Rephonic
Artwork for Marketing Operators
E-Commerce
Meta
Black Friday
Influencer Marketing
Marketing Strategy
Creative Strategy
AI In Marketing
Marketing Strategies
DTC Brands
Youtube
Customer Retention
Customer Acquisition
DTC Marketing
Digital Marketing
Cyber Monday
Forecasting
Conversion Rate Optimization
Creative Testing
Growth Marketing
Marketing

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PublishesWeeklyEpisodes119Founded2 years ago
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MarketingBusiness

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Artwork for Marketing Operators

Latest Episodes

What if the most powerful customer insight tool in ecommerce is hiding inside your SMS program?

Mike Manheimer (Chief Customer Officer, Postscript) joins hosts Connor MacDonald (CMO, Ridge) and Cody Plofker (CEO, Jones Road Beauty) to dig into how ... more

“If you’re not staying unhinged, you’re not building a memorable brand.”

What happens when a two-time Emmy-winning TV anchor walks away from the newsroom to help build one of the most talked-about baby formula brands in the country?

Kim Chappell ... more

YouTube

Are you exhausting your audience or just exhausting your strategy?

Connor MacDonald (CMO, Ridge) and Connor Rolain (Head of Growth, HexClad) dig into the mechanics of reaching net-new audiences on Meta, breaking down which lever moves the needle mo... more

This episode is brought to you by AppLovin. Get access to the Operators channel expansion playbook, online masterclass, and up to $5k in ad credits here:

www.9operators.com/paid-growth

Or, skip the waitlist and launch your AppLovin ads to... more

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Recent Guests

Kim Chappell
Chief Brand Officer at Bobbie
Bobbie
Episode: Building a 9-Figure Baby Brand: Bobbie’s Kim Chappell (Chief Brand Officer)
Bryan Cano
Founder/CMO; former VP of Marketing at Nude; current lead at True Classic
True Classic / Nude
Episode: Your Step-By-Step Growth Framework With Bryan Cano (True Classic)
Ari Murray
Chief Digital Officer, Salt & Stone
Salt & Stone
Episode: Salt and Stone’s Ari Murray on Sessions, Scent & Scaling DTC
Mina Zandbar
VP of Global E-commerce and Digital Growth at Mattel
Mattel
Episode: Mattel & PDQ: Scaling Through Data, Checkout, and Customer Trust
Avi Moskowitz
Co-founder and CEO of PrettyDamnQuick (PDQ)
PDQ
Episode: Mattel & PDQ: Scaling Through Data, Checkout, and Customer Trust
Dylan Ander
Author of Billion Dollar Secrets and a prominent figure in e-commerce marketing
Heatmap.com
Episode: The New Ecommerce Playbook: DR Funnels, CRO, and Buyer Behavior
Liz Anthony
Chief of Staff at Halfdays, previously worked at McKinsey.
Halfdays
Episode: From Brand Moments to Revenue: How Halfdays Drives Growth - with Liz Anthony, Chief of Staff
Richie Mashiko
E-commerce expert and finance consultant
Birdie
Episode: Black Friday Cyber Monday Recap & The Forecasting Process Behind Ecom Profit - with Richie Mashiko
Jonathan McKenzie
Co-founder of Turtlebox Audio
Turtlebox
Episode: Brand Tracking That Matters and How Modern Teams Scale TV

Hosts

Connor
Co-host and discussion leader, actively engages in conversations about marketing strategies and innovations.
Cody
Co-host involved in discussions on creative marketing strategies with a focus on e-commerce and brand growth.

Reviews

4.9 out of 5 stars from 83 ratings
  • Practical & authentic

    I love y’all do 90 minute episodes

    Apple Podcasts
    5
    KylePate
    United Statesa year ago
  • Gold

    Great insights from real practitioners.

    Apple Podcasts
    5
    wigster86
    United States2 years ago
  • Way better than operators pod :P

    Jk… but not really

    Apple Podcasts
    5
    ShopCube
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Insights are practical and applicable to real-world scenarios.
Hosts provide authentic discussions that resonate well with professionals.
Episode lengths are appreciated, allowing for deeper exploration of topics.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Your Step-By-Step Growth Framework With Bryan Cano (True Classic)
Q: Bryan, what was the turning point that tipped Nude from a small brand to a rapid scale?
Strategic alignment on operations and marketing, combined with aggressive testing of personas and post-purchase optimization, plus reliably funding production and inventory, created the conditions for scalable growth without breaking margins.
Salt and Stone’s Ari Murray on Sessions, Scent & Scaling DTC
Q: What is one quick hitter rule Ari abides by for marketing growth and digital?
No copy that every single person on the team doesn't know the definition to the word you're about to put in front of customers.
The New Ecommerce Playbook: DR Funnels, CRO, and Buyer Behavior
Q: How should brands approach product launches with customer feedback?
Dylan recommends using customer feedback to inform product content and marketing strategies, emphasizing the importance of understanding customer preferences and testing assumptions.
The New Ecommerce Playbook: DR Funnels, CRO, and Buyer Behavior
Q: What does the Billion Dollar Data Funnel entail?
The Billion Dollar Data Funnel consists of six areas, including raw data analysis, user testing, competitor analysis, exit intent surveys, customer feedback surveys, and heatmaps.
Black Friday Cyber Monday Recap & The Forecasting Process Behind Ecom Profit - with Richie Mashiko
Q: What is the importance of media mix in e-commerce marketing?
A well-diversified media mix helps in reaching new customers and improving overall performance, essential for growth.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Marketing Operators

What is Marketing Operators about and what kind of topics does it cover?

Content typically revolves around contemporary marketing strategies, particularly in e-commerce and digital advertising. Frequent discussions include performance-driven marketing practices, creative strategies, and the integration of AI in marketing. Episodes explore themes like the evolution of influencer marketing to creator marketing, emphasizing the importance of authentic engagement and a data-driven approach. The podcast also provides insights on topics such as media diversification, brand tracking, and revenue management, making it a rich resource for marketing professionals seeking to navigate the complexities of today's digital landscape. Unique to this content are in-depth analyses from experienced guests who bring practical knowl... more

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These podcasts share a similar audience with Marketing Operators:

1. OPERATORS
2. The Andrew Faris Podcast
3. Moneywise
4. My First Million
5. Shopify Masters

How many episodes of Marketing Operators are there?

Marketing Operators launched 2 years ago and published 119 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Marketing Operators?

Recent guests on Marketing Operators include:

1. Kim Chappell
2. Bryan Cano
3. Ari Murray
4. Mina Zandbar
5. Avi Moskowitz
6. Dylan Ander
7. Liz Anthony
8. Richie Mashiko

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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