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Artwork for The Dave Gerhardt Show

The Dave Gerhardt Show (from Exit Five)

Exit Five
B2B Marketing
Email Marketing
AI In Marketing
Marketing
Product Marketing
Linkedin
SEO
Marketing Strategy
Community Building
Content Marketing
Artificial Intelligence
Content Creation
Customer Engagement
Content Strategy
Saas
Demand Generation
Sales Enablement
Brand Strategy
Marketing Strategies
Category Creation

Interviews with top marketers sharing tactical tips, strategies, and lessons learned to help you grow your business. Hosted by Dave Gerhardt, founder of Exit Five, former CMO, and author of Founder Brand. Learn more at exitfive.com

PublishesTwice weeklyEpisodes378Founded5 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for The Dave Gerhardt Show

Latest Episodes

#366 | The B2B buyer has gone antisocial. No form fills, no hand raises, just self-directed research through Google, Reddit, and AI before they ever talk to sales. In this session, you'll hear from three marketing pros about how they built a LinkedIn... more

#362 | Dave sits down with Eddie Shleyner, founder of VeryGoodCopy.com, to talk about why great marketing copy can't be generated — it has to be written. They get into why AI writing feels flat, what separates copy that moves people from copy that ju... more

#361 | In this episode, Matt Carnevale, Head of Community at Exit Five talks with three marketers doing impactful work in AEO. AI search is changing how buyers find products, and most B2B teams are still figuring out where to start. In this session, ... more

#360 | Dave sits down with Ishveen Jolly, founder and CEO of Open Sponsorship, to talk about what influencer and athlete marketing actually looks like for B2B brands — and why it's more accessible than most marketers think. Ishveen breaks down how a ... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Eddie Shleyner
Copywriter and founder of VeryGoodCopy
Very Good Copy
Episode: Why Marketing Is a Human Profession
Matt Dugan
VP of Data Intelligence at Muckrack
Muckrack
Episode: How to Win at AEO (Answer Engine Optimization)
Jess Joyce
SEO/AEO/GEO consultant
Freelance
Episode: How to Win at AEO (Answer Engine Optimization)
Ishveen Jolly
Founder and CEO of Open Sponsorship
Open Sponsorship
Episode: Why B2B brands should be doing influencer marketing with Ishveen Jolly
Casey Patterson
Head of ABM at Snowflake
Snowflake
Episode: How Snowflake Runs ABM with Casey Patterson
George Bonaci
VP of Growth and Demand at Ramp
Ramp
Episode: How Ramp Is Rebuilding Marketing Around AI Agents
Brett Domeny
Director of Product Management at Webflow
Webflow
Episode: How to Think About AEO with Brett Domeny (Director of Product Management at Webflow)
Maria Scheifler
Fractional Marketing Leader, GTM Operator
Former VP/Head of Marketing at multiple SaaS/public companies
Episode: Should You Run Marketing Like a Product Team?
Sue Monarch
Growth/Marketing lead discussing Monarch Money referral program
Monarch Money
Episode: Customer Marketing Deep Dive

Host

Dave Gerhardt
Host of The Dave Gerhardt Show and founder of Exit Five; a seasoned marketer known for practical B2B marketing and growth playbooks.

Reviews

4.7 out of 5 stars from 207 ratings
  • Great guests, thoughtful questions

    I love that Dave asks questions we are all wondering, and then lets the guest fully answer. Fascinating stuff!

    Apple Podcasts
    5
    Corinne Cavanaugh
    United States5 months ago
  • Do not have Danielle host again

    After listening to this podcast for the first time, I’m not quite sure I will come back. I listened to the email nurture/roast episode that Danielle hosted. Someone needs have her listen to that episode and focus to how she speaks and her limited, juvenile vocabulary and voice. I felt like I was listening to a 14-year-old Valley girl which made me question the validity and credibility of what was said and presented, with the exception of the guests who were clearly subject matter experts. Daniel... more

    Apple Podcasts
    2
    Jcw74
    United Statesa year ago
  • Does not add value

    He gets good guests, but he’s still learning the absolute basics. Makes you wonder how he’s qualified to be a CMO. Seems like the CEOs he’s worked for do all the work, a la Drift, and he spends his time babbling about being great at “brand.” It’s baffling how many people listen to this.

    Apple Podcasts
    1
    nbsfmc
    United Statesa year ago
  • Wayyy too many ads!

    Can’t stand it, every 5 min

    Apple Podcasts
    1
    JJkollins
    United States2 years ago
  • Does not add value

    He gets good guests, but it feels like he’s still learning the absolute basics. Makes you wonder how he’s qualified to be a CMO. Seems like the CEOs he’s worked for do the work, a la Drift.

    Apple Podcasts
    1
    nbsfmc
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some listeners feel the show is too ad-heavy due to sponsor reads.
Listeners praise the show for deep-dive, actionable insights from seasoned marketers.
Overall, feedback highlights high-quality guests and practical frameworks.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why Marketing Is a Human Profession
Q: Why do you think people are pushing back on AI in marketing?
Because marketers know that meaningful writing requires empathy and the willingness to go through a genuine creative process, not just prompts; AI tends to produce polished but less human outputs, which can feel inauthentic when applied to real human experiences.
How to Win at AEO (Answer Engine Optimization)
Q: What are the four key buckets that matter for AEO and where should teams start?
The four key buckets are Content, Technical, Authority, and Measurement. Start with quick wins on the technical front, then build out content addressing customer questions, establish authority signals through credible external mentions, and implement measurement to track visibility and progress.
Why B2B brands should be doing influencer marketing with Ishveen Jolly
Q: How do you find influencers who fit a B2B brand's audience?
Start by understanding the audience's exact preferences—what they read, watch, and follow—and then identify creators whose content and vibe align with that ecosystem. Avoid generic influencer matches and look for those who can authentically integrate your product with a relevant narrative.
How Snowflake Runs ABM with Casey Patterson
Q: How do you decide which accounts to target in ABM at Snowflake?
It starts with sales and leadership defining the most valuable accounts, then marketing builds a plan to influence those accounts through coordinated plays, always with an end-to-end view across channels and the buyer journey.
Build a Better B2B Growth Engine with Uzair Dada from Iron Horse
Q: What is the core governance challenge enterprises face when adopting AI at scale?
The biggest bottleneck is governance itself—establishing policies, security, data privacy, and deployment processes so AI-powered workflows don't create uncontrolled sprawl. IT and security must be involved early, and there needs to be a centralized way to manage models, access, and versioning across a growing organization.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Dave Gerhardt Show

What is The Dave Gerhardt Show about and what kind of topics does it cover?

The show features high-signal conversations with senior B2B marketers and growth leaders, focusing on practical, implementable tactics for driving growth in complex buying journeys. Episodes frequently center on AI-enabled marketing, lifecycle and PLG strategies, category creation, and scalable content and demand gen. A standout trait is the host's ability to surface real-world frameworks, live experiments, and battle-tested playbooks from leading tech brands and agencies, often with sponsor integrations that illustrate tools in action. The format tends to mix structured case studies with hands-on demonstrations, making it a hands-on resource for listeners seeking actionable takeaways and a deeper understanding of modern B2B marketing dynam... more

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The Dave Gerhardt Show launched 5 years ago and published 378 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Dave Gerhardt Show?

Recent guests on The Dave Gerhardt Show include:

1. Eddie Shleyner
2. Matt Dugan
3. Jess Joyce
4. Ishveen Jolly
5. Casey Patterson
6. George Bonaci
7. Brett Domeny
8. Maria Scheifler

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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