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Artwork for The Dave Gerhardt Show

The Dave Gerhardt Show (from Exit Five)

Exit Five
B2B Marketing
Email Marketing
AI In Marketing
Marketing
Product Marketing
SEO
Linkedin
Community Building
Marketing Strategy
Artificial Intelligence
Content Marketing
Content Creation
Customer Engagement
Content Strategy
Saas
Demand Generation
Brand Strategy
Marketing Strategies
Category Creation
Event Marketing

Interviews with top marketers sharing tactical tips, strategies, and lessons learned to help you grow your business. Hosted by Dave Gerhardt, founder of Exit Five, former CMO, and author of Founder Brand. Learn more at exitfive.com

PublishesTwice weeklyEpisodes390Founded5 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for The Dave Gerhardt Show

Latest Episodes

#379 | Dave sits down with Patrick Shea, SVP of Global Marketing at BlueVoyant, to discuss how enterprise marketing really works inside a $175 million cybersecurity company built heavily on partnerships. Patrick breaks down the difference between hyp... more

#378 | Dave sits down with Ethan Clouser, Head of Marketing at Bland AI, to talk about running marketing at a 22-year-old-founded, enterprise voice AI company that just raised $100 million - at 22 years old himself. Ethan breaks down Bland's early vi... more

#377 | 80% of B2B brands are completely forgettable - and it's not because their product is weak. Dave sits down with Louis Grenier, founder of Stand The F*ck Out and author of the book by the same name, to unpack a study he ran scoring 100 B2B compa... more

#376 | Eight marketers. Two minutes each. One live bracket to crown the best-performing paid ad play. We brought back the Blitz Exit Five Live session format - this time for the Paid Ads Playoff: a head-to-head paid ads showdown, where marketers pitc... more

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Recent Guests

Ethan Clouser
Head of Marketing at Bland AI
Bland AI
Episode: The Viral Marketing Bets Behind High-Growth Voice AI Company Bland.ai, with Ethan Clouser (Head of Marketing)
Louis Grenier
Founder of Stand the F*ck Out (STFO), B2B positioning and GTM consultant
Stand the F*ck Out
Episode: High-Value Brand Assets Most B2B Companies Haven't Tapped Yet (with Louis Grenier, Founder of Stand The F*ck Out)
Rebecca Busk
CEO of Kvalifik, a Webflow-focused agency in Denmark that does branding, design and web
Kvalifik
Episode: Why AEO in 2026 Is Just the Evolution of SEO with Rebecca Busk (CEO, Kvalifik)
Alex Howe
SVP of Marketing and Growth at Funnel Leasing
Funnel Leasing
Episode: From $3M to $50M ARR Without Paid Ads with Alex Howe (SVP Marketing & Growth at Funnel Leasing)
Amit Sharan
SVP of Marketing at Tatari
Tatari
Episode: Why B2B Marketers Should Be Running CTV Ads with Amit Sharan (SVP Marketing at Tatari)
Jonathan Hunt
VP of Content and Media at HubSpot
HubSpot
Episode: Running a Media Company Inside HubSpot with Jonathan Hunt (VP, Media and Content)
Judy Kimball
Demand generation lead at ConsenSys
ConsenSys
Episode: Demand Gen Plays for the Antisocial Buyer
Mason Cosby
Founder and CEO of Scrappy ABM
Scrappy ABM
Episode: Demand Gen Plays for the Antisocial Buyer
Eddie Shleyner
Copywriter and founder of VeryGoodCopy
Very Good Copy
Episode: Why Marketing Is a Human Profession

Host

Dave Gerhardt
Host of The Dave Gerhardt Show and founder of Exit Five; a seasoned marketer known for practical B2B marketing and growth playbooks.

Reviews

4.7 out of 5 stars from 209 ratings
  • Merging insights with story

    A fantastic mix of lived-in lessons learnt, and actionable takeaways marketers will appreciate.

    Apple Podcasts
    5
    Media_HW
    South Africaa month ago
  • Great guests, thoughtful questions

    I love that Dave asks questions we are all wondering, and then lets the guest fully answer. Fascinating stuff!

    Apple Podcasts
    5
    Corinne Cavanaugh
    United States7 months ago
  • Do not have Danielle host again

    After listening to this podcast for the first time, I’m not quite sure I will come back. I listened to the email nurture/roast episode that Danielle hosted. Someone needs have her listen to that episode and focus to how she speaks and her limited, juvenile vocabulary and voice. I felt like I was listening to a 14-year-old Valley girl which made me question the validity and credibility of what was said and presented, with the exception of the guests who were clearly subject matter experts. Daniel... more

    Apple Podcasts
    2
    Jcw74
    United Statesa year ago
  • Does not add value

    He gets good guests, but he’s still learning the absolute basics. Makes you wonder how he’s qualified to be a CMO. Seems like the CEOs he’s worked for do all the work, a la Drift, and he spends his time babbling about being great at “brand.” It’s baffling how many people listen to this.

    Apple Podcasts
    1
    nbsfmc
    United Statesa year ago
  • Wayyy too many ads!

    Can’t stand it, every 5 min

    Apple Podcasts
    1
    JJkollins
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some listeners feel the show is too ad-heavy due to sponsor reads.
Listeners praise the show for deep-dive, actionable insights from seasoned marketers.
Overall, feedback highlights high-quality guests and practical frameworks.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Running a Media Company Inside HubSpot with Jonathan Hunt (VP, Media and Content)
Q: What is your role? What is the VP of content and media responsible for at HubSpot?
Jonathan Hunt explains that he runs a media company within a software company, oversees about 70 people, and leads content across formats to reach millions while converting leads, with a focus on editorial value and creator partnerships.
Demand Gen Plays for the Antisocial Buyer
Q: What's the biggest hurdle in getting leadership on board with ungating and new attribution models in 2026?
Lean into a staged approach: start with a defined experiment or runway, show that gate-to-un-gate changes do not hurt down-funnel metrics, and illustrate a clear path from gated to ungated experiences with a new, journey-aligned metric. Use visuals to explain flow and progress, so stakeholders understand the change and its expected impact.
Why Marketing Is a Human Profession
Q: Why do you think people are pushing back on AI in marketing?
Because marketers know that meaningful writing requires empathy and the willingness to go through a genuine creative process, not just prompts; AI tends to produce polished but less human outputs, which can feel inauthentic when applied to real human experiences.
How to Win at AEO (Answer Engine Optimization)
Q: What are the four key buckets that matter for AEO and where should teams start?
The four key buckets are Content, Technical, Authority, and Measurement. Start with quick wins on the technical front, then build out content addressing customer questions, establish authority signals through credible external mentions, and implement measurement to track visibility and progress.
Why B2B brands should be doing influencer marketing with Ishveen Jolly
Q: How do you find influencers who fit a B2B brand's audience?
Start by understanding the audience's exact preferences—what they read, watch, and follow—and then identify creators whose content and vibe align with that ecosystem. Avoid generic influencer matches and look for those who can authentically integrate your product with a relevant narrative.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The Dave Gerhardt Show

What is The Dave Gerhardt Show about and what kind of topics does it cover?

The show features high-signal conversations with senior B2B marketers and growth leaders, focusing on practical, implementable tactics for driving growth in complex buying journeys. Episodes frequently center on AI-enabled marketing, lifecycle and PLG strategies, category creation, and scalable content and demand gen. A standout trait is the host's ability to surface real-world frameworks, live experiments, and battle-tested playbooks from leading tech brands and agencies, often with sponsor integrations that illustrate tools in action. The format tends to mix structured case studies with hands-on demonstrations, making it a hands-on resource for listeners seeking actionable takeaways and a deeper understanding of modern B2B marketing dynam... more

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Which podcasts are similar to The Dave Gerhardt Show?

These podcasts share a similar audience with The Dave Gerhardt Show:

1. Marketing Against The Grain
2. The Official SaaStr Podcast: SaaS | Founders | Investors
3. Masters of Scale
4. The CMO Podcast
5. Marketing School - Digital Marketing and Online Marketing Tips

How many episodes of The Dave Gerhardt Show are there?

The Dave Gerhardt Show launched 5 years ago and published 390 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Dave Gerhardt Show?

Recent guests on The Dave Gerhardt Show include:

1. Ethan Clouser
2. Louis Grenier
3. Rebecca Busk
4. Alex Howe
5. Amit Sharan
6. Jonathan Hunt
7. Judy Kimball
8. Mason Cosby

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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