Novel Marketing
Thomas Umstattd Jr.The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors abou... more
| Publishes | Weekly | Episodes | 515 | Founded | 13 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BooksArtsBusinessMarketing | |||
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Latest Episodes
Most authors know only one kind of Kickstarter campaign, and for many of them, it isn't the best one.
This week on Novel Marketing, you’ll hear from Russell Nohelty, a USA Today bestselling author of over 70 books who has run dozens of successful Ki... more
The chatbot told him his manuscript was brilliant. The humans gave his manuscript a C.
That's what happened to one author who trusted AI as his editor. If you use AI to help with your editing, it's probably lying to you too, and not just once in a w... more
Your book may not be dead. As Miracle Max would say, it might only be mostly dead. A book that flopped three years ago could sell better today than it did on launch day, but only if you fix what actually broke.
This week, I talked with Julie Broad, ... more
The slowest way to write a novel is to start writing a novel.
It sounds backward, but it’s not.
In this week’s episode, you’ll hear from Joanna Penn of The Creative Penn. She’s spent years exploring short fiction as both craft practice and creative... more
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Reviews
- Incredible Resource
This podcast is so chock full of useful information, I listen to it daily. And there are so many back episodes to catch up on. An incredible resource. Thomas and company know their stuff. (I’m a successful indie author. The sci-fi page-turner “Back Time” is my latest. It’s a twist on the “would you or wouldn’t you” time-travel paradox. Kirkus Reviews called it “an undeniably fun thriller … will call to mind classic episodes of The Twilight Zone.”) On an old episode, Thomas and James said they’d ... more
Apple Podcasts5IgorZMax
United States7 days ago - Lifelong learning levelled up!
Every episode has something new to me to learn. I have this podcast on my must listen list and I’m working my way through the backlist episodes.
Apple Podcasts5Colleen the Chocolate Queen
Canada5 months ago - The BEST show out there for book publishing and book marketing!
Thomas provides so much quality content for free! I’ve listened to hundreds of his episodes and feel it gave me a “degree” in all things book marketing. It helped me with the launch of my book and have avoided many mistakes thanks to the learnings from his podcast. I was also fortunate enough to be a guest on his show to discuss networking and my new book Greatfruit. He was a very gracious guest, a true professional. AWESOME Podcast!
Apple Podcasts5Tampa AuthorUnited States10 months ago - Horrible experience
Every episode is this:
1. Use AI for everything. Idea generation, prose, editing, marketing, everything.
2. Everything that isn’t YT, Anglo-Saxon, and Protestant is bad
If that’s your jam, this pod is for you
Apple Podcasts1JaredLambertUnited States10 months ago - The best podcast I’ve found!
This podcast is amazing! Thomas (and Jim) are absolutely fantastic, and I appreciate both of them so much. Thomas has been an encouragement and a help for years now, and I am so grateful for him and his work!
Apple Podcasts5Autumn BinghamUnited Statesa year ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #208 | United States/Arts/Books |
Apple Podcasts | #143 |  United Arab Emirates/Arts/Books |
Apple Podcasts | #189 | United Arab Emirates/Arts |
Talking Points
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Frequently Asked Questions About Novel Marketing
What is Novel Marketing about and what kind of topics does it cover?
*A practical, business-focused show for writers and publishers that emphasizes actionable book marketing, platform building, and author entrepreneurship. Across episodes, the host, Thomas Umstattd Jr., interviews a mix of authors, publishers, and industry experts to uncover strategies for getting media coverage, crafting compelling storytelling, optimizing promo campaigns, and building sustainable author businesses. Notable threads include podcast guesting tactics, data-driven advertising, reader magnets, and crafting a professional writer mindset. The format often blends craft with marketing systems, featuring real-world case studies, actionable templates, and occasional patron-driven perks. The show stands out for its emphasis on measurab... more
Where can I find podcast stats for Novel Marketing?
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How many listeners does Novel Marketing get?
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What are the audience demographics for Novel Marketing?
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How many subscribers and views does Novel Marketing have?
To see how many followers or subscribers Novel Marketing has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Novel Marketing?
These podcasts share a similar audience with Novel Marketing:
1. Author Update
2. The Creative Penn Podcast For Writers
3. Christian Publishing Show
4. Wish I'd Known Then: a Podcast for Self Published Indie Writers
5. Self-Publishing with ALLi
How many episodes of Novel Marketing are there?
Novel Marketing launched 13 years ago and published 515 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Novel Marketing?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Novel Marketing?
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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Novel Marketing?
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What guests have appeared on Novel Marketing?
Recent guests on Novel Marketing include:
1. Russell Nohelty
2. Matthew Bowman
3. Julie Broad
4. Kris Austin
5. Jason Barnard
6. Steve Piper
7. Dave Jackson
8. Chris Fox
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.