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Artwork for Soul & Science: Fast Forward Your Marketing Mind

Soul & Science: Fast Forward Your Marketing Mind

Mekanism and Jason Harris
Artificial Intelligence
Menopause
MENACLAWS
Marketing
Cultural Relevance
Branding
Falkland's Law
Gilbert's Law
Kidland's Law
Rebranding
Life Coaching
New Business Pitching
Client Acquisition Strategy
Generative AI
Predictive AI
Minor League Baseball
Health and Wellness
Giphy
Media Coverage
Consumer Behavior

Soul & Science is an award-winning podcast where marketing’s brightest minds reveal what it takes to build breakthrough brands. Hosted by Jason Harris, each episode explores the balance between brand building (Soul) and business performance (Science). From legacy brands to emerging disruptors, we delve into the insights, culture, and vision behind the most successful brand stories.Soul & Science i... more

PublishesWeeklyEpisodes149Founded4 years ago
Number of ListenersCategories
BusinessDesignArtsMarketing

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Artwork for Soul & Science: Fast Forward Your Marketing Mind

Latest Episodes

In a world obsessed with specialization, Winston Warrior has never been interested in fitting neatly on a resume.

This week on Soul & Science, Jason Harris sits down with Winston Warrior, Amazon Senior Global Marketing Executive, content creator, R&... more

For legacy brands, the hardest work isn’t necessarily making change—it’s choosing what to protect.

In this episode of Soul & Science, Jason Harris sits down with Stacy Taffet, Chief Growth Officer at The Hershey Company, to talk about what it takes ... more

Agencies obsess over the pitch. Clients obsess over whether you actually understand the business.

In this episode, Jason Harris sits down with Robin and Stephen Boehler, founders of Mercer Island Group and authors of It’s Not About You: Winning New ... more

Purpose can fuel performance—but only when brands truly understand who they serve.

In this episode, Jason Harris sits down with Carter’s CMO Sarah Crockett to explore how modern parenting is reshaping brand expectations—and what it takes to connect ... more

Key Facts

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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Eric Petitt
CMO at Glassdoor, experienced marketing leader
Glassdoor
Episode: #110: Glassdoor CMO Eric Petitt | Leading With Soul in an AI World
Geno Schellenberger
Co-founder of Breaking & Entering Media
Breaking & Entering Media
Episode: #108: A New Playbook for Standing Out in Advertising | Jack Westerkamp & Geno Schellenberger, Co-Founders of Breaking & Entering Media
Jack Westerkamp
Co-founder of Breaking & Entering Media
Breaking & Entering Media
Episode: #108: A New Playbook for Standing Out in Advertising | Jack Westerkamp & Geno Schellenberger, Co-Founders of Breaking & Entering Media
Dr. Bob Rotella
World-renowned sports psychologist and author
Episode: #106: How Champions Think | Dr. Bob Rotella, World-Renowned Sports Psychologist
Drew Panayiotou
Chief Marketing Officer at Keurig Dr Pepper
Keurig Dr Pepper
Episode: #105: Keurig Dr Pepper CMO Drew Panayiotou | Challenger Energy Fuels Dr Pepper
Kyle Lierman
CEO of Civic Nation, a non-profit organization focused on civic engagement and education initiatives in America
Civic Nation
Episode: #101: When a Movement Becomes a Brand | Kyle Lierman, CEO of Civic Nation
Donny Jensen
CMO at Black Rifle Coffee
Black Rifle Coffee
Episode: #100: From Viral Content to Retail Scale | Black Rifle Coffee CMO Donny Jensen
Doug Sweeny
Chief Marketing Officer at Oura Ring, seasoned growth and brand leader
Oura
Episode: #99: Oura CMO Doug Sweeny | Turning Wellness Into a Movement
John Lowe
Managing Director at Amok Consumer Growth and former CEO of Jeni's Splendid Ice Cream
Amok Consumer Growth
Episode: #98: What Makes a Brand Worth Betting On | John Lowe, Managing Director at Amok Consumer Growth

Hosts

Jason Harris
Co-founder and CEO of Mekanism and host of multiple discussions on brand strategy, marketing leadership, and consumer insights.
Maggie Boles
Producer
Ryan Tillotson
Producer
Grace Robert
Producer
Lily Jablonski
Producer

Reviews

5.0 out of 5 stars from 69 ratings
  • 💎💎💎

    Came for Jason Fifers episode and stayed for more! Also checked out all the AI episodes I could, as it’s a huge priority of mine to stay on top of that industry and how different tools can benefit my business and my clients’. Such an exciting thing to learn and loving the deep conversations had!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United States5 months ago
  • Always leave smarter!

    Soul & Science consistently delivers with great guests sharing unique insights and experience from a range of backgrounds. There are a ton of marketing podcasts out there, this at the top of my short list of must listens

    Apple Podcasts
    5
    Drinking fan
    United States5 months ago
  • Great show and really interesting guests

    I love this show! I like that the conversations are about marketing, but also cover all sorts of interesting topics beyond marketing. I feel smarter and more inspired after listening every week. Highly recommend for anyone with an interest in marketing and the art of branding.

    Apple Podcasts
    5
    slothtopus
    United States2 years ago
  • Awesome

    Jason Harris is a really smart and eloquent guy. Great selection of guests too.I absolutely love this podcast it has some great know ledgable guests and covers some really important topics. I have shared with my peers and it has had some great feedback. Thanks.

    Apple Podcasts
    5
    lirepir
    United States3 years ago
  • Excellent show!

    I am absolutely loving the new show with Jason Harris interviewing other business owners! So much more informative and relatable! Thanks Jason Harris.

    Apple Podcasts
    5
    nadoca12
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many express satisfaction with the episode length, finding them well-suited for commutes, allowing listeners to gain valuable knowledge in a short timeframe.
Listeners appreciate the insightful discussions that consistently elevate their understanding of marketing strategies and creative brand narratives.
Reviews indicate a strong appreciation for the balance of deep marketing insights with engaging guest perspectives, often recommending it as a must-listen for professionals in the field.

Talking Points

Recent interactions between the hosts and their guests.

#87: B2B Marketing Shouldn’t Be Boring | Jim Lesser, Chief Brand Officer at ServiceNow
Q: Can you explain ServiceNow to me, like how you would explain it to your mom?
ServiceNow aims to make the world work better for everyone by using AI to simplify processes within organizations, suggesting that they are a platform that connects different technology parts in a straightforward way.
#87: B2B Marketing Shouldn’t Be Boring | Jim Lesser, Chief Brand Officer at ServiceNow
Q: What advice would you give them to kind of make the most of their career or to stand out in an organization?
Make yourself useful; if you can demonstrate your usefulness in your current role, it will lead to more opportunities.
#107: Moving Your Brand Out of the Friend Zone | Doug Zarkin, CMO of Take 5
Q: How do you run an existing business that has millions and millions in revenue that you can't give up while transforming the business into something else?
It was really getting back to the roots of Pearle and focusing on the eyecare side to earn trust while also evaluating our retail business.
#111: Carter’s CMO Sarah Crockett | How Purpose, Value, and Trust Build Modern Brands
Q: What's the best thing about your new job?
Getting to work in an environment that is surrounded by children reminds me of the impact we can have on childhood development.
#111: Carter’s CMO Sarah Crockett | How Purpose, Value, and Trust Build Modern Brands
Q: What's something that you, maybe as a customer of Carter's, but now being on the inside of Carter's, what's something that you didn't know or were surprised to learn?
Carter's built a collection of products for NICU patients based on insights from NICU nurses, which was a surprising design direction I learned about after joining.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The content showcases a blend of marketing insights where expert guests discuss the interplay between creativity and analytical strategies in brand management. Prominent topics include leadership during uncertain times, the cultural aspects of consumer engagement, and innovative marketing strategies. The podcast is distinctive for its focus on how established brands and new entrants navigate the evolving marketing landscape through expert commentary and real-world examples. With an emphasis on practical takeaways, it serves as a resource for marketing professionals seeking to enhance their brand-building strategies while fostering meaningful connections with their audience.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Pivot

How many episodes of this podcast are there?

this podcast launched 4 years ago and published 149 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Eric Petitt
2. Geno Schellenberger
3. Jack Westerkamp
4. Dr. Bob Rotella
5. Drew Panayiotou
6. Kyle Lierman
7. Donny Jensen
8. Doug Sweeny

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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