
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world expe... more
| Publishes | Daily | Episodes | 2374 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | CareersMarketingBusiness | |||

Performance marketers struggle with direct mail attribution and speed. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses with API-driven personalized campaigns. The discussion covers AI-powered delivery op... more
Direct mail automation struggles with speed and attribution challenges. Ryan Ferrier is CEO of Lob, the direct mail automation platform used by over 12,000 businesses to modernize physical mail campaigns. The discussion covers AI-powered routing algo... more
Direct mail conversion rates outperform email by 300%. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses including L'Occitane and SimpliSafe. His team discusses API-triggered mail campaigns that respond to... more
Direct mail faces attribution and personalization challenges despite rising investment. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses with API-driven mail campaigns. The discussion covers AI-powered ro... more
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The podcast is short yet full of ads. Many good reviews were written by guests. Do not waste your time on this!
I’ve been enjoying the MarTech podcast hosted by Ben for a few years now. The MarTech Podcast features actionable content packaged in easy, quick, digestible episodes. I was humbled and honored to be asked to join the show and share some my thoughts on ‘X Led Growth: Which is better for you’ earlier this year. My experience as a guest has been terrific. Thanks Ben and Todd for having me on the show.
I was a guest earlier this year and had a great time. Since then I’ve become a fan of the pod and tune in weekly. Great source for marketing, tech, and overall business insights.
I had a fantastic time as a guest on the MarTech Podcast! The conversation was easy and engaging, making it a breeze to share insights. What I really love about MarTech is the incredible range of topics they cover each week—there's always something relevant and insightful for anyone in the marketing space. A big thanks to the MarTech team for the opportunity!
I work in marketing and therefore live and die by my understanding of marketing technologies. Benjamin is a killer host and covers all aspects of martech like a pro. Would definitely recommend this podcast to every marketer! -AJ
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #47 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This podcast features in-depth conversations with seasoned marketers who leverage technology to drive business growth and personal success. Each episode highlights a unique guest sharing their journey through the marketing landscape, emphasizing both the triumphs and challenges encountered along the way. Key topics include effective marketing strategies, the impact of artificial intelligence, and the evolving role of marketing executives in the modern business sphere, providing listeners with actionable insights to enhance their own marketing practices.
What sets this podcast apart is its focus on real-world applications of marketing technology, as guests offer tangible advice backed by their own experiences. This makes it an invaluable re... more
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These podcasts share a similar audience with this podcast:
1. Marketing Against The Grain
2. Marketing School - Digital Marketing and Online Marketing Tips
3. The Digital Marketing Podcast
4. Social Media Marketing Podcast
5. HBR IdeaCast
this podcast launched 8 years ago and published 2374 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on this podcast include:
1. Ryan Ferrier
2. Scott Brinker
3. Kathryn Rathje
4. Danielle Pederson
5. Benji Block
6. Charlie Grinnell
7. Noah Rizek
8. Noha Rizk
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