
Local Media HQ is the definitive podcast and consulting resource for entrepreneurs or anyone interested in modern, creator-led local media brands, as well as local newsletters. Host TJ Larkin provides exclusive insights, proven frameworks, and actionable strategies that help local media and newsletter publishers accelerate growth and maximize profitability.
| Publishes | Weekly | Episodes | 77 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||

In this episode, TJ Larkin sits down with Ethan Brooks, founder of the Austin Business Review, to explore the mechanics of building a successful local media company. Drawing on his background as an editorial writer at The Hustle and a founding team m... more
In this episode of the Local Media HQ show, host TJ Larkin sits down with Paul Gewuerz, founder of LocalPod and creator of LocalPod Studio. The conversation focuses on the modern intersection of AI technology and the legacy local media landscape. The... more
In this episode, TJ Larkin sits down with Nick Pollock, who transformed a side hustle into a full-time local media business in just 18 months. Nick shares how he grew his two Canadian brands, the Oakville Digest and Burlington Digest, to a combined 2... more
In this episode, Francis Zierer of Creator Spotlight reveals how he grew a YouTube channel from 16 to over 5,000 subscribers in just two years by reinvesting in high-quality video production and "slick intro clips". He and host TJ Larkin break down w... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #176 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Local Media HQ concentrates on building and monetizing creator-led local media brands and newsletters. Episodes frequently explore practical frameworks for revenue beyond ads—spanning free, front-end, and back-end models; AI-enabled workflows; and leveraging in-person events, community-driven growth, and partnerships to scale local publishing. A standout theme is the emphasis on sustainable, community-focused ecosystems rather than chasing sheer scale, with hands-on tactics for newsletters, local sponsorships, and events that tie together communities and local businesses. The format often blends actionable playbooks with real-world case studies from niche local media ventures, making it especially helpful for founders, marketers, and publis... more
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These podcasts share a similar audience with Local Media HQ:
1. New Media
2. 'LetterLand
3. The Creator Spotlight Podcast
4. Growth In Reverse: Newsletter & Email Growth
5. The Koerner Office - Business Ideas and Deep Dives with Chris Koerner
Local Media HQ launched a year ago and published 77 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Local Media HQ include:
1. Ethan Brooks
2. Paul Gowertz
3. Francis Zierer
4. Louis Nicholls
5. Dylan Redekop
6. Mike Richardson
7. Kyra Adams
8. Rae Lambert
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