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Artwork for Scaling Japan Podcast

Scaling Japan Podcast

Tyson Batino
Japan
Linkedin
LINE Ads
Nemawashi
Generative Engine Optimization
Japan Startup Ecosystem
Cultural Intelligence
Lead Generation
Leadership
Honne and Tatemae
Suntory
Open Innovation
Storytelling
Content Marketing
Ontological Coaching
Japanese Business Culture
Silicon Valley
Venture Capital
Global Diaspora
Venture Capital In Japan

Helping business owners in Japan scale their businesses from $100,000 annually to $10,000,000 and beyond. Everything you need to know from recruitment, marketing, sales, and operations, we got you covered in taking your business to the next level. Go to scalingyourcompany.com/the-scaling-japan-podcast and listen to experts and people who have scaled companies in Japan share their journeys and tips... more

PublishesMonthlyEpisodes117Founded5 years ago
Number of ListenersCategories
BusinessEntrepreneurship

Listen to this Podcast

Artwork for Scaling Japan Podcast

Latest Episodes

In this episode of the Scaling Japan Podcast, we’re joined by Neil Curtis, founder and CEO of Rising Sun Commerce, who has over a decade of experience helping international brands succeed on Amazon Japan.

With hands-on experience supporting Western ... more

YouTube

In this episode of the Scaling Japan Podcast, we’re joined by Stef Curcio, founder of Scale Acquisition AI, who has helped over 200 clients and supported more than 1,000 professionals with LinkedIn lead generation.

With hands-on experience building ... more

YouTube

In this episode of the Scaling Japan Podcast, we’re joined by Brittany Arthur, Co-Founder and CEO of Design Thinking Japan, and a leader in human-centered AI implementation.

With experience working with companies like Nissan, Honda, and Starbucks, B... more

YouTube

In this episode of the Scaling Japan Podcast, we’re joined by Shuma Goko, who has extensive experience supporting global companies with trade shows and event marketing in Japan.

With hands-on experience helping foreign companies enter the Japanese m... more

YouTube

Most foreign SaaS companies struggle to land even a handful of enterprise clients in Japan.

Shay Khosrowshahi helped scale Ulife to 50+ B2B customers in just 18 months, largely through strategic partnerships.

In this episode of the Scaling Japan Po... more

YouTube

In this episode of the Scaling Japan Podcast, we explore the world of copywriting in Japan, a critical but often misunderstood part of doing business in the Japanese market.

We’re joined by Yuji Kobayashi, CEO of Kakusha and lead Japanese copywriter... more

In this episode of the Scaling Japan Podcast, we’re joined by Anna Skrypka, a cultural AI strategist, creative director, and founder of Anna Skrypka Studio. Anna is also the creator of the Augmented Human Method, a framework that unifies cultural int... more

In this follow-up to Part 1, we continue our conversation with Ryosuke (Ryo) Murai, CEO and co-founder of AI Market and former CSO of Connected Robotics, where he led a ¥1.7B Series B raise.

This episode is all about how to stand out as a potential ... more

Key Facts

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Find out how many people listen to this podcast per episode and each month.

Recent Guests

Stef Curcio
Founder of Scale Acquisition AI, LinkedIn lead generation expert
Scale Acquisition AI
Episode: Episode 99: How to Get Clients on LinkedIn in 2026 with Stef Curcio
Brittany Arthur
Co-founder and CEO of Design Thinking Japan, leader in human-centered AI projects
Design Thinking Japan
Episode: Episode 98: Why AI Adoption in Japan Fails Without Leadership Buy-In with Brittany Arthur
Shuma Goko
Founder and producer at Outbound KK
Outbound KK
Episode: Episode 97: Trade Shows in Japan: How to Build Trust, Stand Out, and Turn Leads into Deals with Shuma Goko
Shay Khosrowshahi
Co-founder of NXL; former managing director of Ulife APAC
NXL
Episode: Episode 96: Getting to 50 B2B Clients in Japan Through Partnerships with Shay Khosrowshahi
Yuji Kobayashi
CEO of Kougakusha; runs a fitness gym and English language school in Hyogo Prefecture; copywriter for Scaling Your Company
Kougakusha; Scaling Your Company
Episode: Episode 95: Copywriting in Japan: Earning Trust Word by Word
Asama Toyozawa
Co-founder and CMO of AI Market; former advertising professional at Mindshare, Spotify, Taboola
AI Market
Episode: Episode 95: Copywriting in Japan: Earning Trust Word by Word
Anna Skrypka
Cultural AI strategist and creative director, founder of Anna Skrypka Studio
Anna Skrypka Studio
Episode: Building a Japan-Ready GTM Strategy with Cultural Intelligence and AI
Ryosuke Murai
Co-founder at AI Market; former Bain & Company consultant; former Chief Strategy Officer at Connected Robotics
AI Market; Bain & Company; Connected Robotics
Episode: Episode : 92 How to Find a Co-Founder in Japan with Ryosuke Murai (Part-1)
Ignacio Davalos
Content Strategy Director at Aim B2B, Tokyo-based digital marketing leader with over 18 years in B2B performance marketing
Aim B2B
Episode: Episode 90: LinkedIn Advertising in Japan with Ignacio Davalos

Host

Tyson Batino
Host of the Scaling Japan Podcast

Reviews

5.0 out of 5 stars from 27 ratings
  • Information-packed

    Extremely high signal-to-noise ratio. The experts go very deep, often listing actionable steps. I regularly find myself taking notes and jumping to my planning board right after listening to an episode.

    Apple Podcasts
    5
    djcauchy
    United States3 years ago
  • Informative and helpful

    I found this podcast quite useful for learning about business in Japan from wide range of angles.

    Apple Podcasts
    5
    Geetaa111
    United Kingdom4 years ago
  • Excellent tips for sales!

    I am figuring out how to do sales with Japanese companies and the podcast has been a massive help with tips and helping me understand how Japanese companies make decisions. and think There have been so many 'ohhhh that makes complete sense why didn't I realize that!?' moments that have helped with clearing certain barriers and just my overall mindset going in. Coffee is for closers and I owe Tyson about a dozen cups of joe at this point!

    Apple Podcasts
    5
    MikeLi0986
    Australia4 years ago
  • A podcast for foreign entrepreneurs

    The Scaling Japan podcast has a lot of good content for entrepreneurs in Japan. Highly recommended for running a business in Japan.

    Apple Podcasts
    5
    LuLu012020
    Japan4 years ago
  • Vital Information for any Entrepreneur

    Scaling Japan is a very informative podcast. Tyson interviews experts in areas related to succeeding as an entrepreneur in Japan. Navigating the system here is not easy, especially as a foreigner. However, this show will introduce you to the experts that can help you shorten your learning curve.

    Apple Podcasts
    5
    The John Cunningham
    Japan4 years ago
  • Great insights!

    A great podcast for people looking to learn more about the business scene in Japan! I highly recommend #7 with Miho Tanaka! It was so interesting to learn about government financial resources from the founder of Startup Work Inc. Looking forward to future episodes!

    Apple Podcasts
    5
    Emimiem
    United States4 years ago
  • Informative and helpful

    I found this podcast quite useful for learning about business in Japan from wide range of angles. They went very deep into investment for companies and i feel i have better understanding now.

    Apple Podcasts
    5
    Geetaa111
    United Kingdom4 years ago
  • Delivers value in spades

    The podcast is run by a business owner who gets guests with the know how of running a business in japan to share their knowledge.

    For example, even guests affiliated with the jp gov has featured before. Worth a listen for future startup founders in Japan.

    Apple Podcasts
    5
    dains88
    Singapore4 years ago
  • Super insightful

    Tyson knows what he’s doing, and manages to bring on stellar guests. Great insight if you’re running a business in Japan and want to grow.

    Apple Podcasts
    5
    エドモ
    Canada4 years ago
  • Excellent podcast for ambitious business owners

    Hosted by the successful entrepreneur Tyson Batino, Scaling Japan is a podcast that invite entrepreneurs and professionals alike to talk about scaling business in Japan. From sales to HR to investment , the podcast covers a variety of topics that helps business owners scale their company. It is a great podcast for those who wish to grow their business and get more investment in Japan.

    Apple Podcasts
    5
    he-kin
    Japan4 years ago
  • Very Informative and Helpful Content

    Tyson, the host, brings on a variety of guests, each with a special skill or area of expertise in regards to scaling a business in Japan. The questions are well thought through and prepared, touching in a myriad of different aspects of business operations and scaling. It is very well worth the listening time for anyone interested in business in Japan.

    Apple Podcasts
    5
    Superlegoboy
    Japan4 years ago
  • Must-Listen for Japan Insights

    This is one of the best business in Japan podcasts I’ve listened to because of its practical value. Great guests with boots-on-the-ground insight. Tyson, the host, asks questions that keep the conversation grounded and useful for the listener. Highly recommended if you’re doing any type of business in Japan.

    Apple Podcasts
    5
    D Ikeda
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are seen as credible, with boots-on-the-ground advice for scaling in Japan.
The host delivers high-signal, deep-dive episodes with actionable steps.
The show is highly recommended for foreign entrepreneurs navigating Japan.
Listeners praise practical Japan-market insights and diverse guest expertise.
Strong setup for sponsors and guests through focused, useful content.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Top Entrepreneurship Podcasts

Talking Points

Recent interactions between the hosts and their guests.

Episode 97: Trade Shows in Japan: How to Build Trust, Stand Out, and Turn Leads into Deals with Shuma Goko
Q: What industries or products do you think benefit the most from joining a Japanese trade show?
Industries that emphasize quality, reliability, and differentiation perform best, including technology and manufacturing; food and beverages benefit from tasting and storytelling, while design and craftsmanship help lifestyle products gain trust. Domestic brands use shows to expand regionally, and international brands gain credibility and longer-term partnerships.
Episode 97: Trade Shows in Japan: How to Build Trust, Stand Out, and Turn Leads into Deals with Shuma Goko
Q: I guess for those who are not familiar with trade shows in Japan, just give us a basic introduction into trade shows in Japan.
Trade shows are large, organized exhibitions where buyers and exhibitors meet in one place, providing a platform to present products, assess the landscape, and close business through in-person interaction. They function as credibility checkpoints and can replace multi-country travel by offering a concentrated environment.
Episode 85 : How Ne-mawashi Builds Real Leadership in Japan with Rina Sakuraba
Q: What is Nemawashi's purpose in Japanese culture as a pre-decision process?
The host asks about the deeper purpose; Rina responds that Nemawashi creates trust and credibility by engaging stakeholders early, understanding concerns, and ensuring that when a decision is finally made, it has broad support and fewer vetoes, ultimately speeding up the path to a yes.
Episode 85 : How Ne-mawashi Builds Real Leadership in Japan with Rina Sakuraba
Q: Could you maybe define what is Nemowashi?
Rina explains Nemawashi as a pre-decision consultation process in Japan that emphasizes grounding, respect for the other's being, and building consensus before a formal decision is made. It involves listening, relationship-building, and stakeholder alignment to reduce surprises and speed up future approvals.
Episode 82 : Retail Distribution in Japan with Bela Schweiger
Q: What makes a brand attractive to a trading house or distributor in Japan?
Beyond brand strength, brands that come prepared with clear value propositions for the Japanese market, local representation, and evidence of long-term commitment—such as trials, local labeling, and readiness to train partners—stand out. Distributors value brands that understand the local landscape and bring complementary offerings rather than direct competition within their portfolio.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Scaling Japan Podcast

What is Scaling Japan Podcast about and what kind of topics does it cover?

The program consistently explores practical strategies for growing businesses in Japan, with a strong emphasis on market-specific go-to-market tactics, partnerships, and leadership. Episodes frequently dig into actionable methods for sales, marketing, and growth in Japan, including LinkedIn and LINE advertising, co-founder dynamics, AI adoption in corporate Japan, and culturally informed copywriting. A distinctive thread is the focus on cross-cultural collaboration, government resources and funding pathways, and building credible, localized go-to-market machines that work in a high-context, Japanese business environment. The show often features practitioners, founders, and executives who share boots-on-the-ground frameworks, real-world case... more

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How many episodes of Scaling Japan Podcast are there?

Scaling Japan Podcast launched 5 years ago and published 117 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Scaling Japan Podcast?

Recent guests on Scaling Japan Podcast include:

1. Stef Curcio
2. Brittany Arthur
3. Shuma Goko
4. Shay Khosrowshahi
5. Yuji Kobayashi
6. Asama Toyozawa
7. Anna Skrypka
8. Ryosuke Murai

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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