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Artwork for Students of Storage

Students of Storage

Cubby
Cubby
Self Storage
Self-Storage Industry
Self-Storage
Atomic Storage Group
Storagereach
California
Late2lien
Google Ads
Local SEO
Storage Asset Management
Storage Mall
Marketing.storage
AI Lean
Servicemembers Civil Relief Act (SCRA)
Google
Reviews
Pennsylvania
Luminous Capital
Safelease

Welcome to Students of Storage — the podcast that pulls back the curtain on the self-storage industry. This isn’t your typical business banter — it’s raw, real, and packed with insights from the movers and shakers who’ve built empires behind the roll-up doors. Join us as we sit down with CEOs, owners, and top third-party operators to dive deep into the wins, losses, and lessons that come with buil... more

PublishesMonthlyEpisodes17Foundeda year ago
Number of ListenersCategories
ManagementTechnologyBusiness

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Artwork for Students of Storage

Latest Episodes

Owners do not hand over their facilities lightly. What earns that trust is not a pitch, it is operational excellence delivered every day by a team that follows through. In this episode JC Reed lays out how a third-party manager builds an operation ow... more

Brett Copper, partner and president of Copper Storage Management, joins Matt Engfer to share how he helped build one of the industry's first third-party remote management companies and what scaling it taught him about growing a business the right way... more

Karl Graham, Co-Founder of Luminous Capital, joins Matt Engfer to share his journey from oil and gas exploration to building a growing self-storage platform across the heartland.

After spending a decade making high-stakes investment decisions in a v... more

Jeff Greenberger, a nationally recognized self-storage attorney and founder of Late2Lien, joins Matt Engfer to explain why lien enforcement isn’t dangerous—but getting it wrong absolutely is.

With more than 30 years of experience serving the self-st... more

Key Facts

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Recent Guests

Brett Copper
CEO of Copper Storage Management (CSM)
Copper Storage Management
Episode: Grow Healthy, Not Just Big: Lessons From Scaling a Storage Management Company with Brett Copper of Copper Storage Management
Karl Graham
CEO of Luminous Capital
Luminous Capital
Episode: From Oil Prices to Storage Units: Building a Business You Control with Karl Graham of Luminous Capital
Jeff Greenberger
Attorney who shapes self-storage law; founder/leader at Late2Lien
Late2Lien
Episode: The Real Legal Risks for Self-Storage Operators with Jeff Greenberger of Late2Lien
Kale Leavitt
Co-founder of StorageReach
StorageReach
Episode: From Reviews to Rentals: Turning Google Feedback into Real Growth with Kale Leavitt of StorageReach
Magen Smith
From Atomic Storage Group, guest on the episode
Atomic Storage Group
Episode: Execution Wins: Scaling Up by Mastering the Basics
Luke Shardlow
Executive at AI Lean, Cubby partner for collections and delinquency management in storage
AI Lean / Cubby
Episode: Power and Responsibility: Staying Compliant in the Self-Storage Lien Process with Luke Shardlow and Scott Zucker
Scott Zucker
Self-storage lawyer with Weissman Zucker; involved in Self Storage Legal Network
Weissman Zucker / Self Storage Legal Network
Episode: Power and Responsibility: Staying Compliant in the Self-Storage Lien Process with Luke Shardlow and Scott Zucker
Gabe Thayn
Co-founder of Marketing.Storage
Marketing.Storage
Episode: Taking the Guesswork Out Of Marketing: Data, Partnerships, and Performance with Gabe Thayn
Frank Certo
SVP of Operations at The Storage Mall
The Storage Mall
Episode: Building Soldiers, Not Staff: Culture and Growth at The Storage Mall with Frank Certo

Hosts

Matt Engfer
Host of Students of Storage with Cubby; co-founder/CEO focus in several episodes; frequent on-air presence discussing operations and growth.
Matt Inkfer
Co-host and interview host; guides conversations and introduces guests.

Reviews

5.0 out of 5 stars from 1 ratings
  • Raw, Real, and Super Helpful

    Loving the Students of Storage podcast! It’s not your usual boring business talk — it’s honest, down-to-earth conversations with people who actually do the work in self storage. The stories, the lessons, the wins and losses... it’s all super relatable and actually useful.

    If you’re in the storage game, this is one to add to your weekly rotation. You’ll definitely walk away with something new every time.

    Apple Podcasts
    5
    JimRoss8
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Relatable, practical takeaways for operators and investors.
Honest, real-world stories with wins and losses.
Deep-dive into growth, tech, and compliance that's useful for practitioners.

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Talking Points

Recent interactions between the hosts and their guests.

Execution Wins: Scaling Up by Mastering the Basics
Q: What makes Atomic different in marketing and operations, and how do you sustain growth?
She describes building a dedicated marketing department, prioritizing online presence and reviews, and combining this with a disciplined operations backbone to deliver consistent, scalable service across many properties.
Execution Wins: Scaling Up by Mastering the Basics
Q: Where are you from and how did you get into the storage business?
Magen explains growing up in Louisiana, starting in accounting, then transitioning through consulting and development into ownership of Atomic, driven by a desire for family time and a knack for building systems that scale.
Building Soldiers, Not Staff: Culture and Growth at The Storage Mall with Frank Certo
Q: What core principles drive your training and retention strategies?
We emphasize three pillars—customer experience, revenue management, and compliance—while embedding a culture that empowers managers to make decisions like owners. Training is ongoing, with a blend of structured processes and edge-of-edge empowerment to foster ownership and tenure, which correlates with performance stability across sites.
Building Soldiers, Not Staff: Culture and Growth at The Storage Mall with Frank Certo
Q: How did you transition from mobile storage to a broader self-storage management platform?
The move happened organically through recognizing market demand, leveraging existing relationships, and aligning with partners who could scale the model. We ran the mobile concept long enough to prove the value, then used the insights to build a broader, hybrid management approach that could handle both staffed and semi-automated properties while maintaining a strong focus on people development and systems.
How Smart Automation Drives Growth for Storage Owners with Nate Kinet of SafeLease
Q: What distinguishes tenant protection from tenant insurance, and why might an owner choose one over the other?
Tenant protection transfers risk to the owner and then to an insurer, while tenant insurance covers tenants directly; owners choose based on liability preferences, licensing requirements, and how much control they want over pricing and enrollment.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Students of Storage

What is Students of Storage about and what kind of topics does it cover?

A candid, practitioner-focused series that pulls back the curtain on the self-storage industry through in-depth conversations with builders, operators, investors, and service providers. Episodes center on real-world growth, operational playbooks, technology-enabled efficiencies, and legal and regulatory considerations, all illustrated with hands-on stories, wins, and setbacks. Listeners can expect tactical tactics for scaling portfolios, optimizing marketing and revenue, and staying compliant, often framed around remote-management, data-driven decisions, and industry partnerships. A standout trait is the mix of hands-on operators and specialists who translate complex challenges into actionable takeaways, making it useful for operators, inve... more

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How many listeners does Students of Storage get?

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How many subscribers and views does Students of Storage have?

To see how many followers or subscribers Students of Storage has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Students of Storage?

These podcasts share a similar audience with Students of Storage:

1. The Do More Podcast
2. Creating Wealth Through Self Storage
3. Storage Unlocked
4. The Self Storage Show
5. AJ Osborne Podcast

How many episodes of Students of Storage are there?

Students of Storage launched a year ago and published 17 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Students of Storage?

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What guests have appeared on Students of Storage?

Recent guests on Students of Storage include:

1. Brett Copper
2. Karl Graham
3. Jeff Greenberger
4. Kale Leavitt
5. Magen Smith
6. Luke Shardlow
7. Scott Zucker
8. Gabe Thayn

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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