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Artwork for MACH MAL MARKE – Branding ohne Bullshit mit Vinz & Paul

MACH MAL MARKE – Branding ohne Bullshit mit Vinz & Paul

Vinzenz Gubser & Paul Stolle

MACH MAL MARKE — der ehrlichste deutschsprachige Branding-Podcast. Branding ohne Bullshit (dafür mit Klarheit, Haltung und Strategie, die wirkt). Vinz & Paul sprechen offen über Markenaufbau, Positionierung, Storytelling und Kommunikation — aus der Praxis, für Unternehmer:innen, Selbstständige und Markenmenschen, die mit Substanz begeistern wollen. Menschlich, direkt, ehrlich. Und garantiert ohne ... more

PublishesTwice weeklyEpisodes86Founded9 months ago
Language
German
Number of ListenersCategories
BusinessMarketingEntrepreneurship

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Artwork for MACH MAL MARKE – Branding ohne Bullshit mit Vinz & Paul

Latest Episodes

#085 — Warum Teilzeit, Väter und Kulturwandel über Talente, Bindung und Zukunftsfähigkeit entscheiden.

Vereinbarkeit ist kein «Nice-to-have».

Sie ist knallharte Realität: für Recruiting, Bindung, Kultur – und am Ende auch für Umsatz.

In dieser Folge... more

#084 — Branding-Abwehr, Chef-Blockaden, KPI-Mythen: Wir zerlegen die 10 Klassiker – und geben dir Argumente, die sitzen.

In Folge 084 zerlegen wir als Brand Busters die 10 gängigsten Bullsh*t-Sätze, die Markenentwicklung in KMU torpedieren – und zeig... more

YouTube

#083 — Warum »läuft doch« nicht reicht — und wie du Bedeutung aufbaust.

In Folge 083 räumen wir mit einem gefährlichen Irrtum auf: »Es läuft« heißt noch lange nicht »Wir sind eine Marke«. Viele KMU machen einen guten Job — aber bleiben trotzdem bedeu... more

YouTube

#082 — Social Media ignorieren spart kein Geld – es kostet Umsatz & Talente

Social Media ist heute nicht primär Werbung. Es ist Vertrauen, Beziehung und Wiedererkennung — und damit ein handfester Wettbewerbsvorteil. Wer nicht stattfindet, existiert ... more

YouTube

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Reviews

5.0 out of 5 stars from 2 ratings
  • Authentisch und kurzweilig

    Gute Inhalte, cleveres Format! Vinz und Paul (und Gäste) beleuchten Marketing-Aspekte erfrischend anders; relevant für Unternehmer, Entscheider und Werber die von ihren Zielgruppen gehört werden wollen, präsent bleiben wollen. Macht Spaß zuzuhören!

    Apple Podcasts
    5
    Uli Muench
    United Statesa month ago
  • Branding mit Klartext

    Die beiden geben einen sympathischen Einblick in die Branding-Welt und machen Lust, die eigene Marke anzugehen. Danke dafür!

    Apple Podcasts
    5
    luapsen
    Switzerland9 months ago

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this podcast launched 9 months ago and published 86 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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