リテールすなっく「あとらす」
株式会社プレーンテキスト今日もどこかでレジが鳴る。人と、モノが動き出す。 いらっしゃいませ。リテールすなっく「あとらす」へようこそ。 ここは、小売や流通の話を、ちょっぴり本音で、ちょっぴりゆるく語る場所。 今日も売場や店を肴に、だらっと雑談していきましょう。
| Episodes | 2 | Founded | 9 days ago | Language |  Japanese |
|---|---|---|---|---|---|
| Category | Business | ||||
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今回も、小売アプリの“いい使われ方”を雑談します。
クリスプ・サラダワークスの気持ちいいモバイルオーダー、「くすりの窓口」やマツキヨココカラの調剤受け取り機能、レジゴーの便利さやセルフレジのちょっとした怖さまで、生活者目線で話します。
省力化や時短は大事。でも、それだけでは店は好きになれない。
では、人間らしい接客や店らしさはどこに残せるのか。アプリが広がる時代の小売の魅力を、やさしく掘り下げます。 LISTENで開く
リテールすなっく「あとらす」記念すべき第1回は、小売・ITライターの鹿野恵子と常連客の小売民俗学、流通考古学の専門家流川通が、最近気になった売場を起点に小売の今をゆるく、でも本音で語ります。
3COINS+plusの古着売場、トライアルの多層階店舗、ボンボンドロップシール売場の熱気――店に行くからこそ生まれる「発見」の楽しさとは何か。
一方で、小売アプリやプッシュ通知、リテールメディアは、生活者の注意をどこまで奪ってよいのか。話題はやがて、薬王堂の肌診断アプリや“押し付けない接客”へ。
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Apple Podcasts | #216 | Japan/Business |
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リテールすなっく「あとらす」 launched 9 days ago and published 2 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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