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Public Relations
Salesforce
PR and Communications
Tech Industry
Domestic Violence
U.S. Presidential Debate
Global Communications Teams
Technology
Journalism
Media Accountability
Tax Software
Intuit
Andral
Chief Communications Officer
Dad Shift Campaign
Defense Technology
Communication Strategies
Marketing
Management Styles
Elle Macpherson

CEOs trust us, the media tolerates us, and our mothers think we know Oprah. The Smart in Public podcast, hosted by Katie Boysen and Katie Dufficy, shares business, career, and life experiences through the world of two Public Relations professionals just trying to keep their sh*t together.

PublishesWeeklyEpisodes47Foundeda year ago
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BusinessSociety & Culture

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Latest Episodes

The Katies are back from our Season 2 intermission to bring you a conversation that goes deep—because that's the only way that Christine Choi, Partner and Head of Brand Communications at M13, knows how (and we wouldn't change a thing). 

There's a re... more

If you skip this episode you're going to miss an epic 5 6 7 8. Also, moving forward, you can just assume that when those count-ins are over the top, we do not have a guest. lol

The Katies are taking a couple weeks off and will be back Sept 23 with a... more

This week the Katies had Gab Ferree, founder of Off the Record and former VP of Global Communications at Bumble, on the show and she doesn't hold back. For the listeners, our emotion-driven chat and sentence-finishing will be a fun ride, but trust me... more

Ever wonder what the CEO of Medium—the platform where millions go for real, thoughtful content—thinks about authentic communication in our AI-slop-everywhere world? Tony Stubblebine dropped some serious truth bombs on this episode of Smart In Public ... more

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Recent Guests

Cath Anderson
Chief Communications Officer with two decades of experience in corporate communications and marketing.
Planned Parenthood, former executive at Anthropic
Episode: 27 - Turn storytelling programs into bottom line drivers with Cath Anderson
Roberto Munoz
CEO of Munoz Communications, expert in communications and consulting
Munoz Communications
Episode: 26 - Enter your communications consultant era w/ Roberto Munoz, CEO Munoz Communications
Alexandra Whiting
Head of Content at The Memo
The Memo
Episode: 25 - Craft audience-first brand stories w/ Alexandra Whiting, Head of Content at The Memo
Cheryl Sanclemente
Chief Communications Officer at Lattice
Lattice
Episode: 23 - From finance to tech: how Cheryl Sanclemente​, CCO at Lattice, ​took her career from strength to strength
Allie Cefalo
Marketing Partner at Kleiner Perkins
Kleiner Perkins
Episode: 22 - Unlock the Secrets of VC Communications with Allie Cefalo, Marketing Partner at Kleiner Perkins
Corey duBrowa
CEO of Burson and former global CEO of BCW with extensive experience in leading communications teams.
Burson
Episode: 21 - Master the message, the messenger, and the platform with Burson CEO Corey duBrowa
Brooke Kruger
Founder of KC Partners
KC Partners
Episode: 20 - Land your dream job with Brooke Kruger, Founder of KC Partners
Tarla Lambert-Patel
Co-founder of Agenda Media and Editor-in-Chief of Women's Agenda
Women's Agenda
Episode: 16 - Interview with Tarla Lambert-Patel, co-founder of Agenda Media & Editor-in-Chief of Women's Agenda
Matt Fairhurst
Co-founder and CEO of Skedulo
Skedulo
Episode: 12 - Your exec comms playbook told through the eyes of a founder w/ Matt Fairhurst, Co-founder & CEO of Skedulo

Hosts

Katie Boysen
Co-host with experience in public relations, sharing insights from her career and personal reflections.
Katie Dufficy
Co-host known for her expertise in public relations and her dynamic approach to communications.

Reviews

5.0 out of 5 stars from 34 ratings
  • The insider lens

    Great to look at issues through the insider perspective of PR gurus Katie and Katie. Getting a hot take on the topic of the moment and how it could have been managed better is something we can all learn from.

    I love the open and delightful banter. It feels like I am having a cup of tea (or wine) with my besties and learning at the same time.

    Apple Podcasts
    5
    Pippi 71
    Australiaa year ago
  • A refreshing addition to the podcasting world

    Smart in Public, hosted by the formidable duo of Katie Boysen and Katie Dufficy, is a refreshing addition to the podcasting world. Now, this isn't just another business podcast—it’s a delightful blend of sharp wit, honest reflections, and the kind of practical insights that one often wishes for but rarely finds. The two Katies, seasoned public relations professionals, tackle everything from managing high-pressure PR teams to building relationships with executives. They speak from the heart, yet ... more

    Apple Podcasts
    5
    andrew_sf
    Australiaa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The podcast is recognized for balancing humor with serious topics, which allows for greater engagement and relatability for the audience.
The hosts' engaging banter and industry expertise make the content both informative and entertaining, appealing to both insiders and outsiders of the PR field.
Listeners appreciate the insightful commentary on current PR challenges and the relatable anecdotes shared by the hosts.

Talking Points

Recent interactions between the hosts and their guests.

8 - Interview with David Swan, Technology Editor for The Age and Sydney Morning Herald
Q: What gets you across the line when PR people make an invite for travel?
Quality and quantity of stories are crucial. If multiple stories can come from one invite, it's worth considering. The presence of additional interview opportunities enhances the value.
8 - Interview with David Swan, Technology Editor for The Age and Sydney Morning Herald
Q: What does a day in the life look like for you now? What does that sort of modern newsroom look like?
David shares about the challenges of managing the influx of PR pitches and how the ratio of stories from pitches to original stories he pitches has changed, emphasizing the importance of maintaining relationships with PR professionals.
9 - Future-proof your agency PR strategy with Mandy Galmes, Managing Director & Managing Partner ANZ for Sefiani Agency
Q: What advice would you give to in-house PR people that would help them help their agencies succeed?
Be nice, invite agencies in earlier, clearly define roles, and have open conversations about problems.
1 - Only Up From Here
Q: Would you take on a different type of comms role, like go into internal comms or something like that under the umbrella?
Yes, I would be open to different roles within comms, including internal comms and chief of staff positions, as the skills overlap significantly.
6 - Interview with Pip Marlow, NED - formerly CEO of Salesforce A/NZ, Suncorp Executive, and MD of Microsoft Australia
Q: How important do you think that your comms person or comms team is?
Pip believes it is crucial for the success of any organization and emphasizes the importance of an open relationship between comms and execs.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Smart in Public

What is Smart in Public about and what kind of topics does it cover?

Focused on the complexities of public relations, the content centers around the experiences and insights of industry professionals as they navigate business, career challenges, and societal issues. It blends personal anecdotes with discussions on current trends, providing a multifaceted view of PR and communications. Common themes include storytelling, brand strategy, workplace dynamics, and the evolving nature of effective communication in the digital age. The hosts maintain a relatable tone, making their insights accessible to both industry insiders and those curious about PR's impact on broader societal narratives. This unique blend of humor, personal reflection, and professional advice sets it apart in the podcast landscape.

Where can I find podcast stats for Smart in Public?

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How many listeners does Smart in Public get?

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What are the audience demographics for Smart in Public?

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How many subscribers and views does Smart in Public have?

To see how many followers or subscribers Smart in Public has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Smart in Public?

These podcasts share a similar audience with Smart in Public:

1. Attention Shift
2. The Daily
3. The Ezra Klein Show
4. Culture Study Podcast
5. Up First from NPR

How many episodes of Smart in Public are there?

Smart in Public launched a year ago and published 47 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Smart in Public?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Smart in Public?

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What guests have appeared on Smart in Public?

Recent guests on Smart in Public include:

1. Cath Anderson
2. Roberto Munoz
3. Alexandra Whiting
4. Cheryl Sanclemente
5. Allie Cefalo
6. Corey duBrowa
7. Brooke Kruger
8. Tarla Lambert-Patel

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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