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Real Talk for Real Fundraisers

Veritus Group
Fundraising
Major Gifts Fundraising
Donor Relationships
Fundraising Strategies
Non-Profit Leadership
Non-Profit Sector
Major Gifts
Nonprofit Leadership
Management
Philanthropy
Donor Engagement
Nonprofit Sector
Organizational Culture
Emotional Intelligence
Relational Fundraising
Major Gift Fundraising
Non-Profit Sector Challenges
Nonprofit Fundraising
Non-Profit Fundraising
Permission-Based Asking Model

Welcome to Real Talk for Real Fundraisers, the podcast where fundraisers, nonprofit leaders, and industry experts come together to vent, laugh, and learn. Through candid storytelling and insightful interviews, we explore the highs, lows, and everything in between. With a fearless, irreverent, and conversational tone, we’re breaking down barriers, challenging the status quo, and creating a safe spa... more

PublishesTwice monthlyEpisodes165Founded8 years ago
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Non-ProfitBusiness

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Artwork for Real Talk for Real Fundraisers

Latest Episodes

Fundraising can be meaningful work, but it can also come with a lot of pressure and scares. The worries can range from making the ask to wondering whether you’ll hit your goal or keep your job. Even experienced fundraisers carry fears that can be dif... more

Non-profits can have a strong mission, a dedicated team, and years of community service behind them, yet still struggle to reach the people who could become their most meaningful supporters. Often, the challenge begins with who has a seat at the tabl... more

This week we're sharing an episode from our friends at System Catalysts, a podcast about the philanthropists and changemakers working to improve the systems that shape our world. We think this conversation will change how you see the major donors on ... more

If you’re looking at your year-end number and then at your to-do list and wondering how you’ll get it all done, you’re far from alone.

Late September into October is when that pressure lands on almost every frontline fundraiser, and the roughly 75 ... more

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Recent Guests

Laura Lang
Veritus Group Client Experience Leader who coaches fundraisers
Veritus Group
Episode: What Keeps Fundraisers Up at Night, Ft. Laura Lang and Edie Dahlen
Edie Dahlen
Veritus Group Client Experience Leader who coaches fundraisers
Veritus Group
Episode: What Keeps Fundraisers Up at Night, Ft. Laura Lang and Edie Dahlen
Harold Witherspoon
Nonprofit leader with more than 30 years of experience, currently Executive Director of Operations at The Salvation Army Nashville Area Command
The Salvation Army
Episode: “We’re a Bunch of Old White Guys”: Building a Board That Reflects the Community You Serve Ft. Harold Witherspoon
Bridget Kustin
Senior Research Fellow at Saïd Business School at Oxford University, Director of Ownership Project 2.0
Saïd Business School, University of Oxford
Episode: How Rich Families Think (with Bridget Kustin from Ownership Project 2.0)
Lauren Centrella
Veritus Client Experience Leader with frontline fundraiser experience
Veritus
Episode: Strategies for a Successful Year-End Fundraising Season
Dwayne Ashley
Founder and CEO of Bridge Philanthropic Consulting
Bridge Philanthropic Consulting (BPC)
Episode: Donors Can Smell It: Why Authenticity Wins, ft. Dwayne Ashley
Daphne Valcin
CEO of Valcin Strategic Solutions; keynote speaker, trainer, executive coach with 20+ years in nonprofit sector
Valcin Strategic Solutions
Episode: Why Your Best Fundraisers Leave (and What Makes Them Stay)
Diana Frazier
Senior Client Experience Leader at Veritus
Veritus
Episode: The Power of Qualifying Donors
Jeff Brooks
Direct response fundraising creative director, author of Future Fundraising Now
Direct response fundraising (guest)
Episode: What Great Fundraisers Really Understand About Donors

Host

Jeff Schreifels
Host of Real Talk for Real Fundraisers; frequent appearances discussing fundraising strategy, leadership, and donor engagement.

Reviews

4.8 out of 5 stars from 52 ratings
  • Self love, please stop already!

    I’ve listened to some great podcasts, but couldn’t get past the introduction of the guest speaker’s self-novel speech for her own disproportionate self-love. Good grief, what do all her self-identities have to do with fundraising?!… I really would have appreciated some balance/work/boundary tips. She’s virtue signaling and insulting those who don’t think as she does before she even began the topic. And no, these are not “stones” I’m throwing at her: they are truth that she is too self-focused.

    Apple Podcasts
    2
    whatnicknameisntalreadytakem?!
    United States4 years ago
  • College Fundraiser

    Appreciate the wisdom of seasoned MGO’s!

    Apple Podcasts
    5
    pwrtrip
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Seasoned fundraisers are appreciated for practical insights and real-world examples.
Mixed reception to guest perspectives, with some listeners craving tighter focus on actionable strategies.
Audience values practical frameworks and candid discussions about fundraising challenges.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What Keeps Fundraisers Up at Night, Ft. Laura Lang and Edie Dahlen
Q: How do you help a fundraiser push back on a goal that they don't believe in?
Edie Dahlen recommends sharing donor-by-donor goals based on past giving, knowledge of the donor, capacity, and inclination. If leadership's goal differs significantly, the fundraiser can explain the assumptions and identify the additional gifts or resources needed.
What Keeps Fundraisers Up at Night, Ft. Laura Lang and Edie Dahlen
Q: What actually helps someone get past all that?
Edie Dahlen recommends permission-based asking: learn what donors care about, offer an aligned opportunity, and let them decide freely. She says the approach makes the purpose of a future ask clear and respects a donor's choice.
“We’re a Bunch of Old White Guys”: Building a Board That Reflects the Community You Serve Ft. Harold Witherspoon
Q: What have you done to help diversify the boards of the organizations that you've been a part of, and how does that work?
Witherspoon says he evaluates board representation and recruits people who reflect the community and bring networks that can connect others with the organization. New members experience the work through tours, meetings, orientation, volunteering, and committee involvement.
“We’re a Bunch of Old White Guys”: Building a Board That Reflects the Community You Serve Ft. Harold Witherspoon
Q: How does traditional donor cultivation, often rooted in legacy wealth networks, limit nonprofits' ability to diversify their donor base and unlock new revenue streams?
Witherspoon says organizations must examine their history and build relationships beyond familiar networks. People in marginalized communities may become supporters when they are invited to understand and participate in the mission.
Strategies for a Successful Year-End Fundraising Season
Q: What is the recommended action plan immediately after listening to the episode?
Identify five top donors (A-plus), craft a personalized impact story for them, align internal meetings (finance, program, marketing) to deadlines, and block time for a single donor touch this week.

Audience Metrics

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Frequently Asked Questions About Real Talk for Real Fundraisers

What is Real Talk for Real Fundraisers about and what kind of topics does it cover?

Fundraising-focused conversations with nonprofit leaders and industry experts that center on donor engagement, major gifts, and organizational leadership. Episode topics frequently explore donor qualification, retention, data hygiene, and the human side of fundraising leadership, including mentorship, equity, and strategy. Noteworthy is a practical, strategy-forward angle that blends real-world anecdotes with frameworks and action steps, making it useful for fundraisers seeking tangible improvements and for potential sponsors seeking alignment with nonprofit capacity-building themes.

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Which podcasts are similar to Real Talk for Real Fundraisers?

These podcasts share a similar audience with Real Talk for Real Fundraisers:

1. All There Is with Anderson Cooper
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3. SmartLess
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5. TED Radio Hour

How many episodes of Real Talk for Real Fundraisers are there?

Real Talk for Real Fundraisers launched 8 years ago and published 165 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Real Talk for Real Fundraisers?

Recent guests on Real Talk for Real Fundraisers include:

1. Laura Lang
2. Edie Dahlen
3. Harold Witherspoon
4. Bridget Kustin
5. Lauren Centrella
6. Dwayne Ashley
7. Daphne Valcin
8. Diana Frazier

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