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Artwork for Sales is NOT a Dirty Word

Sales is NOT a Dirty Word

Aleasha Bahr
Black Sheep Sales Method
Black Sheep Sales
Sales
Aleasha Bahr
Sales Onboarding
Curiosity
Sales Communication
Prospect Empowerment
Pricing Strategy
Sales Team Hiring
Anti-Audience
Concept
Value Communication
Target Audience
CMO
CRM
Sales Tools
Employee Turnover
Sales Compensation
Active Listening

Are you a DFY service provider who wants to convert over 50% of your sales conversations without acting like a douchebag? Then this is for you. In this value packed podcast, creator of the Black Sheep Sales Method™, Aleasha Bahr, brings her signature humor and ”keeping it real” sass to deliver a powerful blend of actionable solo sales episodes and expert interviews. In her solo episodes, she share... more

PublishesTwice monthlyEpisodes100Founded8 years ago
Number of ListenersCategory
Business

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Artwork for Sales is NOT a Dirty Word

Latest Episodes

There’s a point in almost every sales conversation where the energy changes.

A prospect hesitates or a concern comes up and most salespeople immediately move into persuasion mode.

They reassure, justify and defend.

Because they’ve been taught that... more

Someone asked for a discount and suddenly your entire nervous system lit up.

Do you hold the line? Negotiate? Cave? Risk losing the deal?

That single moment exposes how most service providers really feel about their pricing and prospects can sense ... more

There’s a question I hear more than almost any other from business owners: “How should I compensate my salesperson?”

It sounds simple. It isn’t.

Get it wrong early and you create a situation that’s hard to fix. You either end up with a salesperson ... more

Most demos don’t fail because of the product.

They fail because no real conversation ever took place.

What should be a back-and-forth turns into a walkthrough.

Feature after feature, then:

“Does that make sense?”

“Any questions?”

They nod. ... more

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Recent Guests

Shawn Karol Sandy
Chief Revenue Officer with extensive sales training and go-to-market experience
Former owner of a sales agency; CRO at Project Services Group
Episode: The Science of Sales: How to Communicate, Connect, and Close Better with Shawn Karol Sandy
Randi Deckard
Clinical scientist turned sales leader; SVP of Growth at Bessler
Bessler
Episode: Toxic Sales Reps: Why They’re Killing Your Culture and Revenue with Randi Deckard

Host

Aleasha Bahr
Host of the show

Reviews

5.0 out of 5 stars from 36 ratings
  • Candid Conversations

    Aleasha is the real deal & doesn’t shy away from the hard conversations that need to happen for sellers to thrive!

    Apple Podcasts
    5
    RandiSueD
    United States7 months ago
  • Great podcast!

    Lots of good, practical tips here.

    Apple Podcasts
    5
    AvidListener37
    United States10 months ago
  • She Knows Sales

    Loved coming on the show Aleasha! There is a lot of content out there about sales, but it’s clear you know your stuff and you make sales feel approachable. I know so many who are scared to sell, but I will send them this show to get over their fears and learn they can sell in their own unique way.

    Apple Podcasts
    5
    meyejo02
    United Statesa year ago
  • A Must-Listen for Business Owners!

    “Sales is NOT a Dirty Word” is a game-changer for anyone navigating the challenges of entrepreneurship. Aleasha has a knack for turning sales into genuine conversations, making it approachable and authentic. The episodes are packed with actionable insights and real-world examples, like future-proofing your business and embracing change. Each conversation leaves you feeling empowered and better equipped to tackle whatever comes your way. If you’re looking for fresh perspectives on sales and strat... more

    Apple Podcasts
    5
    Margaret Cascio
    United States2 years ago
  • She’ll launch you so fast!

    Aleasha is not only brilliant but she’s also incredibly tuned in to how to actually talk to people so that you can serve them best. Listen with intention and I guarantee she will deliver you a nugget of genius that will take your impact and service to higher levels, fast. Aleasha is having conversations that people typically avoid, or try to have with themselves, alone, in the dark. It’s OK to talk about sales and business and what gets in the way of service and that’s exactly what she does with... more

    Apple Podcasts
    5
    Rebeccah S.
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests consistently bring high-value ideas and fresh perspectives on sales and business.
Listeners praise the host's clarity, research, and ability to connect concepts to action.
Clear, practical tactics that are easy to implement for real growth.
Host feels authentic and genuinely helpful, not salesy or hype-driven.

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Talking Points

Recent interactions between the hosts and their guests.

Toxic Sales Reps: Why They’re Killing Your Culture and Revenue with Randi Deckard
Q: What hiring signals help you spot potential toxicity before it sabotages a team?
Look for coachability, evidence of sharing credit, collaboration with peers, and openness to feedback; avoid those who interrupt or insist they are already perfect—these are strong red flags.
Toxic Sales Reps: Why They’re Killing Your Culture and Revenue with Randi Deckard
Q: How did the organization's leadership respond once the toxic behavior was identified, and what would you have done differently?
Leadership was slow to act, HR was involved, and eventually the rock-star was let go, but the change was driven by a new leader who fostered learning and collaboration, which stabilized the team and revived performance.
The Science of Sales: How to Communicate, Connect, and Close Better with Shawn Karol Sandy
Q: So how can I get them into their parasympathetic system when I'm reaching out to them?
Shawn explains that by modeling calm behavior, slowing the tempo of your delivery, and setting clear expectations, you push the conversation toward the buyer's parasympathetic state, which makes them more receptive and collaborative.

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Frequently Asked Questions About Sales is NOT a Dirty Word

What is Sales is NOT a Dirty Word about and what kind of topics does it cover?

The show centers on practical, ethical sales strategies for service-based businesses, with a strong emphasis on authentic communication, value framing, and avoiding pressure tactics. Episodes cover compensation design, turning demos into collaborative conversations, navigating internal stakeholders, audience targeting, and scaling responsibly. A recurring strength is the host's clear, no-nonsense approach, reinforced by guest perspectives from leaders who challenge conventional sales wisdom. Listeners can expect actionable frameworks, real-world examples, and frameworks designed to boost trust, conversion rates, and long-term profitability without aggressive selling. A notable edge is the creator's method, which blends mindset with systems ... more

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Sales is NOT a Dirty Word launched 8 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Sales is NOT a Dirty Word?

Recent guests on Sales is NOT a Dirty Word include:

1. Shawn Karol Sandy
2. Randi Deckard

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