
Wonder what it's like to control millions of dollars of marketing budget? Manage hundreds of people? Make the decisions on which ideas get to market?
The CMO Confidential podcast shares how it feels to be in that chair of the shortest-tenured position on the C-suite.
We detail the long, hard road most ideas take to get to market & how challenging it is to get the best ones through.
Hosted by Mike ... more
| Publishes | Weekly | Episodes | 155 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||

A CMO Confidential Interview with Bill Zengel, B2B Practice Leader and SVP of the Association of National Advertisers (ANA). Bill explains how there's nearly $2 trillion in hidden brand value in the B2B space, how to become one of the 39% of B2B mark... more
A CMO Confidential Interview with Tom Goodwin, author, speaker, and former innovation head at Publicis, Zenith, and Havas. Tom discusses why he believes much of the thinking around AI is wrong, how social media is becoming even more shallow, and why ... more
A CMO Confidential Interview with Pete Imwalla, former CEO of RPA and 4A's board member. Pete shares his take on how many tech changes resulted in additional agency headcount, how AI is rapidly reversing that trend, and why many agency valuations hav... more
A CMO Confidential Interview with James Shira, Principal, Global and US CIO and Global CISO at PwC. James details how @PwC is running an "AI marketplace" within the company which features a number of models, his focus on scale, security, and user... more
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I have known Mike for a number of years since we started at P&G in brand management. He is an outstanding marketing leader who is great to work with always eager to learn. It has been a real pleasure to see him develop his podcast. I am sure his listeners who are marketers are benefiting from all the wisdom and best practices his guests are sharing. Go Mike go!
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Recent interactions between the hosts and their guests.
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The content focuses on the challenges and experiences faced by Chief Marketing Officers (CMOs) and other marketing leaders as they navigate the complexities of their roles. A wide range of topics is discussed, including the evolving landscape of marketing, the significant impact of artificial intelligence, personal branding, and negotiations regarding compensation. The series features insights from industry veterans and experts, providing a wealth of knowledge on effective marketing strategies and leadership techniques. Unique episodes explore pressing issues such as the intersection of AI and marketing, making it particularly relevant for current and aspiring marketing professionals seeking to adapt in a rapidly changing environment.
Rephonic provides a wide range of podcast stats for CMO Confidential. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to CMO Confidential and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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1. HBR IdeaCast
2. The Prof G Pod with Scott Galloway
3. Prof G Markets
4. Hard Fork
5. The Diary Of A CEO with Steven Bartlett
CMO Confidential launched 3 years ago and published 155 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on CMO Confidential include:
1. Pete Imwalle
2. James Shira
3. Alex Schultz
4. DJ Patil
5. Dick Satterfield
6. Kate Bullis
7. David Wiser
8. Kip Knight
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