Rephonic
Artwork for Before The Bestseller

Before The Bestseller

Alex Strathdee
Book Marketing
Self-Publishing
Artificial Intelligence
Education
Lead Generation
Future Of Work
Book Marketing Strategies
Amazon
Automation
Irreplaceable
B2B Saas Pricing
Marketing Strategies
Anxiety
School Governance
Sourdough Bread Baking
Peer Reviews
Book Reviews
Social Authenticity
Critical Thinking
Creativity

This show is for book lovers and creators who want to go behind the scenes with their favorite authors to hear about how they were able to not just write a book but create a movement.

PublishesWeeklyEpisodes224Founded8 years ago
Number of ListenersCategories
BooksArts

Listen to this Podcast

Artwork for Before The Bestseller

Latest Episodes

Today’s guest is someone many of you already know. If you’ve read Hooked or Indistractable, you already know his work has shaped how millions of people think about habits, technology, and behavior. Nir Eyal is a globally recognized authority on behav... more

We’re back with Patrick Taylor, also known as the Texas Yeti, adventurer and author of a five book series that includes Lost on Purpose and its bestselling prequel in solo and adventure travel categories. To date, he has sold more than 30,000 books a... more

Our guest for today is Patrick Taylor, known to many readers as the Texas Yeti. A former technology executive who built and sold a successful hardware company and later served as president of Intel’s board of advisors, Patrick reinvented himself in h... more

We welcome back Michael Bungay Stanier, author of the million copy bestseller The Coaching Habit. Beyond that landmark book, Michael is the founder of Box of Crayons, a training company that helps organizations build practical coaching skills rooted ... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

The Tim Ferriss Show
The Tim Ferriss ShowTim Ferriss: Bestselling Author, Human Guinea Pig
Novel Marketing
Novel MarketingThomas Umstattd Jr.
Don't Write That Book
Don't Write That BookMike Michalowicz, AJ Harper

Recent Guests

Patrick Taylor
Author of Lost on Purpose and related works
texasyetibooks.com
Episode: BTB171: 30,000 Copies Sold and 4,000+ Reviews: Patrick Taylor on Grassroots Hustle, Amazon Ads, and Reader Loyalty
Michael Bungay Stanier
Author of 'The Coaching Habit' and host of the Change Signal podcast
nbs.works
Episode: BTB168: Michael Bungay Stanier, Author of The Coaching Habit, on Coaching, Leadership, and Better Conversations
Thomas Erikson
A Swedish behaviorist, author, and speaker known for the 'Surrounded by Idiots' series
Episode: BTB164: Surrounded by Idiots | Thomas Erikson on Human Behavior, Bias, and the Four Colors
Nick Coniglio
Co-author and entrepreneur from the tech industry
Episode: BTB162: Authors Nick Coniglio and Marnie Stockman on Their Book Lead It Like Lasso
Marnie Stockman
Co-author with a background in education
Episode: BTB162: Authors Nick Coniglio and Marnie Stockman on Their Book Lead It Like Lasso
Veronica Yager
Self-publishing consultant and lead designer with over 15 years in the industry.
Journeybound Publishing
Episode: BTB159: Book Launches for 2025: Virtual Strategies, Pricing Tips, Kindle Campaigns, and Proven Tactics with Self-Publishing Expert Veronica Yager
Thomas Umstattd Jr.
Book marketing expert and host of the Novel Marketing Podcast
Novel Marketing Podcast
Episode: BTB157: Inside Book Marketing’s Big Shifts: Formats, Data, and AI for Authors with Thomas Umstattd Jr. — Book Marketing Expert and Host of the Novel Marketing Podcast
Dr. Catherine Gildiner
Author of Good Morning, Monster and Too Close to the Falls
Episode: BTB156: Over 1 Million+ Books Sold and Proven Grassroots Buzz in Book Marketing with Dr. Catherine Gildiner: Author of Good Morning, Monster and Too Close to the Falls
Catherine Gildiner
Author and clinical psychologist
Author of Good Morning, Monster
Episode: BTB155: Author Catherine Gildiner Shares the Stories Behind Her Book Good Morning, Monster

Hosts

Alex Strathdee
Host of the show, with a focus on authors, marketing, and publishing journeys.
Alex Stratte
Host focusing on actionable book marketing and author success stories, often discussing grassroots promotion and community building.

Reviews

4.8 out of 5 stars from 186 ratings
  • Practical stuff that works, fast

    If there’s one thing I’ve gotten out of Alex’s podcast, it’s practical tools and ways to sell more books. It works!

    Apple Podcasts
    5
    AndyPfp
    United States2 months ago
  • Great Podcast

    This is an exceptional podcast. Alex provides excellent insights for any non fiction author looking to grow their audience. He interviews some great guest and I always get at least one or two useful take aways to action from each episode.

    I write in the self-help genre and can’t recommend this enough.

    Apple Podcasts
    5
    Joe Barnes
    United Kingdom4 months ago
  • I've become a fast fan of your podcast!

    Podchaser
    5
    Kris Ward
    9 months ago
  • Excellent Podcast for Authors

    Before the Bestseller podcast is a must listen to podcast if you are an author or soon to be author. I joined Alex on his podcast recently and we had a great conversation about marketing and tips to launch your book into the world. Alex is passionate about this subject and his book, Before the Bestseller, his podcast, and company are positioned to help authors hit a home run with their book. I’m very grateful for his help launching my book, Everyday Awakening.

    Apple Podcasts
    5
    C.O. Duncan
    United States9 months ago
  • Very helpful

    Just listened to 6 episodes on a flight. As a new author, it is great info that is very actionable. Thank you!

    Apple Podcasts
    5
    LovePodcastsSS
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The conversations are engaging, with deep dives into author journeys and strategies that listeners can apply.
Guests consistently bring high-quality insights from publishing and marketing.
Listeners praise the practical, actionable tips for book marketing.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#66
Philippines/Arts/Books
Apple Podcasts
#134
Philippines/Arts

Talking Points

Recent interactions between the hosts and their guests.

BTB171: 30,000 Copies Sold and 4,000+ Reviews: Patrick Taylor on Grassroots Hustle, Amazon Ads, and Reader Loyalty
Q: You've spoken about spreadsheets and tracking ads. What's a key analytics insight you rely on?
Tracking ad cost of sales and comparing Amazon ads data to KDP figures reveals true pull-through and helps optimize where to reinvest, rather than taking ads at face value.
BTB171: 30,000 Copies Sold and 4,000+ Reviews: Patrick Taylor on Grassroots Hustle, Amazon Ads, and Reader Loyalty
Q: How many books have you sold to date?
Around 30,000 copies across the catalog, with five books in the series and one prequel, reflecting a sustained, cumulative growth strategy.
BTB168: Michael Bungay Stanier, Author of The Coaching Habit, on Coaching, Leadership, and Better Conversations
Q: Why is coaching the thing for you? Why does that excite you so much?
Coaching excites me because it empowers individuals to discover their own solutions rather than simply providing answers.
BTB166: The Art of SEO with Stephan Spencer: AIO Strategy, LLM Visibility, Digital PR and the Dead Internet Theory
Q: Should you be afraid here in 2025 of putting your manuscript into one of these LLMs?
No, you shouldn't be afraid as it will get in there anyway and it's not a concern from an author.
BTB166: The Art of SEO with Stephan Spencer: AIO Strategy, LLM Visibility, Digital PR and the Dead Internet Theory
Q: What should I focus on with making sure that my site and that I'm optimized for the LLMS?
Know where you're at and use a tool called Ahrefs to measure your citation results and track progress.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Before The Bestseller

What is Before The Bestseller about and what kind of topics does it cover?

This show centers on authors, publishing, and book marketing, with a lens on practical strategies for launching and sustaining a nonfiction or self-published title. Across episodes, listeners hear from authors and marketing experts who share hands-on tactics for book launches, audience growth, grassroots promotion, and leveraging communities around a book's topic or a related movement. The conversations often blend storytelling with actionable tips, highlighting behind-the-scenes decision-making, publishing journeys, and the ongoing work required to turn a book into a movement or community. A notable throughline is the focus on author empowerment, practical marketing, and building long-term author platforms rather than relying on one-off la... more

Where can I find podcast stats for Before The Bestseller?

Rephonic provides a wide range of podcast stats for Before The Bestseller. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Before The Bestseller and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Before The Bestseller get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Before The Bestseller, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Before The Bestseller?

Rephonic provides comprehensive predictive audience data for Before The Bestseller, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Before The Bestseller have?

To see how many followers or subscribers Before The Bestseller has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Before The Bestseller?

These podcasts share a similar audience with Before The Bestseller:

1. The Tim Ferriss Show
2. Novel Marketing
3. Don't Write That Book
4. The Mel Robbins Podcast
5. How I Built This with Guy Raz

How many episodes of Before The Bestseller are there?

Before The Bestseller launched 8 years ago and published 224 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Before The Bestseller?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Before The Bestseller?

Rephonic pulls ratings and reviews for Before The Bestseller from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Before The Bestseller?

Rephonic provides full transcripts for episodes of Before The Bestseller. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Before The Bestseller?

Recent guests on Before The Bestseller include:

1. Patrick Taylor
2. Michael Bungay Stanier
3. Thomas Erikson
4. Nick Coniglio
5. Marnie Stockman
6. Veronica Yager
7. Thomas Umstattd Jr.
8. Dr. Catherine Gildiner

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days