Rule of 40
Utiliti GroupRule of 40 is the podcast for founders and investors who are serious about scaling technology companies onto the global stage. Hosted by Jason Serda and Josh Ayscough, it focuses on what actually drives outcomes at scale. Execution, not ideas, is where companies win or lose.
| Publishes | Twice monthly | Episodes | 6 | Founded | 5 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | InvestingBusinessPersonal JournalsSociety & Culture | |||
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Latest Episodes
The day after this conversation was recorded, the government blinked: on 18 June it announced targeted CGT carve-outs for innovative startups, following more than 1,000 submissions to a Senate inquiry, one of the largest responses to a budget measure... more
Australia has passed a regulated framework for tokenised assets before the United States has, and the Reserve Bank's Project Acacia has already tested it on live use cases with the major banks.
About the guest
Alan Burt is Executive Chairman of R... more
Growth can feel like momentum. But momentum without financial control is not steering — it is a crash waiting to happen. Ryan Barnes, Managing Partner of TWIYO Capital & Advisory, has worked at CFO level with more than 100 businesses across sectors. ... more
Australian enterprise deals over $1 million in total contract value now involve upwards of 10 buyers and a sales cycle approaching 300 days. If your sales motion still depends on the founder being in every room, you are building a ceiling, not a comp... more
In this first episode of Rule of 40, Jason Serda and Josh Ayscough introduce the podcast and unpack the "misunderstood middle", the critical stage where startups must evolve into real, scalable businesses.
They explore how today's tougher funding e... more
In this episode of Rule of 40, Jason Serda and Josh Ayscough get practical on one of the most important questions for scale-up founders: how do you know if your business is actually heading in the right direction?
They make the case that undiscipl... more
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Frequently Asked Questions About Rule of 40
What is Rule of 40 about and what kind of topics does it cover?
This show centers on how to scale technology companies, prioritizing execution and measurable outcomes over mere ideas. Episodes frequently feature founders, investors, and operators discussing practical frameworks for growth, profitability, and capital formation in high-growth tech ecosystems. Common threads include balancing growth with discipline (as seen through metrics like the Rule of 40), navigating regulatory and policy landscapes, and evolving go-to-market and funding strategies for early-stage to scale-up ventures. A standout aspect is the mix of hands-on finance, strategy, and policy perspectives from practitioners and investors, which helps listeners assess real-world paths to scale and sustainable advantage.
Noteworthy for pot... more
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What are the audience demographics for Rule of 40?
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How many episodes of Rule of 40 are there?
Rule of 40 launched 5 months ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Rule of 40?
Recent guests on Rule of 40 include:
1. Sam Maher
2. Cheryl Mack
3. Alan Burt
4. Ryan Barnes
5. Jonathan Staff
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.