
The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us.
| Publishes | Weekly | Episodes | 329 | Founded | 16 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingEntrepreneurship | |||

Is your SaaS actually protected from AI disruption, or are acquirers walking away without even looking?
In this episode, Rob Walling talks with Einar Vollset of Discretion Capital for a front-lines SaaS M&A market report, covering how the acquisitio... more
Are you using AI in your marketing because it's actually good, or just because it's fast?
In this episode, Rob Walling sits down with Taylor Hendricksen, a performance marketer who has managed tens of millions of dollars in ad spend across Meta and ... more
Is AI actually making your build-measure-learn cycle faster, or just making your work more average?
In this episode, Rob Walling talks with Eric Ries, author of The Lean Startup, to revisit what's held up in Lean Startup thinking 15 years on, why AI... more
What do Nobel Prize winners and successful bootstrappers have in common?
In this solo episode, Rob Walling shares the story of how a TinySeed company went from near-zero revenue to $10,000-$20,000 a month almost overnight, breaks down Claude Shannon... more
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I love Rob’s insights about starting a business, what matters, and how to navigate common and critical decisions. His regular guests are great.
Been listening for a couple years. It’s really great. Rob is unassuming, low ego, and a good interviewer. I like the mix of solo episodes and interesting guests. Most other podcasts in this space just seem like one long ad for something.
I am a solopreneur with a small business and Rob’s podcast is so helpful and inspiring and empathic. 5 stars.
I rather gate keep this and keep all this info goodness to myself, only reason i am giving it 5 stars and writing this review is because i feel i need to repay them for all the no bs down to earth realistic info on how to build a SaaS. Even in the age of AI this podcast is very valuable. Keep it up! I look forward to every episode.
I've been a listener for several years now. Rob Walling produces an amazingly informative and brilliant podcast discussing startups, bootstrapping a startup, and the journey of others who have bootstrapped their companies. He and guests are transparent about mistakes they made and will discuss options in realtime to weigh pros and cons. Listener question episodes and "Rob solo adventure" episodes are an excellent. I can't believe this doesn't have hundreds of 5 star reviews tbh. Highly recommend... more
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #77 | |
Apple Podcasts | #104 |
Recent interactions between the hosts and their guests.
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A practical, founder-focused show that delivers actionable guidance for bootstrapped SaaS and small software businesses. Episodes blend founder journeys, realistic growth tactics, pricing, marketing, and product decisions with hands-on frameworks and real-world anecdotes. Listeners tend to value down-to-earth advice, honest assessments of challenges, and tactical takeaways they can apply to their own ventures. The show frequently features experienced bootstrappers and operators who share lessons from building sustainable, long-running software companies. Noteworthy is the emphasis on pragmatic economics, customer-focused pricing, and founder health and sustainability as components of long-term success.
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These podcasts share a similar audience with Startups For the Rest of Us:
1. The Startup Ideas Podcast
2. Y Combinator Startup Podcast
3. My First Million
4. Moneywise
5. REWORK
Startups For the Rest of Us launched 16 years ago and published 329 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Startups For the Rest of Us include:
1. Eric Ries
2. Adam Wathan
3. Tracy Osborn
4. Einar Vollset
5. Jay Clouse
6. Jason Cohen
7. Craig Hewitt
8. Philippe Lehoux
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