Rephonic
Artwork for Operators
Ecommerce
E-Commerce
Tariffs
Supply Chain Management
Northbeam
Meta
Amazon
Consumer Behavior
Entrepreneurship
Fulfill
Product Development
Tiktok
Inventory Management
Shopify
Retail
Marketing
Profitability
Leadership
Digital Marketing
Hexclad

In the world of ecommerce, a legendary text group is rumored to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The world’s biggest brands have denied its existence for years, until now. Four titans known as the “Operators” are leaking the secret contents in an effort to share its wealth of knowledge with people like you. Sean Frank (CEO, R... more

PublishesTwice weeklyEpisodes231Founded4 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for Operators

Latest Episodes

How do you create a company culture that’s a competitive advantage?

Matt Bertulli (Founder, Pela Case & Lomi) and Mike Beckham (CEO, Simple Modern) build culture through deliberate choices, while most brands leave it to chance. They work through it i... more

“It’s very easy to scrape an ad library, pull out concepts and then literally just duplicate the ad. That’s just a race to the bottom.”

How do you learn from other brands without copying them?

Matt Bertulli (Founder, Pela Case & Lomi) and Cody Pl... more

“If you don’t sell on Amazon, somebody else is gonna sell it.”

When should a DTC brand stop treating Amazon as an afterthought?

Mike Beckham (CEO, Simple Modern), Jason Panzer (President, HexClad), Matt Bertulli (Founder, Pela Case & Lomi), and K... more

YouTube

“Creative supply chain is the essential ingredient of demand.”

Get all the resources from this episode: 9ops.co/abchwj

★ 6-step framework

★ Brief template

★ Hook training guide

Matt Bertulli (Founder, Pela Case & Lomi) and Cody Plof... more

Key Facts

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Recent Guests

Cody Plofker
Advisor and former CEO of Jones Road
Jones Road
Episode: Inside a New DTC Brand’s Ad Engine, Run in 6 Steps: Operators Build (E10)
Alex Schinasi
Co-founder and president of Hulken, and a two-time B2B SaaS founder
Hulken
Episode: How Hulken Hit $50M Without Raising: Founder Alex Schinasi
MacCoy Merkley
CMO of Portland Leather Goods
Portland Leather Goods
Episode: 5 Things Every CMO Wishes CEOs Knew But Will Never Say to Your Face
Jordan Menard
Co-founder of Instant Hydration
Instant Hydration
Episode: 10 Elements of a Winning Offer & How to Test Them: Operators Build (E9)
Lina Fahizul
Freelance marketer known as the Chief Ovary Officer, specializing in direct response, female buyer psychology, and conversion optimization
Episode: 10 Elements of a Winning Offer & How to Test Them: Operators Build (E9)
Matt Orlić
Co-founder of Qure
Qure
Episode: How to Position Your Brand & Products: 5 Ways to Win Against “Better”
Jen Rubio
Founder, Away
Away
Episode: Away’s CEO & New DTC Playbook: Amazon, TikTok Shop, and 300% Over Plan
Sabrina Ionescu
WNBA star and partner for Away luggage collection
Episode: Away’s CEO & New DTC Playbook: Amazon, TikTok Shop, and 300% Over Plan
TJ Bongiorno
From The Outgoing Co.
The Outgoing Co.
Episode: He Grew 4X as a Solo Founder. Now TJ Bongiorno (Outgoing Co) Has to Learn to Say No!

Hosts

Sean Frank
CEO and operator with recurring presence across episodes; frequent moderator and strategist.
Matt Bertulli
Co-host with founder perspective; deep dives on founder journeys and sustainability.
Mike Beckham
Co-host and operator with focus on retail and profitability.
Curtis
Co-host and retail/ops expert; provides practical channel insights.
Jason Panzer
Co-host/regular; industry scaling experience.

Reviews

4.7 out of 5 stars from 264 ratings
  • Awesome Pod!

    I’m a new listener and this is a cool podcast. A lot of good information. I’m not a business owner, but the insights are really cool.

    Apple Podcasts
    5
    steph2431
    United States2 months ago
  • Money, I has it.

    Funny how their takes on consumers seem so out of touch. Perhaps their lowly non-HNW staff would provide better insights.

    Apple Podcasts
    2
    CakeStick3245
    United Statesa year ago
  • Love the podcast but…

    I love this podcast but I’d love to hear more female guests. As a female entrepreneur, I find it inspiring to hear from women I can relate to and look up to.

    Apple Podcasts
    4
    jamzxav
    Canadaa year ago
  • Panzer

    Love the show. Hope you guys can make a lot episodes . But can everyone just let Jason speak once in a while? Easily the most spoken over person on the pod.

    Apple Podcasts
    5
    KylePate
    United States2 years ago
  • Weird

    They lost me once they started praising JD Vance

    Apple Podcasts
    1
    JJ1990J8
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Praise for real-world operators and actionable insights, high regard for founders' journeys.
Money, I has it.—A listener criticizes perceived consumer bias.
Love the show but more female guests requested.
Panzer, needs space to speak more,

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

5 Things Every CMO Wishes CEOs Knew But Will Never Say to Your Face
Q: What does a CMO need from a CEO, and why might a company not be ready to hire one?
A CMO needs meaningful autonomy, authority over marketing spend and access to the CEO to explain how company decisions affect results. If leaders are unwilling to transfer responsibility or trust the hire, the organization may not be ready for a CMO.
5 Things Every CMO Wishes CEOs Knew But Will Never Say to Your Face
Q: What is the difference between performance marketing and broader marketing, and how should CEOs define marketing roles?
Merkley distinguishes data-driven, technical performance marketing from broader marketing that involves culture and product positioning. He says companies should define responsibilities and authority clearly, then choose titles that reflect the actual scope of the role.
How Hulken Hit $50M Without Raising: Founder Alex Schinasi
Q: Can you walk us through some of those? Like just what wouldn't you, what are you trying to avoid by not bringing in outside capital?
Schinasi wants to avoid the growth pressure she experienced with venture funding. She values building creatively and scaling profitably without letting outside funding dictate Hulken's growth strategy, while remaining open to whether fundraising might make sense later.
How Hulken Hit $50M Without Raising: Founder Alex Schinasi
Q: Can you tell people the approach to launching the brand and how you actually pulled that off and moved from one to the other?
Schinasi says the product attracted communities organically because it was visually distinctive and useful. After makeup artists and stylists began using it for work, Hulken leaned into the customer groups already finding and sharing the product rather than choosing an audience in advance.
Inside a New DTC Brand’s Ad Engine, Run in 6 Steps: Operators Build (E10)
Q: How would you advise somebody to mine social media for customer insights, and would you use AI or do it manually?
Cody recommends collecting screenshots and notes while manually reviewing content, organizing findings around customers' desires, pain points, experiences and failed solutions, then using AI agents to sort and apply the research. He also recommends training a dedicated social feed to surface relevant content.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Frequently Asked Questions About Operators

What is Operators about and what kind of topics does it cover?

This show concentrates on real-world, growth-focused conversations in ecommerce, often featuring multi-brand operators, DTC founders, and seasoned scaled brands. Episodes center on tactics like multi-channel distribution, unit economics, in-house vs outsourced operations, 3PLs, wholesale, and data-driven marketing, with plenty of war stories from scaling to nine figures. A standout aspect is the breadth of hands-on experience among guests and hosts, who frequently dissect metrics, margins, and execution playbooks while balancing growth with brand integrity. The format tends to be deep-didelity, actionable, and unapologetically practical, making it especially valuable for operators seeking concrete tactics and investors scouting data-rich br... more

Where can I find podcast stats for Operators?

Rephonic provides a wide range of podcast stats for Operators. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Operators and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Operators get?

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What are the audience demographics for Operators?

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How many subscribers and views does Operators have?

To see how many followers or subscribers Operators has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Operators?

These podcasts share a similar audience with Operators:

1. Marketing Operators
2. My First Million
3. Moneywise
4. Shopify Masters
5. David Senra

How many episodes of Operators are there?

Operators launched 4 years ago and published 231 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Operators?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Operators?

Rephonic pulls ratings and reviews for Operators from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

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What guests have appeared on Operators?

Recent guests on Operators include:

1. Cody Plofker
2. Alex Schinasi
3. MacCoy Merkley
4. Jordan Menard
5. Lina Fahizul
6. Matt Orlić
7. Jen Rubio
8. Sabrina Ionescu

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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