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Artwork for The Creative Penn Podcast For Writers

The Creative Penn Podcast For Writers

Joanna Penn
Self-Publishing
Book Marketing
Indie Publishing
Kickstarter
Writing Craft
Creativity
AI In Publishing
Creative Writing
Publishing Industry
Direct Sales
Generative AI
Marketing Strategies
Author Branding
Publishing
Artificial Intelligence
Writing
AI Tools
AI In Writing
Audiobooks
Tiktok

Writing Craft and Creative Business

PublishesWeeklyEpisodes304Founded17 years ago
Number of ListenersCategories
BooksArtsEducationSelf-Improvement

Listen to this Podcast

Artwork for The Creative Penn Podcast For Writers

Latest Episodes

How can the Fast Drafting method help you finally finish your novel? And how do you make progress when you only have 30 minutes a day to write? Jessica Brody shares her tips for finishing first drafts after 20 years as an author. In the intro, Clive ... more

YouTube

How can you get your books surfaced when readers ask an AI what to read next? What are the hallmarks of authors and businesses that last more than a decade in the indie author industry? Ricardo Fayet gives his marketing tips after more than a decade ... more

YouTube

How can you tell where the real innovation in publishing is happening right now, and why is it emerging from the indie side first? How do you market your own book when you've spent 35 years marketing everyone else's? John Bond talks about Going Indie... more

YouTube

How can content marketing in a tight niche build the audience that launches your book? And how do you decide whether to hand your self-published bestseller to a traditional publisher. Suzanne Smith shares what she learned in four years of going from ... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Ricardo Fayet
Co-founder and Chief Marketing Officer of Reedsy
Reedsy
Episode: Book Marketing, AI Book Discoverability, And Resilience, With Ricardo Fayet
John Bond
Co-founder of Whitefox, co-author of Going Indie
Whitefox
Episode: Going Indie, Publishing Innovation, And The Challenges Of Book Marketing With John Bond
Suzanne Smith
Founder of The Independent Landlord; bestselling author of The Good Landlord Handbook
The Independent Landlord / The Good Landlord Handbook
Episode: From Blog To Community To Book: A Non-Fiction Author’s Journey With Suzanne Smith
Brooks Elms
WGA screenwriter, creator of the Answer the Call system
Brooks Elms Studio
Episode: How To Prove The Demand For Your Stories And Get The Attention Of Hollywood With Brooks Elms
Steven James
International bestselling author and Story Blender Podcast host
Self-employed / Story Blender
Episode: Organic Writing And The Power Of The Pivot In Fiction With Steven James
Ros Morris
Ros Morris, Ros Morris, award-nominated literary author and former bestselling ghost writer
Independent author and editor
Episode: Why The Podcast Is Moving To Wednesdays, And 7 Tips for Sustainable Creativity
Jamie Ferguson
Fiction and short story author, editor and publisher
Borrogrove Press / Blackbird Publishing
Episode: Bundles, Box Sets and Anthologies With Jamie Ferguson
J. Daniel Sawyer
Author of over 30 books across multiple genres; podcaster and filmmaker
jdsawyer.net
Episode: Author Voice Mastery, And Rebooting an Author Business With J. Daniel Sawyer
Nicole Walker
Non-fiction author, essayist, poet and editor; creative writing teacher
University of Utah (PhD program); Crux imprint editor
Episode: Writing The Hard Stuff: Turning Difficult Subjects Into Meaningful Prose With Nicole Walker

Host

Joanna Penn
Host of The Creative Penn Podcast For Writers; specializes in writing craft, publishing, and author business strategies.

Reviews

4.8 out of 5 stars from 1.3k ratings
  • Fantastic podcast for authors

    I started listening to The Creative Penn podcast in October 2023, days after deciding to write my first book.

    This podcast and Joanna’s Patreon and books helped me through the whole writing and self-publishing process, and 2.5 years later I self-published a bestselling book as a first-time author.

    A big thank you to Jo! I am so pleased I discovered The Creative Penn podcast!

    Apple Podcasts
    5
    Suzekent
    United Kingdoma month ago
  • Dream peddling

    Sad to come to this conclusion as I respect the writers. But now it seems the digital world is coming to peddling dreams to dreamers. Dreamers beware, but keep dreaming and writing.

    Apple Podcasts
    1
    August Consumer
    United States3 months ago
  • So much to learn

    I started listening to this podcast a few months ago and I absolutely love it. It’s now my go to listen every week.

    Joanna always has great insights, interesting guests, and I learn something every episode.

    Apple Podcasts
    5
    Colleen the Chocolate Queen
    Canada4 months ago
  • Wonderful poscast

    Great to reconnect with this excellent podcast as I start my own author journey. It’s a scary and lonely journey at times and Joanna offers so much experience aswell as encouragement and honesty.

    Apple Podcasts
    5
    PeteyRay123
    United Kingdom6 months ago
  • Practical, encouraging and essential.

    I love listening to The Creative Penn podcast. It’s guidance has been a steady companion on my path from aspiring writer to future author, offering clear, practical insight that helps me avoid common missteps and stay focused on the work that matters. Every episode leaves me better equipped, more encouraged, and more confident that this long-held dream is truly within reach.

    Apple Podcasts
    5
    wlk1965
    United States6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise practical insights, supportive tone, and the mix of news and interviews.
The host offers practical, up-to-date guidance for indie authors and keeps listeners engaged with diverse guests.
Many appreciate the host's balance of craft, business, and tech trends; production quality is often noted as strong.
Audience finds interviews consistently informative and motivating for writing and publishing journeys.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#89
United States/Arts/Books
Apple Podcasts
#239
United States/Arts
Apple Podcasts
#104
United Kingdom/Arts/Books
Apple Podcasts
#111
Canada/Arts/Books
Apple Podcasts
#96
Australia/Arts/Books
Apple Podcasts
#63
Ukraine/Arts/Books

Talking Points

Recent interactions between the hosts and their guests.

Book Marketing, AI Book Discoverability, And Resilience, With Ricardo Fayet
Q: What makes a publishing business endure for more than a decade?
Three pillars: genuine passion for writing, solid business sense (unit economics and reader targeting), and resilience to persevere through changing marketing landscapes and platforms.
Book Marketing, AI Book Discoverability, And Resilience, With Ricardo Fayet
Q: How is AI changing book discoverability, and what should authors do to adapt?
AI search creates granular, long-tail discovery that shifts away from traditional keyword-centric SEO. Authors should experiment with AI search tools, craft discoverable prompts, and build an internet footprint through reviews and mentions to improve AI-driven recommendations.
Book Marketing, AI Book Discoverability, And Resilience, With Ricardo Fayet
Q: What are your thoughts on how authors can reach readers now, especially those with just one book?
Return to fundamentals: define the target reader, identify comp titles, and use AI to explore potential matches; remember that a strong product often matters more than aggressive marketing; focus on building a long-term platform (like an email list) for sustainable reach.
Author Voice Mastery, And Rebooting an Author Business With J. Daniel Sawyer
Q: How can a writer begin to refine their voice, especially if they're early in their career?
Begin by paying attention to functional vocabulary, native dialect, musicality of language, and rhythm. Learn to hear and then intentionally shape these elements. Read aloud, study rhythm like poetry, and rewrite sentences until they feel right to you, even if it means bending strict grammar in service of voice.
Author Voice Mastery, And Rebooting an Author Business With J. Daniel Sawyer
Q: Let's start with what author voice is and why it matters.
Author voice is the overall manner of writing that conveys the writer's personality and approach. It's rooted in auditory patterns, rhythm, vocabulary, and the ways you shape sentences. It creates an emotional fingerprint for readers and is something you can sharpen by understanding language patterns and listening to your own voice in audio form.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Creative Penn Podcast For Writers

What is The Creative Penn Podcast For Writers about and what kind of topics does it cover?

This show centers on practical craft for writers and the business of being an independent author. Episodes frequently explore writing technique, publishing strategy, and audience-building, with a strong emphasis on self-publishing, marketing, and using evolving technology like AI to streamline creation and reach readers. Guests range from bestselling authors and editors to educators and industry disruptors, offering hands-on guidance on project development, revenue diversification, and sustainable creative careers. A notable strength is the mix of actionable tips, real-world case studies, and behind-the-scenes process notes that help listeners translate ideas into publishable outcomes. The format often blends timely industry updates with in... more

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Which podcasts are similar to The Creative Penn Podcast For Writers?

These podcasts share a similar audience with The Creative Penn Podcast For Writers:

1. Fiction Writing Made Easy with Savannah Gilbo | How to Write a Novel & Writing Advice
2. Helping Writers Become Authors
3. Wish I'd Known Then: a Podcast for Self Published Indie Writers
4. Essential Guide to Writing a Novel
5. Self-Publishing with ALLi

How many episodes of The Creative Penn Podcast For Writers are there?

The Creative Penn Podcast For Writers launched 17 years ago and published 304 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Creative Penn Podcast For Writers?

Recent guests on The Creative Penn Podcast For Writers include:

1. Ricardo Fayet
2. John Bond
3. Suzanne Smith
4. Brooks Elms
5. Steven James
6. Ros Morris
7. Jamie Ferguson
8. J. Daniel Sawyer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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