Startups For the Rest of Us
Rob WallingThe original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us.
| Publishes | Weekly | Episodes | 329 | Founded | 16 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
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Latest Episodes
What were the highlights and takeaways from MicroConf?
In this episode, Rob Walling and Derrick Reimer recap MicroConf US 2026 in Portland, Oregon. They break down the best talks from the event, including Jason Cohen on breaking through growth plate... more
Can AI really handle product decisions for your SaaS?
In this solo adventure, Rob Walling revisits the core four SaaS skills and breaks down what AI can and cannot do across Development, Sales, Marketing, and Product. He also reframes Bill Gross's t... more
Is your product actually a SaaS?
In this episode, Rob Walling tackles listener questions about what really qualifies as SaaS (and where he disagrees with ChatGPT), how to serve both solopreneurs and enterprise customers with a dual funnel strategy, ... more
What would it mean for you to leave 60 or 70% of your company's value on the table when you sell?
In this episode, Rob sits down with Einar Vollset, co-founder of TinySeed and founder of Discretion Capital, to talk about his new book, The Definitive... more
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Reviews
- My favorite tech / startup podcast
Been listening for a couple years. It’s really great. Rob is unassuming, low ego, and a good interviewer. I like the mix of solo episodes and interesting guests. Most other podcasts in this space just seem like one long ad for something.
Apple Podcasts5Murphycj
United States3 months ago - Great content
I am a solopreneur with a small business and Rob’s podcast is so helpful and inspiring and empathic. 5 stars.
Apple Podcasts5MicXXCCC
Italy7 months ago - I don’t want to give it 5 stars
I rather gate keep this and keep all this info goodness to myself, only reason i am giving it 5 stars and writing this review is because i feel i need to repay them for all the no bs down to earth realistic info on how to build a SaaS. Even in the age of AI this podcast is very valuable. Keep it up! I look forward to every episode.
Apple Podcasts5Sashogs
Australia8 months ago I've been a listener for several years now. Rob Walling produces an amazingly informative and brilliant podcast discussing startups, bootstrapping a startup, and the journey of others who have bootstrapped their companies. He and guests are transparent about mistakes they made and will discuss options in realtime to weigh pros and cons. Listener question episodes and "Rob solo adventure" episodes are an excellent. I can't believe this doesn't have hundreds of 5 star reviews tbh. Highly recommend... more
Audible5AnonymousUnited States9 months agoLol. You got me.
But! In fact, it is an excellent exercise to argue and go deep on the opposite of anything you're working on. I think lawyers do this when they're preparing for a trial. It really helps hone your original vision and strategies
Podcast Addict52 years agoM4int
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #152 | United States/Business/Entrepreneurship |
Apple Podcasts | #47 |  United Kingdom/Business/Entrepreneurship |
Apple Podcasts | #98 |  Canada/Business/Entrepreneurship |
Apple Podcasts | #49 |  Germany/Business/Entrepreneurship |
Apple Podcasts | #100 | Australia/Business/Entrepreneurship |
Apple Podcasts | #153 | Italy/Business/Entrepreneurship |
Talking Points
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Audience Metrics
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Frequently Asked Questions About Startups For the Rest of Us
What is Startups For the Rest of Us about and what kind of topics does it cover?
A pragmatic, founder-focused show that concentrates on bootstrapped and indie SaaS businesses. Episodes frequently cover how to build, market, and scale software products without heavy VC funding, including founder-led marketing, product strategy, and practical growth tactics. Listeners tend to value realistic, down-to-earth guidance, actionable frameworks, and long-form conversations with practitioners who are actively running and growing SaaS companies. A notable strength is its consistency and emphasis on sustainable bootstrapping, community, and practical experimentation, making it useful for current and aspiring solo founders and small teams seeking proven approaches over hype.
Where can I find podcast stats for Startups For the Rest of Us?
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How many listeners does Startups For the Rest of Us get?
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How many subscribers and views does Startups For the Rest of Us have?
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Which podcasts are similar to Startups For the Rest of Us?
These podcasts share a similar audience with Startups For the Rest of Us:
1. The Startup Ideas Podcast
2. My First Million
3. Y Combinator Startup Podcast
4. REWORK
5. The Official SaaStr Podcast: SaaS | Founders | Investors
How many episodes of Startups For the Rest of Us are there?
Startups For the Rest of Us launched 16 years ago and published 329 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Startups For the Rest of Us?
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What guests have appeared on Startups For the Rest of Us?
Recent guests on Startups For the Rest of Us include:
1. Adam Wathan
2. Tracy Osborn
3. Einar Vollset
4. Jay Clouse
5. Jason Cohen
6. Craig Hewitt
7. Philippe Lehoux
8. Laura Sprinkle
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