Marcapasos
Marcelo LópezLa marca se trata de propósito, promesas y emociones. Descubre como poner a latir el corazón de tu marca y logra llegar al top of heart de tu audiencia.💝
| Publishes | Twice weekly | Episodes | 18 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Language |  Spanish | Categories | BusinessMarketing | ||
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Latest Episodes
En este episodio de Marcapasos, Marcelo conversa con Brenda Jácome, consultora experta en costos y rentabilidad. ¿Por qué muchas empresas no logran vender aunque costeen bien? ¿Qué errores comunes cometen al fijar precios? ¿Y cómo alinear la propuest... more
En este episodio , exploramos la dinámica entre estrategias adaptables 🔄 y objetivos fijos 🎯.
Con ejemplos concretos y discusiones profundas, descubre cómo personalizar tus estrategias para alcanzar metas de ventas, leads y conversiones, ajustán... more
En la vida , a menudo buscamos un propósito que nos haya sido asignado, pero ¿y si el verdadero propósito es el que nosotros mismos creamos?
En este episodio explosivo, desafiamos la percepción de la inteligencia artificial como el nuevo monarca en el reino del marketing, y reivindicamos el poder perdurable del branding. ¿Está la IA eclipsando el arte del branding, o estamos ante el amane... more
Creemos que porque tenemos una marca esta tiene que estar en TOOOODOS los canales que existan, pues no. Las cosas no funcionan así.
Descubre la importancia de saber elegir el canal adecuado para comunicar tu marca.
Si quieres saber más sobre este... more
La tipografía es un componente claro en la UX de productos, proyectos y servicios. Ya que esta determina que tan legible son los textos que componen cada uno de los proyectos, productos etc.
Hoy, más que contarte la historia de las tipografías voy... more
Hoy vamos a hablar de 3 tipos de recursos gráficos que podemos usar cómo marca para comunicarnos gráficamente.
Tenemos las fotografías - los vectores y las ilustraciones.
Cada una de estas formas de crear contenido tiene sus propias ventajas y de... more
En un mundo lleno de cientos de miles de negocios y de millones de clientes potenciales, ¿qué es realmente un “color adecuado”? El popular refrán que dice “entre gustos y colores” cobra más relevancia que nunca cuando hablamos de selección de color.... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #184 |  Colombia/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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| Professions | Age Range | Household Income | |||
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Frequently Asked Questions About Marcapasos
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How many episodes of Marcapasos are there?
Marcapasos launched 6 years ago and published 18 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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