Ecommerce Playbook: Numbers, Struggles & Growth
Common Thread Collective2020 transformed the world of ecommerce forever. For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain. So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone. That’s where the Ecommerce Playbook Podcast comes in — join Common Thread Collective’... more
| Publishes | Twice weekly | Episodes | 455 | Founded | 11 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||
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Latest Episodes
Most agencies promise results. Few can show you the system behind them. In this episode, Randall Thompson sits down with Jar, a Profit Engineer at CTC who previously built and scaled a multi-7-figure apparel brand, to break down exactly what the Prof... more
In this episode Luke breaks down the complete CTC email methodology as part of the Canon series. This is the framework CTC uses to build email programs that generate a median of 22% of total store revenue, with the scaffolding to push well beyond tha... more
Richard and Luke (newly promoted President at CTC) break down why channel diversification is no longer optional for 8-figure ecommerce brands heading into Q4 and what creative diversification actually means when you need 1,000-plus ads per month from... more
We connected Claude to our Statlas database and analyzed $1.5 billion in Meta spend across 320 accounts and $100 million in Google spend across 134 stores. The question: do platform bid controls actually deliver what they promise?
Tony Chopp, CTC's ... more
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- Great content, bad audio
I love these guys and their content. I can’t listen to the podcast because EVERY other WORD is LOUD and THEN soft. IT gives ME a HEADACHE. It’s like one of the hosts’ mic is on a string swinging by his mouth like a pendulum. Get a mic that stays the same distance from your mouth and I’ll listen to every episode! Please please!!
Apple Podcasts2Bbew00
United States2 years ago - Must listen to DTC Ecommerce podcast
I’ve been listening to this podcast for years. Jam packed with ad buying tactics, industry trends, and actionable Ecommerce insights. If you’re in Ecommerce I highly recommend listening to this podcast!
Apple Podcasts5samshaw01United States2 years ago - Advertising agency that doesn’t advertise
Imagine hiring an advertising agency and they tell you to fix your margins, reduce fixed costs, and launch better products.
Like, duh. Maybe some people need a podcast and to pay 5 figure monthly retainers to figure that out but pretty crazy.
There is still occasional nuggets of gold but crazy to me how little is actually about ADVERTISING
Apple Podcasts4SwagtittiesUnited States2 years ago - Bunch of bros... steer away
Everyone in here is a white douche...
Apple Podcasts1GaetanoGargiuloParis
France3 years ago - One of the best podcast
For DTC-brands and agencies to listen to.
Apple Podcasts5Grym122
Sweden3 years ago
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
This show centers on practical, data-driven growth strategies for ecommerce and DTC brands, with a focus on scaling, profitability, and operational rigor. Episodes frequently explore programmatic scaling, creative testing, inventory management, and KPI-driven decision making for seven- to eight-figure brands, often featuring practitioners from a leading agency-backed collective. Notable strengths include a strong emphasis on measurable results, real-world case studies, and a willingness to challenge conventional ad-tech dogma, all backed by sponsor integrations that provide actionable tooling for listeners. The format blends tactical framework discussions with behind-the-scenes operational playbooks, making it especially valuable for founde... more
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1. Operators
2. Shopify Masters
3. The Andrew Faris Podcast
4. My First Million
5. The Foundr Podcast with Nathan Chan
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this podcast launched 11 years ago and published 455 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on this podcast?
Recent guests on this podcast include:
1. Brian Sakansky
2. Anmar Abdul Jawad
3. Gil Dyen
4. Nisha Formaoui
5. Randall Thompson
6. Conor McLaughlin
7. Ian Jordan
8. Austin Harrison
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