Wonder what it's like to control millions of dollars of marketing budget? Manage hundreds of people? Make the decisions on which ideas get to market?
The CMO Confidential podcast shares how it feels to be in that chair of the shortest-tenured position on the C-suite.
We detail the long, hard road most ideas take to get to market & how challenging it is to get the best ones through.
Hosted by Mike ... more
Publishes | Weekly | Episodes | 136 | Founded | 3 years ago |
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Number of Listeners | Categories | BusinessMarketingManagement |
"Dissecting Compensation - A Primer on Understanding, Negotiating and Managing Pay"
A CMO Confidential Interview with Richard Sanderson, the Marketing, Sales, and Communications Practice Leader at Spencer Stuart. Richard starts with the basics of sa... more
A CMO Confidential Interview with Richard Sanderson, the Marketing, Sales, and Communications Practice Leader at Spencer Stuart. Richard starts with the basics of salary, bonus and equity and branches out to compensation mix, the various types of equ... more
A CMO Confidential Interview with Dwight Hutchins, Senior Managing Director of Boston Consulting Group (BCG) and a Northwestern Adjunct Professor, previously Managing Director at Accenture focused on Consumer Products, Health Care and Public Service.... more
A CMO Confidential Interview with Kate Bullis and David Wiser, Managing Partners and Global Marketing Practice Leaders for ZRG Partners. Kate and David translate their extensive search experience into a pre-game, game time, and post game look at the... more
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I have known Mike for a number of years since we started at P&G in brand management. He is an outstanding marketing leader who is great to work with always eager to learn. It has been a real pleasure to see him develop his podcast. I am sure his listeners who are marketers are benefiting from all the wisdom and best practices his guests are sharing. Go Mike go!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #163 |
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Focusing on the intricacies and challenges faced by Chief Marketing Officers (CMOs), this podcast provides insights into the marketing world from the perspective of experienced leaders. With a host who has held multiple significant marketing positions, the episodes typically cover crucial themes such as effective hiring practices, the evolving role of technology in marketing strategies, and navigating corporate dynamics. Discussions often feature industry experts who provide valuable commentary on current trends, ethical dilemmas, and the intersection of marketing with finance and other departments. The format emphasizes practical advice and lessons learned from real-world experiences, making it a must-listen for marketing professionals see... more
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These podcasts share a similar audience with CMO Confidential:
1. The CMO Podcast
2. The CEO’s Guide to Marketing
3. The AI Daily Brief: Artificial Intelligence News and Analysis
4. The Artificial Intelligence Show
5. Masters of Scale
CMO Confidential launched 3 years ago and published 136 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on CMO Confidential include:
1. Richard Sanderson
2. Dwight Hutchins
3. Shiv Singh
4. Dan McCarthy
5. Scott Lindquist
6. Tom Goodwin
7. David Aaker
8. Auren Hoffman
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.