VJ Cooks | Building one of New Zealand's best known food platforms
Olivia Moon
Founder of Nodi, rug and textile designer
Nodi
Episode: The Art of Home - Super Creative Live
Amber Armitage
Interior Stylist and Interior Director
Episode: The Art of Home - Super Creative Live
Liv Patience
Co-founder of Material Creative, Interior Architect
Material Creative
Episode: The Art of Home - Super Creative Live
Rosie Holt
Business and mindset coach for creative business owners
Rosie Coaches
Episode: How to optimise your business in 2026 with Rosie Holt
Jen Jones
Founder of New Zealand Design Week, construction manager, and entrepreneur.
Auckland Design Week
Episode: Jen Jones - NZ Design Week | Building and Scaling New Zealand’s Premier Design Event
Cherie Metcalfe
Founder of Pepper & Me, a Tauranga based food brand
Pepper & Me
Episode: Cherie Metcalfe - Pepper & Me
Annique Heesen
Interior designer and founder of Gezellig Interiors
Gezellig Interiors
Episode: Annique Heesen Returns (100 Series)
Katey Mandy
Founder and CEO of Raaie
Raaie
Episode: Katey Mandy Returns (100 Series)

Host

Catie Dawson
Host of Super Creative

Reviews

5.0 out of 5 stars from 205 ratings
  • Inspired

    I am always constantly inspired after listening to episodes. Catie always manages to ask thought provoking questions and to get the guests to open up. Such an incredible platform to showcase the amazing talent we had here in Aotearoa ❤️

    Apple Podcasts
    5
    abbyvans
    New Zealand6 months ago
  • Fave podcast

    My fave podcast for hearing about how female creatives got to where they are. I love the diversity of women and stories delivered in such a relaxed, down to earth style.

    Has introduced me to loads of great brands and creatives whose work I didn’t know of.

    Apple Podcasts
    5
    Fern | Interior Stylist
    Australiaa year ago
  • Inspo every time

    Loooove my Supercreative podcast time! Earphones on…. off for a walk…. and I learn so much. Some amazing women have been interviewed and always makes me proud to buy their products or follow them. 🙌🏻

    Apple Podcasts
    5
    Charl darl
    New Zealanda year ago
  • GOAT

    I love this podcast so much. Catie is so down to earth and builds a lovely rapport with all of her guests which allows her to get into the detail and ask the questions we all want answers to! I get so inspired by hearing the journeys of so many women killing it in so many different industries. It’s like ‘How I Built This’ but in a kiwi context which makes it so much more real and relevant. Thank you Catie for everything you do, I’m sure you’ll have no shortage of future guests because of all the... more

    Apple Podcasts
    5
    AMT-2891
    New Zealanda year ago
  • New fav creative poddy!

    I really enjoy the variety of different creative types that feature on this podcast and the focus on the ins and outs of running a creative female led business. The format of the conversations is also very calm, friendly and informative without too much fluff! Super inspiring and a great listen.

    Apple Podcasts
    5
    A truly inspiring listen
    Australia2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Fans appreciate the calm, informative format and diverse guest lineup that highlights real-world growth stories.
Listeners praise the host's warm interviewing style and ability to draw out actionable insights from guests.
The show is a valuable spotlight on NZ women-led creative businesses with practical takeaways.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Vanya Insull - VJ Cooks | Building one of New Zealand's best known food platforms
Q: What is your advice for balancing growth with personal life?
Outsource to reliable partners, set boundaries, build a team of contractors who can work flexibly, and plan around the school term to align with family needs while maintaining revenue streams through memberships, apps, and books.
Vanya Insull - VJ Cooks | Building one of New Zealand's best known food platforms
Q: What were the key milestones in monetizing the platform?
Developing a website with Mediavine, launching a membership that evolved into CookPlan, bringing on an agent, and expanding into book publishing and branded partnerships, all supported by a robust content system and an expanding team.
Vanya Insull - VJ Cooks | Building one of New Zealand's best known food platforms
Q: Where did the idea for VJ Cooks come from and how did it evolve?
It started as a simple Facebook page in 2016 sharing family-friendly recipes, grew with a shift toward website hosting, and then expanded into a full platform with a meal-planning app and cookbooks, driven by a strategic, data-informed approach and a willingness to outsource and scale.
Jen Jones - NZ Design Week | Building and Scaling New Zealand’s Premier Design Event
Q: What have been the biggest highlights in this Auckland/New Zealand Design Week journey?
Jen highlights the fulfillment of executing the event, meeting the community's expectations, and garnering support for the project's growth.
Jen Jones - NZ Design Week | Building and Scaling New Zealand’s Premier Design Event
Q: Where does this idea spark, I wanna host Design Week?
Jen's idea sparked on April 18, 2023, when she expressed a desire for a design event, recognizing the lack of one in New Zealand.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Super Creative

What is Super Creative about and what kind of topics does it cover?

A conversation series focused on creativity and entrepreneurship led by a Kiwi host, featuring women founders and leaders from design, food, beauty, publishing, and beyond. Episodes frequently cover brand growth, sustainable business practices, community building, and practical strategies for balancing creativity with scalable operations. Unique angles include deeply personal journeys, mothering while growing a business, and a strong emphasis on authentic storytelling, collaborative culture, and regional New Zealand perspectives that resonate with makers and small business founders.

Listeners often praise the host's warm, down-to-earth interviewing style, the diverse roster of female-led brands, and the practical, actionable takeaways that... more

Where can I find podcast stats for Super Creative?

Rephonic provides a wide range of podcast stats for Super Creative. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Super Creative and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Super Creative get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Super Creative, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Super Creative?

Rephonic provides comprehensive predictive audience data for Super Creative, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Super Creative have?

To see how many followers or subscribers Super Creative has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Super Creative?

These podcasts share a similar audience with Super Creative:

1. The Curve
2. Kiwi Yarns
3. Let Her Finish
4. The Dom Harvey Podcast
5. Between Two Beers Podcast

How many episodes of Super Creative are there?

Super Creative launched 6 years ago and published 116 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Super Creative?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Super Creative?

Rephonic pulls ratings and reviews for Super Creative from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Super Creative?

Rephonic provides full transcripts for episodes of Super Creative. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Super Creative?

Recent guests on Super Creative include:

1. Vanya Insull
2. Olivia Moon
3. Amber Armitage
4. Liv Patience
5. Rosie Holt
6. Jen Jones
7. Cherie Metcalfe
8. Annique Heesen

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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