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Artwork for Navigating Sports Business

Navigating Sports Business

AJ Maestas
Pro Volleyball Federation
Sailgp
Ticket Sales
Adobe
Private Equity
One Championship
Orlando Magic
Cirque Du Soleil
Major League Baseball
Creativity
Criminal Activity
Sports Betting
Surveillance Technology
Boxing
Sports Industry
Austin Gamblers
Youth Sports
Mixed Martial Arts
Fan Engagement
Women's Professional Sports

Gain exclusive insight into the professional and personal worlds of high-level executives in sports and entertainment as we host top decision-makers in the industry to discuss emerging topics, their business, careers, and personal life stories. From collegiate conference commissioners to professional sports team executives and owners, to CMOs and leading marketers at global brands, Navigating Spor... more

PublishesWeeklyEpisodes274Founded5 years ago
Number of ListenersCategories
SportsBusiness

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Artwork for Navigating Sports Business

Latest Episodes

What is the most common mistake athletic departments are going to make as private capital enters college sports?

AJ and Charles give their thoughts:

1) How are you spending the money?

2) Are you maintaining optionality for the future?

3) Are ... more

Katie Bynum Aznavorian - Chief Strategy and Growth Officer at the United States Olympic & Paralympic Committee - dives into the metrics behind a very successful Milan Cortina games, and how she's able to pivot quickly to planning for LA28.

The USOP... more

David Dunn – Founder of Athletes First – worked with Leigh Steinberg before separating to start his own agency. He shares the story of the legal battle that followed.

Dunn and Athletes First ultimately won on appeal, but he still faced an 18-month ... more

If your sponsorship budget was about to be cut, what data would you cite to defend it?

AJ & Charles share insights & ROI data from Navigate's 20+ years of sponsorship consulting to explore why sponsorship works, how it compares to other marketing c... more

Key Facts

Contact Information
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Number of Listeners
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Recent Guests

Katie Bynum Aznavorian
Chief Strategy and Growth Officer at the United States Olympic and Paralympic Committee
USOPC
Episode: 140. USOPC - Katie Bynum Aznavorian
David Dunn
Founder and CEO of Athletes First, a sports representation agency
Athletes First
Episode: 136. David Dunn - Athletes First
Jeb Terry
President and CEO of COSM
COSM
Episode: 131. Jeb Terry - Cosm
Eric Ratchman
Chief Revenue Officer of FanDuel Sports Network
FanDuel Sports Network
Episode: 129. Eric Ratchman - FanDuel Sports Network
Haley Rosen
Founder and CEO of Just Women's Sports
Just Women's Sports
Episode: 126. Haley Rosen - Just Women's Sports
Amber Cox
Chief Operating Officer and General Manager of the Indiana Fever
Indiana Fever
Episode: 124. Amber Cox - Indiana Fever
Bruce Bassett
Distinguished professor of computer science and AI expert
University of Johannesburg, University of Cape Town, Grai Labs
Episode: 123. Bruce Bassett - AI Expert
Robert Davari
CEO and founder of Tixr
Tixr
Episode: 122. Robert Davari - Tixr
Nic Barlage
CEO of Rock Entertainment Group
Episode: 118. Nic Barlage - Cleveland Cavaliers & Rock Entertainment Group

Host

Charles Rolston
VP of Consulting at Navigate; frequent guest/host with focus on sponsorships, governance, and partnerships.

Reviews

4.8 out of 5 stars from 75 ratings
  • Great listen for those in sports industry

    Interesting conversation with awesome insight into many topics and big time guests!

    Apple Podcasts
    5
    julielfrank
    United States2 years ago
  • Best in the SportsBiz

    AJ never fails to deliver an amazing episode. Featuring a network of professionals spanning all sides of the sports industry, there’s certainly something to be learned from each guest. Really would recommend for anyone interested in sport- whether you’re a casual fan or work in the industry yourself.

    Apple Podcasts
    5
    RachelBernardo
    United States3 years ago
  • Best guest lineup of any sports biz podcast

    Some really fascinating guests have been featured and AJ and Jeff are great hosts who get the most out of their interviews.

    Apple Podcasts
    5
    jackiemoon8
    United States3 years ago
  • Essential for intelligent sports fans and industry insiders

    AJ Maestas explores the people behind the sports industry - many of them made history as sportswomen and men themselves. We hear their personal stories, but he also asks the deciders where baseball, football, even cricket, are heading, as young fans set the agenda for the future. Can the NFL do more about diversity and inclusion? Should baseball games be shorter? How do you work with the TV Networks and the E-Sports and gaming franchises? This podcast really is a weekly journey into the future o... more

    Apple Podcasts
    5
    MediaMcDonald
    United States5 years ago
  • Must listen

    Great podcast for those interested in sports business! Fascinating guests and conversations. AJ is an awesome host.

    Apple Podcasts
    5
    D ANG
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Insights on sponsorships and data-driven impact are valuable for sponsorship buyers.
Hosts pull practical, industry-grounded perspectives with strong guest lineups.
Discussions mix business strategy with personal leadership stories, appealing to industry insiders and aspiring leaders.

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Talking Points

Recent interactions between the hosts and their guests.

140. USOPC - Katie Bynum Aznavorian
Q: What is Making Team USA and why is it important for the movement and its partners?
Making Team USA is a program to streamline fan consumption, deepen partnerships with NGBs, and package stories for commercial partners, ultimately solving fragmentation in the ecosystem and driving better marketing and fan engagement.
140. USOPC - Katie Bynum Aznavorian
Q: Can you explain how the USOPC funds its activities and what role donors play in supporting athletes and storytelling?
Funding is privately sourced through donors and sponsorships; philanthropy supports retirement funds for athletes and programmatic costs, while sponsorships fuel the expensive Olympic program and fan engagement initiatives.
140. USOPC - Katie Bynum Aznavorian
Q: How do you quantify the momentum from Milan Cortina into LA 2028 in terms of engagement and outcomes?
The guest highlights proportional growth from prior games and emphasizes 2x to 4x growth in various engagement metrics, signaling strong momentum and a successful transition from Paris to Milan Cortina and now toward LA 2028.
138. What to do About Prediction Markets
Q: What percent of teams do you think will have a prediction marker partner in the next 12 months?
I feel really confident that it's a majority, but I think within the next year, let's say 75% of teams have a deal.
136. David Dunn - Athletes First
Q: If it were to happen again tomorrow, how do you get yourself through it?
I just remember to keep moving forward, one step in front of the other, and focus on day-to-day progress.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Navigating Sports Business

What is Navigating Sports Business about and what kind of topics does it cover?

Entrepreneurial leaders and top decision-makers in sports and entertainment take center stage to discuss the business of sports, sponsorships, media rights, and fan engagement. Episodes frequently explore how data, sponsorship strategy, and evolving media landscapes drive revenue, brand value, and the fan experience, with behind-the-scenes looks at Olympic planning, college athletics, athlete representation, and the next generation of digital-native sports platforms. Notable threads include the intersection of private capital with athletics, the ROI of coaching hires, and the ongoing evolution of partnerships and fan-centric activations driven by technology and data. The show tends to feature deep dives with operators at Navigate, athletic ... more

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Which podcasts are similar to Navigating Sports Business?

These podcasts share a similar audience with Navigating Sports Business:

1. Up First from NPR
2. Sporticast
3. The Daily
4. SBJ Morning Buzzcast
5. The Mel Robbins Podcast

How many episodes of Navigating Sports Business are there?

Navigating Sports Business launched 5 years ago and published 274 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Navigating Sports Business?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Navigating Sports Business?

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What guests have appeared on Navigating Sports Business?

Recent guests on Navigating Sports Business include:

1. Katie Bynum Aznavorian
2. David Dunn
3. Jeb Terry
4. Eric Ratchman
5. Haley Rosen
6. Amber Cox
7. Bruce Bassett
8. Robert Davari

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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