GTM Live
PassettoGTM Live is a new evolution of Revenue Vitals by Chris Walker, now hosted by Carolyn Dilks & Trevor Gibson, Co-Founders of Passetto — a part tech, part advisory GTM agency for high-performing B2B SaaS companies. This weekly live show is built for CEOs, CFOs & Revenue Leaders who know the current way GTM is executed & measured is broken, and are ready for something better. We cut through the noise ... more
| Publishes | Twice monthly | Episodes | 610 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
In this episode, recorded out in the New Mexico desert at ChiliPalooza, Jordan Crawford makes a blunt case to B2B SaaS: the methodologies you built your career on are about to age out, and the only way through is to get your hands on Claude Code.
Jo... more
You can't be a great marketer if your nervous system is stuck in survival mode.
If you're a marketing leader, you know the feeling. The 12AM Slack from the CEO. The “where's-the-pipeline?” question that never goes away. The low-grade anxiety running... more
📹 NEW on YouTube: MQLs are Dead. Here’s What B2B Marketers Should Track Instead
You can't be a great marketer if your best work doesn't show up in your data.
If you're a marketing leader, you've spent years being measured by "Marketing Sourced" pi... more
Every B2B marketer knows the funnel concept is broken. Yet that same model your team is being measured on right now was invented in 1898, and it's surviving because nobody at the top has been given permission to use anything else.
Carolyn and Amber ... more
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Reviews
- Real, real.
Carolyn and Trevor understand deeply the challenges marketers face and they bring a refreshingly authentic perspective to rev gen. Great podcast!
Apple Podcasts5Corinne Cavanaugh
United States5 months ago - Used to be better
He’s angrier now that he’s more successful which is a bummer. He’s smart and has done a lot, I’m sure he’s under a lot of pressure. It would be better for him if he could rise above that and be ok with criticism.
Apple Podcasts3nbsfmcUnited Statesa year ago - Very abstract
Very abstract. Real world examples and case studies would be helpful. A lot of jargon also. Plain English would be good.
Apple Podcasts2MPggufrgh
United Kingdom2 years ago - Excellent GTM Resource!
Chris is a unique voice on the recurring revenue Revenue Factory made popular by Winning by Design. I recommend that GTM leaders listen and learn from Chris regarding his data driven unit economics-focused GTM suggestions.
Apple Podcasts5chuckomossUnited States2 years ago - Just pure gold
You can take the long road to b2b marketing or listen to Chris’s and Refine Labs advices to access the blueprint to optimizing GTM strategies.
Apple Podcasts5CD2010
Canada3 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #195 | United States/Business/Marketing |
Apple Podcasts | #118 | United Kingdom/Business/Marketing |
Apple Podcasts | #81 |  Italy/Business/Marketing |
Apple Podcasts | #42 |  Belgium/Business/Marketing |
Apple Podcasts | #71 |  Singapore/Business/Marketing |
Apple Podcasts | #75 |  Finland/Business/Marketing |
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Frequently Asked Questions About GTM Live
What is GTM Live about and what kind of topics does it cover?
This show centers on modern go-to-market strategies for B2B SaaS, with a strong emphasis on measuring real impact beyond traditional attribution. Core topics include RevOps, data governance, pipeline visibility, and the shift away from MQLs toward holistic, financially defensible metrics that tie marketing and sales activity to actual revenue. Episodes frequently critique outdated frameworks, explore data architecture and cross-functional alignment, and discuss practical approaches to improve GTM efficiency, often weaving in AI, real-world case studies, and hands-on frameworks. A standout aspect is the candid, no-fluff treatment of tough questions about how to prove marketing's value to CEOs and CFOs, plus the inclusion of practitioner voic... more
Where can I find podcast stats for GTM Live?
Rephonic provides a wide range of podcast stats for GTM Live. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to GTM Live and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does GTM Live get?
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What are the audience demographics for GTM Live?
Rephonic provides comprehensive predictive audience data for GTM Live, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does GTM Live have?
To see how many followers or subscribers GTM Live has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to GTM Live?
These podcasts share a similar audience with GTM Live:
1. Stacking Growth | The B2B Marketing Podcast
2. Marketing Against The Grain
3. Morning Brew Daily
4. The Prof G Pod with Scott Galloway
5. The Dave Gerhardt Show (from Exit Five)
How many episodes of GTM Live are there?
GTM Live launched 6 years ago and published 610 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact GTM Live?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for GTM Live?
Rephonic pulls ratings and reviews for GTM Live from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for GTM Live?
Rephonic provides full transcripts for episodes of GTM Live. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on GTM Live?
Recent guests on GTM Live include:
1. Jordan Crawford
2. Jon Miller
3. Matthew Sciannella
4. Matt Green
5. Ashley Lewin
6. Sam Dunning
7. Dave Boyce
8. Megan Bowen
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.