Rephonic
Artwork for BUILDING & BREAKING

BUILDING & BREAKING with Nina L. Kovner

Nina L. Kovner
Client Experience
Beauty Industry
Social Media Marketing
Content Creation
Salon Ownership
Salon Industry
Marketing
Social Media
Growth
Learning
Brand Strategy
Curly Hair
Consumer Behavior
Skinification
Hairdressing
Creative Slumps
True Hair Education
Brand Fundamentals
Client Shaming
Olympics

BUILDING & BREAKING with Nina L Kovner is a podcast about how brands are built, how trust is broken, and what it all means for salon owners, hairstylists, small business creatives and brands who give a damn. Each week, Nina takes you behind the scenes of brand strategy, leadership decisions, and real-world examples from inside and outside the beauty industry. With decades of experience building br... more

PublishesWeeklyEpisodes139Founded8 years ago
Number of ListenersCategories
MarketingManagementBusiness

Listen to this Podcast

Artwork for BUILDING & BREAKING

Latest Episodes

In this episode of BUILDING & BREAKING, we're talking why the nostalgia macro trend has become one of the most powerful trust-building forces in business and why so many brands are leaning into the familiar, the simple, and the human.

Through the s... more

YouTube

Apple didn't just design products; they designed and consistently delivered an experience.

In this episode of BUILDING & BREAKING, we look at how Apple used brand story clarity and experience design to build trust, reinvent retail, capture a signi... more

YouTube

In this episode of BUILDING & BREAKING, we are doing something a little different.

Instead of unpacking another company's brand story, I'm sharing my own brand evolution, moving from Passion Squared (a business brand) to Nina L. Kovner (my personal... more

YouTube

In the 90s and early 2000s, GAP wasn't just a store; it was a cultural force. Then came overexpansion, distraction, and one of the most infamous logo fails in branding history. For years, GAP drifted in a sea of sameness, losing clarity and connectio... more

YouTube

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

David Thurston
Owner of Butterfly Loft Salon and founder of Danger Jones
Butterfly Loft Salon, Danger Jones
Episode: Special Guest: David Thurston of Butterfly Loft Salon + Danger Jones
Amanda Harsche
Independent hairdresser, stylist at Forma Collective, educator at Danger Jones
Forma Collective Salon, Danger Jones
Episode: Independent Stylist + Educator Insights: Amanda Harsche, Forma Collective Salon + Danger Jones
Sean Paisant
Lease-based salon owner of Entrust Hair
Entrust Hair
Episode: Salon Owner Insights: Sean Paisant of Entrust Hair

Host

Nina L. Kovner
Host focusing on brand strategy and leadership within the beauty industry, drawing on her extensive experience to provide relatable insights and actionable advice.

Reviews

4.9 out of 5 stars from 98 ratings
  • So informative and fascinating!

    Love listening to Nina. Her lessons are informative and fortunately she aligns with another coach I follow. If you’re interested in learning and elaborating your knowledge in branding and the importance of it, listen to Nina! Would love to hear a building and breaking episode on Oribe.

    Apple Podcasts
    5
    Reoccurring entrepreneurial 💭
    United States3 months ago
  • Love this so much!

    I absolutely LOVE this podcast! Learning business skills and marketing from well-known brands and relating them to our industry is a fantastic way to learn. Nina’s real talk is refreshing. I was a student of hers in 2012-she has been a consistent beacon of knowledge for salon owners. Great job and such a great way to melt two passions together. 🙌🏻

    Apple Podcasts
    5
    All About Hair
    United States3 months ago
  • REAL Soul talk!

    Nina taps into the truth so many of us are afraid to share! Her brilliance is so refreshing and I look forward to every episode! Love the podcast and her!

    Apple Podcasts
    5
    Maria Fontana Consulting
    United States3 months ago
  • Love Nina’s perspective

    I really enjoy your perspective and take on business and life. Thank you for sharing your words and advice.

    Apple Podcasts
    5
    carleen 007
    United States4 months ago
  • Nina is the BEST!

    Nina’s coaching and A school changed everything for me—my business and myself. She has a gift for cutting through the noise, keeping it simple, and still going deep to help you reconnect with your why. Her wisdom is powerful, and I’m so grateful her podcast is back! Yay!! Every episode is like a reset and a reminder of what really matters. I binged them all to get caught up. 🙌🏻❤️

    Apple Podcasts
    5
    kellynaugustco
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners greatly appreciate Nina's insights on branding and business strategies, highlighting her relatable and practical approach to common challenges in the salon industry.
Many listeners express gratitude towards Nina's candid discussions about mental health and the beauty industry, feeling a strong connection to her experiences and perspectives.
Overall, it is seen as a refreshing and needed voice, particularly for those in the salon profession, combining industry knowledge with personal storytelling.
The podcast is praised for its actionable advice and lack of fluff, making it a favorite among those looking for real guidance and inspiration in their professional lives.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Salon Owner Insights: Danielle Green of Radically Curly Salon
Q: What are some of the lessons and surprises you had moving into the new epic Radically Curly building?
Key lessons included the importance of having a professional team, understanding legal agreements, and budgeting appropriately for expenses that arise during relocation.
Salon Owner Insights: Danielle Green of Radically Curly Salon
Q: Can you share a little bit about the Radically Curly brand? What inspired the brand?
The brand was inspired by the need to serve naturally curly-haired individuals, creating a safe space for anyone regardless of their background.
Salon Owner Insights: Sean Paisant of Entrust Hair
Q: How have you built this amazing clientele and maintained your clients?
Word of mouth has been vital. I focus on building relationships with my clients and treating them well, which brings them back regardless of social media presence.
Salon Owner Insights: Sean Paisant of Entrust Hair
Q: Can you share a little bit about your thought process behind changing your business model to a lease based salon?
My initial vision was for an employment-based salon where everyone worked together, but as the industry changed, I realized that the lease model was more sustainable for my business, allowing for greater flexibility.
Salon Owner Insights: Brenda Amaral of Gwen Mireille Salon & Spa + True Hair Education
Q: What are some early lessons you learned from opening your salon?
I wish I had gotten coaching sooner; there were many challenges in leadership and identifying the right energy and culture needed for the salon.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About BUILDING & BREAKING

What is BUILDING & BREAKING about and what kind of topics does it cover?

Focusing primarily on branding, trust, and the experiences of salon professionals, the content explores critical issues impacting small businesses within the beauty industry. With insights drawn from years of experience, discussions address brand strategy, mental health, and the impact of online discourse, emphasizing the necessity for clarity and strong relationships in a challenging marketplace. There is an emphasis on real-world examples that shed light on common pitfalls, bold moves, and essential lessons that can drive business success and customer loyalty. This approach makes it particularly appealing for listeners who are deeply invested in the beauty sector and seek actionable advice grounded in relatable experiences.

Where can I find podcast stats for BUILDING & BREAKING?

Rephonic provides a wide range of podcast stats for BUILDING & BREAKING. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to BUILDING & BREAKING and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does BUILDING & BREAKING get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for BUILDING & BREAKING, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for BUILDING & BREAKING?

Rephonic provides comprehensive predictive audience data for BUILDING & BREAKING, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does BUILDING & BREAKING have?

To see how many followers or subscribers BUILDING & BREAKING has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to BUILDING & BREAKING?

These podcasts share a similar audience with BUILDING & BREAKING:

1. Thriving Stylist Podcast
2. My Favorite Murder with Karen Kilgariff and Georgia Hardstark
3. New Heights with Jason & Travis Kelce
4. The Modern Hairstylist ™ Podcast
5. Stylist Soul Tribe Conversations

How many episodes of BUILDING & BREAKING are there?

BUILDING & BREAKING launched 8 years ago and published 139 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact BUILDING & BREAKING?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for BUILDING & BREAKING?

Rephonic pulls ratings and reviews for BUILDING & BREAKING from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for BUILDING & BREAKING?

Rephonic provides full transcripts for episodes of BUILDING & BREAKING. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on BUILDING & BREAKING?

Recent guests on BUILDING & BREAKING include:

1. David Thurston
2. Amanda Harsche
3. Sean Paisant

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days