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The Dave Gerhardt Show (from Exit Five)

Exit Five
B2B Marketing
Content Marketing
Email Marketing
Generative AI
Marketing Automation
SEO
Community Building
Account-Based Marketing
Sales Alignment
Entrepreneurship
Demand Generation
Marketing Strategy
Linkedin Strategy
Snowflake
Content Operations
Career Advancement
Wynter
Design
Recruitment
Exit Five

Interviews with top marketers sharing tactical tips, strategies, and lessons learned to help you grow your business. Hosted by Dave Gerhardt, founder of Exit Five, former CMO, and author of Founder Brand. Learn more at exitfive.com

PublishesTwice weeklyEpisodes355Founded4 years ago
Number of ListenersCategories
EntrepreneurshipMarketingBusiness

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Artwork for The Dave Gerhardt Show

Latest Episodes

#344 | Dave sits down with Katelyn Bourgoin, founder of Unignorable, to talk about the one strategic move most B2B marketers overlook: owning an idea so tied to you that it sounds like an echo coming from anyone else. Katelyn breaks down the six type... more

#343 | In this session from Drive 2025 titled “Building Pipeline in the Shiny Object Era”, Jen Allen Knuth unpacks why deals stall even when your product is objectively better, how the explosion of shiny tools and AI noise is making it worse, and why... more

#342 | Recorded live at Exit Five's Marketing Leadership Retreat, this episode features Dave Kellogg sharing his framework for being the CMO everyone wants to work with. Dave draws on 12 years as a CMO across three companies, two CEO stints, and ten ... more

#341 | In this Exit Five Live session, Cindy Dubon (Director of Growth Marketing, Goldcast), Kelly Arndt (Sr. Demand Gen Manager, Vector), Jeremy Chung (Founder and CEO, Ads by Jer), Tess Pfeifle (Associate Director of Marketing, AirVet), and Richard... more

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Recent Guests

Katelyn Bourgoin
Founder of Unignorable, an ownable ideas agency
Unignorable
Episode: The 6 Types of Ownable Ideas (And How to Find Yours) with Katelyn Bourgoin, Founder of Unignorable
Jen Allen-Knuth
Founder of DemandJen, former Challenger and Lavender evangelist
DemandJen
Episode: How to Make Outbound Work and Build Pipeline in 2026 (with Jen Allen-Knuth, Founder of DemandJen)
Dave Kellogg
Marketing veteran; former CMO/CEO/board member with extensive enterprise experience
Episode: How to Be the CMO Everyone Wants to Work With (with Dave Kellogg)
Cindy Dubon
Speaker from Goldcast, marketing platform for video content
Goldcast
Episode: B2B Ad Campaigns That Actually Worked (From Five Demand Gen Marketers)
Jeremy Chung
Founder of As By Jer, performance marketing agency
As By Jer
Episode: B2B Ad Campaigns That Actually Worked (From Five Demand Gen Marketers)
Kipp Bodnar
HubSpot CMO, long-time marketing leader at HubSpot
HubSpot
Episode: From HubSpot Blog to CMO: Kipp Bodnar on Career Growth and Marketing Leadership
Brandon Redlinger
Former VP of Marketing, Engageo; Demandbase alumnus; co-founder of The Forge Community
CrossCheck (current)
Episode: ABM (Account-Based Marketing) Overview with Brandon Redlinger
Davang Shah
Vice President of Marketing, LinkedIn Marketing Solutions
LinkedIn
Episode: LinkedIn Advertising: What's Working Now in 2026 (with Davang Shah, VP Marketing at LinkedIn)
Erin May
CMO at User Interviews, eight-year tenure with growth from pre-revenue to multi-million ARR
User Interviews
Episode: Building a Marketing Machine from Scratch (with Erin May, CMO at User Interviews)

Host

Dave Gerhardt
Host and founder of Exit Five, with experience as a former CMO and expertise in brand marketing.

Reviews

4.7 out of 5 stars from 202 ratings
  • Great guests, thoughtful questions

    I love that Dave asks questions we are all wondering, and then lets the guest fully answer. Fascinating stuff!

    Apple Podcasts
    5
    Corinne Cavanaugh
    United States3 months ago
  • Do not have Danielle host again

    After listening to this podcast for the first time, I’m not quite sure I will come back. I listened to the email nurture/roast episode that Danielle hosted. Someone needs have her listen to that episode and focus to how she speaks and her limited, juvenile vocabulary and voice. I felt like I was listening to a 14-year-old Valley girl which made me question the validity and credibility of what was said and presented, with the exception of the guests who were clearly subject matter experts. Daniel... more

    Apple Podcasts
    2
    Jcw74
    United Statesa year ago
  • Does not add value

    He gets good guests, but he’s still learning the absolute basics. Makes you wonder how he’s qualified to be a CMO. Seems like the CEOs he’s worked for do all the work, a la Drift, and he spends his time babbling about being great at “brand.” It’s baffling how many people listen to this.

    Apple Podcasts
    1
    nbsfmc
    United Statesa year ago
  • Wayyy too many ads!

    Can’t stand it, every 5 min

    Apple Podcasts
    1
    JJkollins
    United Statesa year ago
  • Does not add value

    He gets good guests, but it feels like he’s still learning the absolute basics. Makes you wonder how he’s qualified to be a CMO. Seems like the CEOs he’s worked for do the work, a la Drift.

    Apple Podcasts
    1
    nbsfmc
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some listeners express frustration with certain episodes, indicating that not all discussions meet their expectations for depth and engagement.
Many reviews highlight the podcast's ability to provide both foundational knowledge and advanced tactics relevant to B2B marketing.
Listeners appreciate the engaging conversations with industry experts, praising the actionable insights and strategies shared.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

B2B Ad Campaigns That Actually Worked (From Five Demand Gen Marketers)
Q: How do you match the target audience for direct email and how do your providers supply matched audiences?
We rely on enriched data from Clay to ensure audiences are accurately matched, then use these enriched audience lists across channels to drive targeted outreach.
B2B Ad Campaigns That Actually Worked (From Five Demand Gen Marketers)
Q: How much did the influencer and ad spend cost for the top-performing Content Lab campaign?
The influencer-driven component varied, with a mix of paid posts and video, but the total ad spend discussed for the top example was seven thousand dollars, which yielded significant ROI and measurable pipeline.
The 6 Types of Ownable Ideas (And How to Find Yours) with Katelyn Bourgoin, Founder of Unignorable
Q: What is an ownable idea, and how can a founder start identifying one?
An ownable idea is the strategic territory you can claim and become known for, an idea that sounds like an echo from you and differentiates you from others; you should map the founder's story to what the market wants to hear and then broadcast it consistently.
LinkedIn Advertising: What's Working Now in 2026 (with Davang Shah, VP Marketing at LinkedIn)
Q: What mistakes do you see people making with LinkedIn advertising today?
The main mistake is over-optimizing for clicks without considering the full buyer journey and buyability—building trust, relationships, and top-of-mind awareness so buyers are ready to purchase when the time comes.
LinkedIn Advertising: What's Working Now in 2026 (with Davang Shah, VP Marketing at LinkedIn)
Q: What is the state of B2B marketing today, and what are CMOs caring about most right now?
The guest outlines that ROI and bottom-line impact are paramount, with conversations often at the CFO level; marketers need to demonstrate how their work drives pipeline, velocity, deals, and revenue, in a context where buyers are increasingly Gen Z and Millennials and content consumption leans toward video.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The Dave Gerhardt Show

What is The Dave Gerhardt Show about and what kind of topics does it cover?

A focus on tactical marketing strategies, guest insights, and practical tips characterizes the content, appealing to B2B marketers, entrepreneurs, and business leaders. Guests often include experienced marketers who share their journeys and lessons learned, contributing to a rich discourse around effective branding, innovative marketing tactics, and emerging trends in the industry. This dynamic blend of expert advice and actionable strategies sets the content apart, making it a valuable resource for professionals looking to enhance their marketing knowledge and skills.

The depth of each discussion is notable, with episodes frequently unpacking specific case studies or success stories, from rebranding initiatives to harnessing artificial in... more

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Which podcasts are similar to The Dave Gerhardt Show?

These podcasts share a similar audience with The Dave Gerhardt Show:

1. Marketing Against The Grain
2. The CMO Podcast
3. The Official SaaStr Podcast: SaaS | Founders | Investors
4. 2Bobs—with David C. Baker and Blair Enns
5. Deep Questions with Cal Newport

How many episodes of The Dave Gerhardt Show are there?

The Dave Gerhardt Show launched 4 years ago and published 355 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Dave Gerhardt Show?

Recent guests on The Dave Gerhardt Show include:

1. Katelyn Bourgoin
2. Jen Allen-Knuth
3. Dave Kellogg
4. Cindy Dubon
5. Jeremy Chung
6. Kipp Bodnar
7. Brandon Redlinger
8. Davang Shah

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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