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Artwork for New Media
Email Marketing
Newsletters
Content Creation
Audience Engagement
Newsletter Growth
Newsletter
Youtube
Newsletter Marketing Summit
Newsletter Industry
Substack
Entrepreneurship
Linkedin
Newsletter Marketing
Podcasting
Subscriber Acquisition
Monetization Strategies
Local Newsletters
Webinars
Email Subscription Growth
Digital Products

New Media is a podcast for founders and creators building independent media businesses. We explore how to grow and monetize audiences without depending on algorithms, advertising, and platforms you don't control. Each episode shares practical insights on building profitable media and education businesses.

A GrowLetter podcast, hosted by Matt McGarry and Kolby Hatch.

PublishesTwice weeklyEpisodes109Founded3 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for New Media

Latest Episodes

Matt Paulson (MarketBeat) joins Matt and Kolby to talk about the SMS playbook that's now 25% of MarketBeat's revenue, why he pays Twilio $400K a month to make it work, and the case for treating digital media as a depreciating asset he'll shut down at... more

Jonathan Hunt (VP of HubSpot Media) joins Matt and Kolby to talk about how HubSpot built a 50M-reach owned-media network, the four-part test they run on every acquisition (Hustle, Mindstream, Starter Story, Futurepedia), and why they killed every aud... more

Katelyn Bourgoin (founder of Unignorable) joins Matt and Kolby to break down the 6 types of ownable ideas, the 5-question framework she uses to engineer one, why courses are losing value to AI-enabled "brainware" agencies, and a live audit of Matt's ... more

YouTube

Ryan Deiss (DigitalMarketer, Scalable.co) joins Matt to talk about why he killed an eight-figure course business, the 80% sales drop that forced the pivot, why AI is replacing courses faster than anyone wants to admit, and how to actually monetize ex... more

YouTube

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Recent Guests

Katelyn Bourgoin
Guest expert on ownable ideas and personal branding
Unignorable / Why We Buy
Episode: The Secret Behind $100M+ Personal Brands
Ryan Deiss
Founder of DigitalMarketer andScalable, veteran entrepreneur in the info-product and media space
DigitalMarketer / Scalable
Episode: $100M Course Seller: Info Products Are Dead Forever (Here’s What’s NEXT)
Brian Morrissey
Founder of The Rebooting newsletter; former president and editor in chief at DigiDay
The Rebooting; DigiDay
Episode: The Media Trends Nobody Is Talking About
Ethan Brooks
Building a local media newsletter business in Austin
Austin Business Review
Episode: Inside a Top 10 Spotify Podcast Business, Local Newsletters To Agency Funnel, Will AI Change Email Marketing Forever?
Alyssa Dulin
Director of Creator Success at KIT with a focus on deliverability
KIT
Episode: Inside a Top 10 Spotify Podcast Business, Local Newsletters To Agency Funnel, Will AI Change Email Marketing Forever?
Jonathan Barshop
Podcast pro with experience at My First Million, HubSpot, and Modern Wisdom
Independent podcasting/Barshop Studios
Episode: Inside a Top 10 Spotify Podcast Business, Local Newsletters To Agency Funnel, Will AI Change Email Marketing Forever?
Neville Medhora
Founder of Copywriting Course; founder of Swipefile
Copywriting Course, Swipefile
Episode: This Free Site Makes More Than His $10M Course (w/ Neville Medhora)
Walker Deibel
Author of Buy Them Build and founder involved in Acquisition Lab / private capital ventures
Walker Deibel / WellStack Weekly
Episode: He Raised $4M in 4 Hours With One Email
Taylor Cromwell
Writer and strategist focusing on creator companies; creator diaries author
Creator Diaries, StoryArb, GrowLetter
Episode: How to Build a Creator Business Worth Acquiring

Hosts

Matt McGarry
Host of New Media; co-founder of GrowLetter; long-running host focused on durable media assets and creator-led businesses.
Kolby Hatch
Co-host and interviewer; focuses on growth, strategy, and community-building for independent media.

Reviews

4.8 out of 5 stars from 133 ratings
  • Love the new pod!

    Keep it up!

    Apple Podcasts
    5
    Sktfnievb
    United States2 months ago
  • Great pod

    Love this podcast, super helpful insights!!

    Apple Podcasts
    5
    MrChristopher503
    United Statesa year ago
  • Great but one thing…

    I love these guys and the info they provide! The only reason I can’t give 5 stars is because the audio between the two hosts is so different. Matt’s volume is great, but every time Ryan talks I have to turn the volume up just to hear him. I also noticed they drop off the audio at the end of sentences to the point I don’t know what is said. But overall I highly recommend!

    Apple Podcasts
    4
    Starlights630
    United Statesa year ago
  • Great!

    The best newsletter podcast

    Apple Podcasts
    5
    IvanBuric
    Italy2 years ago
  • 👑

    Love these guys!

    Apple Podcasts
    5
    ThatguyWillB
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate practical, repeatable systems for building durable media assets.
Some feedback mentions audio balance concerns between hosts, but overall positive reception of actionable content.
The show is seen as a go-to resource for newsletter operators and creator-first media builders.
Audiences value guest expertise and high-signal strategies for monetization beyond ads.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Secret Behind $100M+ Personal Brands
Q: Can you give an example of turning a concept into an ownable idea, such as Brené Brown's work?
Using Brené Brown as an example, the framework lands on vulnerability as the core idea, with the revelation that vulnerability is the birthplace of courage and connection, and the directive to show up with uncertainty and be present for meaningful impact.
The Secret Behind $100M+ Personal Brands
Q: How do you identify and craft an ownable idea using the five-question framework?
The five questions explore aspiration, problem, experience, revelation, and directive; answering these in a way that ties your expertise to the audience's deep desires and the specific pain points creates a path to a durable, ownable idea.
The Secret Behind $100M+ Personal Brands
Q: What is an ownable idea and why should you care about owning one?
An ownable idea is the distinctive mental territory you occupy in your audience's mind, defined by a unique belief or framework that aligns what you want to say with what the audience wants to hear, and it becomes a recognizable signal that differentiates you from others.
The Media Trends Nobody Is Talking About
Q: What are practical monetization strategies for streaming and live shows in a B2B context?
Strategies include live events, webinars, sponsorships, premium memberships, and leveraging audience data to offer targeted sponsorships and services; the discussion emphasizes non-direct monetization alongside traditional ads.
The Media Trends Nobody Is Talking About
Q: Is streaming a fad or a lasting shift in media consumption and business models?
The guests argue streaming is a lasting progression, not a passing trend, contributing to deeper audience connections and new monetization avenues through live engagement and clips.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About New Media

What is New Media about and what kind of topics does it cover?

The show centers on building independent media and education businesses by growing and monetizing audiences outside of traditional platforms. Episodes frequently explore durable business models for creators, from ownable ideas and personal brands to newsletters, communities, and live events, with tactical frameworks and real-world case studies. A notable strength is the mix of practical, repeatable systems and high-level strategy, often featuring guests who are builders, operators, and educators in the creator economy. It tends to resonate with founders, marketers, and creators seeking repeatable revenue beyond ads, alongside those running niche media properties who want actionable playbooks and event-driven monetization.

Where can I find podcast stats for New Media?

Rephonic provides a wide range of podcast stats for New Media. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to New Media and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does New Media get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for New Media, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for New Media?

Rephonic provides comprehensive predictive audience data for New Media, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does New Media have?

To see how many followers or subscribers New Media has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to New Media?

These podcasts share a similar audience with New Media:

1. Growth In Reverse: Newsletter & Email Growth
2. The Koerner Office - Business Ideas and Deep Dives with Chris Koerner
3. My First Million
4. The Startup Ideas Podcast
5. Moneywise

How many episodes of New Media are there?

New Media launched 3 years ago and published 109 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact New Media?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for New Media?

Rephonic pulls ratings and reviews for New Media from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for New Media?

Rephonic provides full transcripts for episodes of New Media. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on New Media?

Recent guests on New Media include:

1. Katelyn Bourgoin
2. Ryan Deiss
3. Brian Morrissey
4. Ethan Brooks
5. Alyssa Dulin
6. Jonathan Barshop
7. Neville Medhora
8. Walker Deibel

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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