Scale Up Your Sales and Marketing
Scale Up Your Sales and MarketingWelcome to Scale Up Your Sales and Marketing – the go-to podcast for small business owners and leaders looking to take charge of their growth journey. Leisa from Find me the Leads and Vic from Touchpoints Business Marketing are here to guide you through the dynamic world of sales and marketing. Each episode is packed with actionable hints and tips tailored for small businesses. Leisa and Vic will ... more
| Publishes | Daily | Episodes | 21 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||
Listen to this Podcast
Latest Episodes
In this episode, Leisa & Vic discuss the importance of valuing your time and expertise, pre-qualifying clients, and setting clear pricing structures to grow a business.
Leisa & Vic emphasise the need to approach pricing with caution, communicate e... more
In small businesses, understanding seasonality and managing cash flow are crucial for success.
In this episode, Leisa & Vic discuss the importance of anticipating seasonal changes, adjusting business strategies, and pre-planning for unexpected flu... more
Establishing yourself as an expert in your field is crucial for attracting clients and growing your business.
In this episode, Leisa & Vic delve into the steps small business owners can take to become the go-to expert in their industry.
These st... more
In this episode, Leisa Pickles talks about the importance of understanding the key features and benefits of a product or service.
Leisa talks about a feature being a factual element of a product or service likening it to the colour of a sock or th... more
Vic loves the saying: "If you market to everyone, you market to no-one" and she challenges you with this question: just because you can, does it mean you should?
Have you ever wondered if you should narrow your target audience a bit more?
Are ... more
In this episode, Leisa Pickles talks about sales outreach communications and how Business Owners need to be able to articulate who they are and what their business does in a succinct way to grab the attention of their audience.
Leisa focuses on th... more
As business owners, it's easy to get FOMO if we're not active on all the social media channels. And it's exhausting!
Vic explains how to do a touchpoints audit, how to choose the best marketing touchpoints for your target audience and then link th... more
Does your relationship with your key customers and suppliers extend beyond one person? If your main point of contact left the business would the relationship break down?
In this episode, Leisa Pickles talks about expanding your sphere of influence... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #17 |  Brazil/Business/Marketing |
Apple Podcasts | #247 | Brazil/Business |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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| Professions | Age Range | Household Income | |||
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Scale Up Your Sales and Marketing launched 2 years ago and published 21 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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