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Artwork for MSP Business School

MSP Business School

MSP Business School
Managed Service Providers
Cybersecurity
Artificial Intelligence
Risk Management
Msps
Cyber Insurance
Compliance
Mergers and Acquisitions
Sales Training
IT Services
Managed Service Provider
Sales Strategies
VCIO
Time Management
MSP
Vulnerability Management
Hiring Process
Technology Business Reviews
Marketing
Client Relationships

A podcast geared to Technology Service Providers where we bring you strategies and tactics to grow your business and build a winning culture. This podcast helps MSPs and MSSPs accelerate their business through strategies, tips, and tactics for driving sales, marketing, and account management. Join our host, Brian Doyle, every Tuesday!

PublishesWeeklyEpisodes280Founded6 years ago
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ManagementTechnologyBusiness

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Artwork for MSP Business School

Latest Episodes

Join Brian Doyle in an engaging episode of MSP Business School as he welcomes Frank Raimondi from Nodeware, a frequent guest and expert in cybersecurity and MSP strategies. This discussion veers from the typical focus on specific technologies, diving... more

Join Brian Doyle as he hosts Johnathan Schofield, aka Skofi, in an engaging episode of MSP Business School. Jonathan, a celebrated community connector, shares insights into his journey into the IT service world and talks about the art of sales in the... more

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In this episode of MSP Business School, host Brian Doyle engages in a dynamic discussion with John Harden, a pioneer in the AI realm within the MSP industry. With an impressive 17-year tenure in the sector, John Harden brings an expert perspective on... more

YouTube

Join Brian Doyle in this insightful episode of MSP Business School as he delves into the burgeoning role of AI in Managed Service Providers (MSPs). This episode offers a deep dive into how MSPs can navigate the dynamic landscape of AI to enhance thei... more

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Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Chris Cooke
Founder and lead builder for Ethikai
Ethikai
Episode: Chris Cooke | The Secret to Building a Sustainable Business
James Steel
Founder of MSP Testimonials
MSP Testimonials
Episode: James Steel | Using Customer Stories to Drive MSP Sales and Marketing
Dori Spade
Co-founder/founder of Call To Action
Call To Action
Episode: Dori Spade | Why Sales and Service Misalignment Is Costing You Deals
Amy Babinchak
MSP veteran, author, and founder of Sell My MSP and Tier 3
Sell My MSP; Tier 3
Episode: Amy Babinchak | Avoid These Costly Mistakes When Selling Your MSP
Sean Sweeney
Guest from Valley Technology Partners
Valley Technology Partners
Episode: Sean Sweeney | Navigating Enterprise Challenges as an MSP
Josh Hohbein
Manager of cyber security and automation at Centrix IT
Centrix IT
Episode: Josh Hohbein | Simplifying Security Without Sacrificing Protection
Brendan Giesick
CRO of Adams Brown Technology
Adams Brown Technology
Episode: Brendan Giesick | The Evolution of MSP Leadership
Doug Kreitzberg
Founder/CEO, SeedPod Cyber
SeedPod Cyber
Episode: Doug Kreitzberg | The Hidden Insurance Risk Lurking in Your Clients' Tech Stack
Dave Sobel
Guest discussing MSP strategy and AI pivot
Episode: Dave Sobel | How to Build a Business That Actually Survives the AI Pivot

Host

Brian Doyle
Host of MSP Business School

Reviews

4.8 out of 5 stars from 17 ratings
  • Great podcast with practical strategies, expert advice, and insights for anyone looking to scale. Thank you, Brian, for having me on the podcast!

    Podchaser
    5
    Zulfiya
    5 months ago
  • Brian is an engaging host & gives real value

    Brian has become one of my favorites for podcasts. He provides insights without really pushing anything. This is frankly, rare.

    Apple Podcasts
    5
    Alexander A-K
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Content is practical and not salesy, which is refreshing.
Guest lineups consistently bring actionable insights for growth and governance.
Engaging host who delivers real value for MSPs.

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Talking Points

Recent interactions between the hosts and their guests.

Chris Cooke | The Secret to Building a Sustainable Business
Q: So let's talk a little bit about Ethikai and tell me a little bit about what you are trying to do and how you're looking to support the MSP community.
Chris explains Ethikai as an operations-focused management consultancy that digs for root causes, aligns the right people to the right seats, and builds sustainable, long-termStructures for MSPs, rather than just short-term fixes.
Brendan Giesick | The Evolution of MSP Leadership
Q: Tell us a little bit about your journey and how you fell into what ultimately ended up being the CRO of Adams Brown.
Brendan describes a path from a business major to MSP leadership, highlighting partnerships and growth at Gilmore Solutions, a transition into the insurance sector with cyber risk, and eventual return to the MSP world through Adams Brown after the Technology Specialists acquisition. The takeaway is how relationships and mentorship (notably with Chris Schneider) propelled him into senior leadership in MSPs.
Shane Naugher | Automation or Extinction
Q: What does a typical engagement look like when an MSP brings you in?
The process starts with identifying high-ROI automations within the client's current stack, then building APIs or data lakes as needed, and finally partnering with the MSP to deliver the project as an augmentation to their services while maintaining a non-compete to protect the MSP's client relationship.
Shane Naugher | Automation or Extinction
Q: How did your background lead you to combine MSP services with automation and AI?
Shane explains that after 25 years running an MSP and seeing the growing demand for automation, he launched Innovative Automations to help MSPs implement practical AI-enabled workflows that deliver measurable ROI, starting from existing apps and APIs and expanding into advisory roles like Chief AI Officer.
REPLAY | Danny Suk Brown | Mastering the MSP Owner Mindset: Breaking Barriers for Explosive Growth
Q: How can MSP owners create brand awareness within their community?
They need to be present at events, network actively, and establish relationships instead of hiding behind their products.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About MSP Business School

What is MSP Business School about and what kind of topics does it cover?

Listeners are tuned into practical guidance for technology service providers, with frequent deep dives into MSP leadership, go-to-market strategies, and the intersection of operations, cybersecurity, and AI. Episodes emphasize actionable frameworks (VCIO/VCISO roles, revenue models around AI governance, sales-to-delivery alignment) and real-world examples from MSPs, vendors, and industry founders. A notable strength is the mix of tactical how-tos (go-to-market playbooks, governance structures, and risk mitigation) with leadership and culture advice, making it valuable for operators aiming to scale responsibly. The format often centers on transforming technical capability into strategic business outcomes, with guests who are practitioners or... more

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Which podcasts are similar to MSP Business School?

These podcasts share a similar audience with MSP Business School:

1. All Things MSP
2. The MSP Zone
3. MSP Unplugged
4. No Fluff MSP Marketing
5. Paul Green's MSP Marketing Podcast

How many episodes of MSP Business School are there?

MSP Business School launched 6 years ago and published 280 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact MSP Business School?

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What guests have appeared on MSP Business School?

Recent guests on MSP Business School include:

1. Chris Cooke
2. James Steel
3. Dori Spade
4. Amy Babinchak
5. Sean Sweeney
6. Josh Hohbein
7. Brendan Giesick
8. Doug Kreitzberg

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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