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Artwork for Novel Marketing

Novel Marketing

Thomas Umstattd Jr.
Book Marketing
Book Pre-Orders
Building Online Communities
Author Media
Amazon
Reedsy
Webinars
Technology
Editing
Self-Publishing
Indie Publishing
Community Management
Publishing
Author Marketing
Circle.so
Budgeting For Authors
Cover Design
Jordan Peterson
Kindle Unlimited
New York Times Bestseller List

The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors abou... more

PublishesWeeklyEpisodes474Founded12 years ago
Number of ListenersCategories
BooksArtsMarketingBusiness

Listen to this Podcast

Artwork for Novel Marketing

Latest Episodes

Many authors make the mistake of writing a book first and then trying to find readers. This is backwards and rarely works. However, if you follow these three steps, your book will be set up for success.

• Step #1: Identify your target reader.

• Step... more

The faster you write, the more books you can publish and the more money you can make from your writing.

We all type slower than we speak, and if you’re typing and creating a story at the same time, you type even slower. But what if you could regular... more

Giving away your hard work for free doesn’t seem to make good business sense. So why do authors give away ebooks for free?

What if “free” didn’t kill your revenue, but primed it? In this week’s episode, we’ll dig into the permafree strategy with Dal... more

So you wrote a good book, but you can’t seem to get reviews. Do you just throw up your hands? Why do reviews and ratings even matter?

Well, the more reviews a book has, the better it will sell and the more reviews it will get. Without the social pro... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Josiah DeGraaf
Fantasy author and program director of the Young Writers Workshop.
Young Writers Workshop
Episode: How to Build an Email List before publishing your novel
Sarah Sawyer
Award-winning, inspirational author, speaker, and Choctaw storyteller
Choctaw Nation of Oklahoma
Episode: Triple Your Writing Speed with Dictation
Dale L. Roberts
Successful YouTuber and award-winning author of 'Secrets of the Permafree Book'
Episode: How to Boost Sales With Permafree Books
Joe Walters
Founder of the Independent Book Review and author of the book, The Truth About Book Reviews, an insider's guide to getting and using reviews to grow your readership.
Independent Book Review
Episode: How to Get More Book Reviews
Joanna Penn
New York Times bestselling author, host of the Creative Penn podcast
Creative Penn
Episode: The Author’s Guide to AI with Joanna Penn
Becca Wierwille
Award-winning author of The Road Trip Rescue and co-host of the book podcast for kids, Ice Cream with Authors.
Episode: How to Get Started with Author School Visits and Make Your Book Playground Famous
Susan Neal
Author of nine healthy living books and CEO of the Christian Indie Publishing Association
Christian Indie Publishing Association
Episode: How to sell 1,000 books a month
Marika Flatt
Co-founder of PR by the Book and veteran publicist
PR by the Book
Episode: How to Work With a PR Firm to Promote Your Book
Russell Nohelty
A USA Today bestselling author and expert on author ecosystems.
Episode: An Introduction to Author Ecosystems with Russel Nohelty

Host

Thomas Umstattd Jr.
Host of Novel Marketing, CEO of Author Media, and a knowledgeable figure in book marketing.

Reviews

4.7 out of 5 stars from 486 ratings
  • Perfect for new authors!

    This podcast has been a godsend as I have been preparing to release my first nonfiction book! Excellent and factual content.

    Apple Podcasts
    5
    T.Michelle.Monique128
    United States15 days ago
  • The essential podcast for any new or established author

    If you are like me and you’ve been searching the Internet for months or years to find a resource that will teach you how to self publish hybrid published indie published, but the advice is always contradictory all over the map and stop searching and start listening to the novel Marketing podcast. Thomas Umstattd Jr. is an incredible resource not to mention just a terrific guy who has advice that cuts through the fluff and gets right to the heart of what will help you sell more books and write be... more

    Apple Podcasts
    5
    Ocaptain33
    United States20 days ago
  • Too political

    Just want marketing and novel news, not political commentary

    Apple Podcasts
    1
    Shd3940
    United Statesa month ago
  • Has been a resource for me for 10 years!

    When I first got into book marketing, I didn’t know where to start. I read books, listened to podcasts, watched videos, and then started experimenting. I was so glad to have these resources in my corner. Novel Marketing and Thomas Umstattd Jr. was one of my top resources then, and he remains one now. Up to date, real, and brimming over with experience, this podcast should definitely be on your short list for book marketing resource essentials. (And I was a guest once!)

    Apple Podcasts
    5
    Joe @ IBR
    United States2 months ago
  • One of my fave podcasts

    I’ve been a student and listener of the Novel Marketing podcast for many years. I highly recommend this podcast to my author friends.

    To anybody wanting to get into publishing, whether fiction or nonfiction, listen to this show. There is a wealth of information available for free here! I’d also recommend the classes in the Author Media Academy, but there are many authors who have achieved success, simply following the advice that Thomas gives out for free week after week on this show.

    Apple Podcasts
    5
    Jenn Dyer
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The podcast is praised for its extensive coverage of book marketing topics, helping authors navigate the industry effectively.
Many appreciate the accessible, down-to-earth style of communication from the host, making complex topics easy to understand.
Some feedback suggests that the focus on the host's personal beliefs may not resonate with all listeners, particularly those seeking a purely informational experience.
Listeners frequently highlight the practical and actionable advice offered in episodes.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#196
United States/Arts/Books
Apple Podcasts
#192
Sweden/Arts/Books
Apple Podcasts
#220
Philippines/Arts/Books

Talking Points

Recent interactions between the hosts and their guests.

How to Build an Email List before publishing your novel
Q: What kind of things would you write about in your emails?
Josiah focused on story analysis and discussing themes that resonated with his audience, rather than teaching writing.
How to Build an Email List before publishing your novel
Q: So how did you find your Timothy?
Josiah shared that he chose three different Timothys representing his target audience, which helped him visualize and tailor his content to specific readers.
Triple Your Writing Speed with Dictation
Q: What psychological barriers do authors face when starting dictation?
They often feel vulnerable and self-conscious when vocalizing their stories, which leads to hesitation or failure.
Triple Your Writing Speed with Dictation
Q: How did you get started? What was your first foray into dictation?
Sarah shares her initial attempts with dictation, including experiences with Dragon Dictation and how she struggled before mastering the technique.
How to Get More Book Reviews
Q: How can authors get more reviews?
Walters stresses the importance of personalizing pitches, understanding reader expectations in their genre, and building authentic relationships with readers and influencers.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Novel Marketing

What is Novel Marketing about and what kind of topics does it cover?

Focused on the intricacies of book marketing, this podcast offers insights tailored for both aspiring and established authors. Episodes cover a vast array of topics including effective marketing strategies, leveraging technology like AI for book promotion, and innovative approaches to online visibility. The show features interviews with successful authors and industry experts, providing listeners with practical advice to refine their marketing techniques and enhance their publishing journeys. It's particularly unique for its commitment to delivering actionable insights while maintaining an engaging, conversational tone.

Listeners can expect to gain valuable knowledge on various aspects of writing and marketing, from mastering traditional P... more

Where can I find podcast stats for Novel Marketing?

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How many listeners does Novel Marketing get?

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What are the audience demographics for Novel Marketing?

Rephonic provides comprehensive predictive audience data for Novel Marketing, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Novel Marketing have?

To see how many followers or subscribers Novel Marketing has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Novel Marketing are there?

Novel Marketing launched 12 years ago and published 474 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Novel Marketing?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Novel Marketing?

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What guests have appeared on Novel Marketing?

Recent guests on Novel Marketing include:

1. Josiah DeGraaf
2. Sarah Sawyer
3. Dale L. Roberts
4. Joe Walters
5. Joanna Penn
6. Becca Wierwille
7. Susan Neal
8. Marika Flatt

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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