Soft Sides
Laura ColagrandeWelcome to Soft Sides, the show where we explore the intangible, sometimes emotional, soft sides of Go-To-Market teams. The biggest challenge for GTM leaders is not the work itself. The hardest part is building the right team, getting alignment, learning how to navigate difficult conversations, and feeling that your work matters to you and others. Our first series focuses on "influence," featuring... more
| Publishes | Twice monthly | Episodes | 15 | Founded | a year ago |
|---|---|---|---|---|---|
| Categories | CareersBusiness | ||||
Listen to this Podcast
Latest Episodes
Guest: Greg Portnoy, CEO at Euler
What does it actually take to build a Go-To-Market team that is truly aligned, and why does that matter?
Greg built multi-million dollar partner ecosystems at Attentive and Hawke Media before becoming CEO and Co-F... more
Guest: Jill Rowley, SaaS Legend, Advisor, Board Member and so much more
What does it take to go from being one of Salesforce's first employees to becoming a trusted advisor for the industry's most innovative companies?
From shaping how enterprise s... more
What happens when artificial intelligence becomes better at your job than you are?
Laura sits down with Stewart Hill, Head of Content at Mutiny, whose journey from AI skeptic to innovator began when he faced a stark reality we all face: automation c... more
Tired of second-guessing every work interaction? From overthinking Slack messages to navigating C-suite dynamics, learning how to work with others is hard.
Laura sits down with Kathleen Booth, who found a surprisingly effective solution: she wrote a... more
Guest: Jocelyn Brown, Revenue and Customer Success Leader
How do you approach the transition from individual contributor to people manager? How do great managers build trust and influence? Why is it so hard to give and receive feedback, and how do y... more
Guest: Partho Ghosh, VP of Product at Uberall
Laura is joined by Partho Ghosh, VP of Product at UberAll. Partho has spent his career building products and teams at top SaaS and B2B companies, and he is known for his strategic approach to growth, pro... more
Guest: Natalie Marcotullio, Head of Growth and Operations at Navattic
Laura is joined by Natalie Marcotullio, Head of Growth and Operations at Navattic. Natalie started in B2B marketing with a focus on growth strategies like SEO and SEM, later expan... more
Guest: Arthur Castillo, Director of Content, Community & Partnerships
Laura is joined by Arthur Castillo, the Director of Content, Community, and Partnership at Aligned. Arthur started his career in sales and always had an affinity for storytelling ... more
Key Facts
Reviews
- Insightful and out-of-the-box, I truly recommend it!
Soft Sides dives into all those things no one talks about—like the tough conversations around emotions, soft skills, and building and working with teams.
As a content person, I loved the episode with Stewart Hill, Head of Content at Mutiny. Laura and Stewart discussed rethinking our roles in content and how to embrace the possibilities AI brings instead of fearing it.
Highly recommend this series—it’s packed with real, honest, and insightful conversations!
Apple Podcasts5JessTradati
Italya year ago - A Must-Listen for Anyone Serious About Growth
Soft Sides is one of those rare podcasts that delivers both depth and practicality. The conversations are grounded in real experience, with takeaways you can immediately apply—no matter your role or business.
It shines a much-needed spotlight on soft skills, which are often undervalued but absolutely essential for success. Every episode serves as a reminder of how critical they are.
What truly sets this podcast apart is the quality of the guests. Every single one is a leader in their field, br... more
Apple Podcasts5Mina Abd
United Statesa year ago - Insightful conversations
Enjoying this show. Very useful advice for mid career professionals working in tech
Apple Podcasts5gvalseccUnited Statesa year ago - Really helpful for anyone working in B2B tech
Interesting show, I like that they focus on soft skills. Learning how to drive influence across teams is hard, and I like that the guests open up about their careers and journeys.
Apple Podcasts5LauracolagrandeUnited Statesa year ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #170 | Italy/Business/Careers |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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Soft Sides launched a year ago and published 15 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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