Rephonic
Artwork for The Rockstar CMO F'in' Marketing Podcast

The Rockstar CMO F'in' Marketing Podcast

Rockstar CMO
B2B Marketing
Content Marketing
Marketing Strategy
AI In Marketing
Marketing
Marketing Fundamentals
Linkedin
Artificial Intelligence
Marketing Operations
Buyer's Journey
Generative AI
Content Management
Social Media
Google Search
Search Engine Optimization
Creativity
Podcasting
Digital Marketing
STARS Model
Marketing Strategies

Does the world need another f'in' marketing podcast? Our host and 4xCMO Ian Truscott asked this in 2020, and the world said "no", but he did it anyway - and each week with his guests and chums, he shares B2B marketing street knowledge - the authentic, practical marketing strategy advice that will bring out the rock star marketer in you. Learn more, follow, and get the show notes at rocksta... more

PublishesTwice weeklyEpisodes376Founded6 years ago
Number of ListenersCategories
BusinessMarketing

Listen to this Podcast

Artwork for The Rockstar CMO F'in' Marketing Podcast

Latest Episodes

This week, former Forrester Research Director, Jeff Clark, is back in the studio with our host Ian Truscott to discuss an article from Anthony McPartlin, Principal Analyst at Forrester, Agentic Prospecting: Seven Reasons The Hype Falls Short.

Demand... more

YouTube

This week, with his guests away, our host Ian Truscott takes a turn in the studio, going solo, and shares 5 f’in’ things that have caught his eye this week.

Those things were:

Email has become earned, not owned - inspired by an issue of Ann Ha... more

YouTube

This week, former Forrester Research Director, Jeff Clark, is back in the studio with our host Ian Truscott to discuss a predictions post from Jon Miller on the ChiefMartec blog, from back in January.

Jon Miller is described as a legend in our indus... more

YouTube

This week, Ian and Cathy McKnight discuss a recent piece of research from Cathy on her Bear Essentials series on the Seventh Bear blog - Bear Essentials: You Can’t Personalize What You Don't Understand

 They discuss:

Audience segmentation beyo... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Fractional CMO Show
Fractional CMO ShowCasey Stanton

Recent Guests

Deborah Eckerling
Marketing expert and host of the MPN Meta Marketing Show
Marketing Podcast Network
Episode: Rockstar CMO Studio: Marketing in the STARS
Keith Smith
Co-host of the MPN Meta Marketing Show
Marketing Podcast Network
Episode: Rockstar CMO Studio: Marketing in the STARS
Robbie Samuels
Host of the On The Shmooz Podcast
Episode: Rockstar CMO Studio: Marketing in the STARS
Jeff Clark
Marketing strategist and former Forrester research director
Episode: Rockstar CMO Studio: What say you Simon?
Cathy McKnight
Chief Problem Solver at Seventh Bear
Seventh Bear
Episode: The Rockstar CMO Studio: Cathy, Fields, and Meadows
Simon Daniels
Revenue and marketing operations expert
Forrester
Episode: The Rockstar CMO Studio: Simon Saves the MQL (Kidding!)
Thomas Peham
Former guest and experienced B2B CMO
Otterly
Episode: The Rockstar CMO Studio: Thomas Peham, GEO and Otterly
Dennis Shiao
Founder of B2B agency Attention Retention
Attention Retention
Episode: The Dennis on Community and Robert is Moving Slow and Fixing Stuff Episode
Robert Rose
Chief Trouble Maker and Content Strategist
Seventh Bear
Episode: The Dennis on Community and Robert is Moving Slow and Fixing Stuff Episode

Host

Ian Truscott
Host of Rockstar CMO FM and The Rose & Rockstar; focuses on pragmatic B2B marketing insights, AI implications, and leadership topics.

Reviews

4.9 out of 5 stars from 23 ratings
  • Ian and his co-hosts making the CMO news accessible and fun. The banter is great and Ian is so jolly.

    Podchaser
    5
    Seth Goldstein
    5 months ago
  • Great listen

    Ian Truscott brings wit and wisdom to every episode. Feels like hanging out with marketing pros at a pub—equal parts smart, human, and fun.

    Apple Podcasts
    5
    Sarah Panus
    United States7 months ago
  • Marketing knowledge that really rocks!

    Ian is a brilliant host who brings a great range of topics to the table. From pet peeves to core principles you get all the marketing street knowledge and more! Tune in and become a marketing rockstar too.

    Apple Podcasts
    5
    carolinekay.co
    Italy3 years ago
  • Entertaining and Insightful

    Rockstar CMO is a jam-packed marketing variety show that educates and informs. Don’t be fooled by the laid-back approach, it’s full of great content and insights from those who have been there-done that.

    Apple Podcasts
    5
    MattB-SL
    United States3 years ago
  • Very entertaining!

    Love the guests and format. Love throwing bad marketing into the pool!

    -izzy

    Apple Podcasts
    5
    mee235679
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Positive, practical insights from a witty host and engaging guests.
The format combines humor with valuable content, making it entertaining and informative.
Guests bring senior marketing expertise; discussions blend big trends with tactical takeaways.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Rose & Rockstar: Gartner’s Digital Detox Prediction
Q: What do you recommend for us B2B marketers when we start thinking about offline?
Considering a return to direct mail and traditional methods as trust in digital channels wanes.
The Rose & Rockstar: Gartner’s Digital Detox Prediction
Q: Do you think that this is valid as a prediction?
Yes, I think it's likely the prediction is accurate and should be considered seriously right now.
The Rose & Rockstar: Artificially Intelligent
Q: What's your view and experience of using generative AI as a research tool?
You need to be good at the thing you want to be good at AI with; if you want to get good at marketing with AI, become adept in marketing first.
The Rose & Rockstar: Are Corporate Websites Dead?
Q: Are corporate websites dead?
Robert argues that while their role is changing, they are not dead; rather, they may evolve into something fundamentally different.
The Rose & Rockstar: The Google Does Not Abide
Q: What are your thoughts on the Bloomberg article about content creators feeling betrayed by Google?
Content creators have seen declining search traffic due to their increasing paid ads and AI-enhanced results, leading to frustration with the search experience.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Rockstar CMO F'in' Marketing Podcast

What is The Rockstar CMO F'in' Marketing Podcast about and what kind of topics does it cover?

The show centers on practical B2B marketing strategies, with a host who leans into candid conversations, guest-led insights, and a mix of tactical playbooks and big-picture trends. Across episodes, topics frequently touch AI's impact on content and demand generation, brand strategy, the evolving role of the CMO, and how to bridge marketing with sales. The format often features high-energy banter, guest perspectives from seasoned marketers, and occasional deep-dives into industry shifts, making it valuable for listeners who want actionable ideas delivered in a lively, opinionated style. A notable strength is its ability to pair thought leadership with real-world anecdotes, creating a relatable yet informative listening experience that can he... more

Where can I find podcast stats for The Rockstar CMO F'in' Marketing Podcast?

Rephonic provides a wide range of podcast stats for The Rockstar CMO F'in' Marketing Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Rockstar CMO F'in' Marketing Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Rockstar CMO F'in' Marketing Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The Rockstar CMO F'in' Marketing Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Rockstar CMO F'in' Marketing Podcast?

Rephonic provides comprehensive predictive audience data for The Rockstar CMO F'in' Marketing Podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does The Rockstar CMO F'in' Marketing Podcast have?

To see how many followers or subscribers The Rockstar CMO F'in' Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Rockstar CMO F'in' Marketing Podcast?

These podcasts share a similar audience with The Rockstar CMO F'in' Marketing Podcast:

1. Fractional CMO Show
2. Uncensored CMO

How many episodes of The Rockstar CMO F'in' Marketing Podcast are there?

The Rockstar CMO F'in' Marketing Podcast launched 6 years ago and published 376 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Rockstar CMO F'in' Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Rockstar CMO F'in' Marketing Podcast?

Rephonic pulls ratings and reviews for The Rockstar CMO F'in' Marketing Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The Rockstar CMO F'in' Marketing Podcast?

Rephonic provides full transcripts for episodes of The Rockstar CMO F'in' Marketing Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Rockstar CMO F'in' Marketing Podcast?

Recent guests on The Rockstar CMO F'in' Marketing Podcast include:

1. Deborah Eckerling
2. Keith Smith
3. Robbie Samuels
4. Jeff Clark
5. Cathy McKnight
6. Simon Daniels
7. Thomas Peham
8. Dennis Shiao

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days