Rephonic
Artwork for Marketing Operators
E-Commerce
Marketing Strategy
Customer Retention
Forecasting
Creative Testing
Influencer Marketing
Digital Marketing
Merchandising
Customer Acquisition
Community Engagement
Lifetime Value
Paid Media
Brand Awareness
Gamification
Email Marketing
Meta Ads
DTC Brands
International Expansion
Cohort Analysis
Direct Mail

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PublishesTwice weeklyEpisodes112Founded2 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Marketing Operators

Latest Episodes

Are you making decisions based on data that proves causality or just correlation?

Connor Rolain (Head of Growth, HexClad), Connor MacDonald (CMO, Ridge), and Cody Plofker (CEO, Jones Road Beauty) dig into what it means to build a truly incrementali... more

Is media buying dead or just evolving?

Cody Plofker, Connor MacDonald, and Connor Rolain unpack Meta’s integration of Manus AI into Ads Manager and explore what it signals for the future of paid growth. The hosts discuss whether AI-driven automatio... more

YouTube

Mina Zandbar (VP of Global eCommerce & Digital Growth at Mattel) and Avi Moskowitz (Co-Founder & CEO) of PrettyDamnQuick, join hosts Connor MacDonald + Cody Plofker to explore ecommerce growth from two very different vantage points — one inside an 80... more

Are your new product launches driving incremental revenue or just shifting money around?

Connor Rolain, Head of Growth at HexClad, and Connor MacDonald, CMO at Ridge, dig into one of the most under-discussed challenges in DTC: how and when to intro... more

YouTube

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Recent Guests

Mina Zandbar
VP of Global E-commerce and Digital Growth at Mattel
Mattel
Episode: Mattel & PDQ: Scaling Through Data, Checkout, and Customer Trust
Avi Moskowitz
Co-founder and CEO of PrettyDamnQuick (PDQ)
PDQ
Episode: Mattel & PDQ: Scaling Through Data, Checkout, and Customer Trust
Dylan Ander
Author of Billion Dollar Secrets and a prominent figure in e-commerce marketing
Heatmap.com
Episode: The New Ecommerce Playbook: DR Funnels, CRO, and Buyer Behavior
Liz Anthony
Chief of Staff at Halfdays, previously worked at McKinsey.
Halfdays
Episode: From Brand Moments to Revenue: How Halfdays Drives Growth - with Liz Anthony, Chief of Staff
Richie Mashiko
E-commerce expert and finance consultant
Birdie
Episode: Black Friday Cyber Monday Recap & The Forecasting Process Behind Ecom Profit - with Richie Mashiko
Jonathan McKenzie
Co-founder of Turtlebox Audio
Turtlebox
Episode: Brand Tracking That Matters and How Modern Teams Scale TV
Jon Morgenstern
Head of Investment at VaynerMedia
VaynerMedia
Episode: What DTC Can Learn From Enterprise Media - with JMo, VaynerMedia
Cathy Sun
VP of E-commerce at AppLovin
AppLovin
Episode: What We’re Putting Into Motion: Evolving Creative Strategy for Meta’s Andromeda Era (Bonus Episode)
Amit RG
CEO and founder of Richpanel
Richpanel
Episode: AI & the Future of CX: Lean Teams, Better Workflows & New Revenue Levers - with Richpanel’s Amit RG

Hosts

Connor
Co-host and discussion leader, actively engages in conversations about marketing strategies and innovations.
Cody
Co-host involved in discussions on creative marketing strategies with a focus on e-commerce and brand growth.

Reviews

4.9 out of 5 stars from 81 ratings
  • Practical & authentic

    I love y’all do 90 minute episodes

    Apple Podcasts
    5
    KylePate
    United States10 months ago
  • Gold

    Great insights from real practitioners.

    Apple Podcasts
    5
    wigster86
    United Statesa year ago
  • Way better than operators pod :P

    Jk… but not really

    Apple Podcasts
    5
    ShopCube
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Insights are practical and applicable to real-world scenarios.
Hosts provide authentic discussions that resonate well with professionals.
Episode lengths are appreciated, allowing for deeper exploration of topics.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The New Ecommerce Playbook: DR Funnels, CRO, and Buyer Behavior
Q: How should brands approach product launches with customer feedback?
Dylan recommends using customer feedback to inform product content and marketing strategies, emphasizing the importance of understanding customer preferences and testing assumptions.
The New Ecommerce Playbook: DR Funnels, CRO, and Buyer Behavior
Q: What does the Billion Dollar Data Funnel entail?
The Billion Dollar Data Funnel consists of six areas, including raw data analysis, user testing, competitor analysis, exit intent surveys, customer feedback surveys, and heatmaps.
Black Friday Cyber Monday Recap & The Forecasting Process Behind Ecom Profit - with Richie Mashiko
Q: What is the importance of media mix in e-commerce marketing?
A well-diversified media mix helps in reaching new customers and improving overall performance, essential for growth.
Black Friday Cyber Monday Recap & The Forecasting Process Behind Ecom Profit - with Richie Mashiko
Q: How do you approach forecasting the financial performance of e-commerce brands?
You start with clear goals, build a responsible financial forecast, and then understand how to affect financial performance through marketing channels.
Brand Tracking That Matters and How Modern Teams Scale TV
Q: What advice would you give to brands like Turtlebox?
Take small bets in your advertising strategies and surround yourself with good people.

Audience Metrics

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Frequently Asked Questions About Marketing Operators

What is Marketing Operators about and what kind of topics does it cover?

Content typically revolves around contemporary marketing strategies, particularly in e-commerce and digital advertising. Frequent discussions include performance-driven marketing practices, creative strategies, and the integration of AI in marketing. Episodes explore themes like the evolution of influencer marketing to creator marketing, emphasizing the importance of authentic engagement and a data-driven approach. The podcast also provides insights on topics such as media diversification, brand tracking, and revenue management, making it a rich resource for marketing professionals seeking to navigate the complexities of today's digital landscape. Unique to this content are in-depth analyses from experienced guests who bring practical knowl... more

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How many listeners does Marketing Operators get?

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Which podcasts are similar to Marketing Operators?

These podcasts share a similar audience with Marketing Operators:

1. OPERATORS
2. The Andrew Faris Podcast
3. My First Million
4. Moneywise
5. Founders

How many episodes of Marketing Operators are there?

Marketing Operators launched 2 years ago and published 112 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Marketing Operators?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Marketing Operators?

Recent guests on Marketing Operators include:

1. Mina Zandbar
2. Avi Moskowitz
3. Dylan Ander
4. Liz Anthony
5. Richie Mashiko
6. Jonathan McKenzie
7. Jon Morgenstern
8. Cathy Sun

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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