
Local Media HQ is the definitive podcast and consulting resource for entrepreneurs or anyone interested in modern, creator-led local media brands, as well as local newsletters. Host TJ Larkin provides exclusive insights, proven frameworks, and actionable strategies that help local media and newsletter publishers accelerate growth and maximize profitability.
| Publishes | Weekly | Episodes | 74 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||

In this episode, Francis Zierer of Creator Spotlight reveals how he grew a YouTube channel from 16 to over 5,000 subscribers in just two years by reinvesting in high-quality video production and "slick intro clips". He and host TJ Larkin break down w... more
In this episode, TJ Larkin interviews Louis Nicholls, the founder of Spark Loop, about a massive untapped opportunity in the newsletter industry: the thank you page. While most local media operators view the moment after a subscription as a dead end,... more
In this episode, TJ Larkin sits down with newsletter expert Dylan Redekop to discuss the evolving landscape of media brands. They explore why major companies like OpenAI and HubSpot are investing millions into established media properties and what th... more
In this episode, TJ Larkin interviews Mike Richardson, the founder of Kid Friendly Seattle, a niche local newsletter that has quickly become a go-to resource for families. Mike shares his transition from professional burnout to building a successful ... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #133 | |
Apple Podcasts | #207 | |
Apple Podcasts | #226 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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The show centers on building and monetizing creator-led local media brands, with a strong emphasis on newsletters, email growth, and community-driven content. Across recent episodes, listeners get practical playbooks for growing audiences without heavy paid spend, crafting live events and membership programs, and leveraging partnerships with local businesses. A recurring thread is blending traditional reporting with modern digital strategies, including AI-assisted content, social-first monetization, and innovative distribution models. The format often features founders, editors, and operators who have scaled local publications, newsletters, or events, sharing concrete tactics, revenue models, and lessons learned from growing a locally focus... more
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These podcasts share a similar audience with Local Media HQ:
1. New Media
2. Growth In Reverse: Newsletter & Email Growth
3. The Koerner Office - Business Ideas and Deep Dives with Chris Koerner
4. The Side Hustle Show
5. The Startup Ideas Podcast
Local Media HQ launched a year ago and published 74 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Local Media HQ include:
1. Louis Nicholls
2. Dylan Redekop
3. Mike Richardson
4. Kyra Adams
5. Rae Lambert
6. Landon Heuslig
7. Uriah Kaiser
8. Michelle Rueda
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