The Drum: PubCast with PubMatic
The DrumThe Drum and PubMatic have today launched the first episode in a special three-part podcast that aims to delve into the future of one of digital advertising’s most important topics, PubCast: the future of programmatic. more
| Publishes | Weekly | Episodes | 5 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Categories | MarketingBusinessNewsBusiness News | ||||
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Latest Episodes
Episode three looks into a major talking point for 2020, mobile in-app. The episode looks at how by getting the user and ad experience right, apps can become scaled around the world almost overnight, like our guest speaker TikTok. In this episode, Ch... more
Episode two takes on one of advertising’s most important topics - transparency and how Supply-Side optimisation (SPO) is playing a part in solving this issue. GroupM Asia Pacific investment director, John Miskelly, joins to explain the challenges fac... more
Episode two takes on one of advertising’s most important topics - transparency and how Supply-Side optimisation (SPO) is playing a part in solving this issue. GroupM Asia Pacific investment director, John Miskelly, joins to explain the challenges fac... more
The Drum and PubMatic have launched the first episode in a special three-part podcast that aims to delve into the future of one of digital advertising’s most important topics, PubCast: the future of programmatic. Episode two takes on one of advertisi... more
Episode one takes on the much-talked-about growth channel of over-the-top (OTT) streaming, inviting leading streaming platform Viu’s CEO Janice Lee on as the special guest. Also in each episode, PubMatic chief revenue officer, APAC, Jason Barnes will... more
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Chart Rankings
Apple Podcasts | #175 |  Indonesia/Business/Marketing |
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Audience
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| Gender Skew | Engagement Score | Primary Location | |||
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The Drum: PubCast with PubMatic launched 4 years ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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