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Artwork for Lawn Care Blueprint

Lawn Care Blueprint

Ezra McCarthy
Lawn Care Industry
Lawn Care
Google Business Profile
Google
Marketing
Local SEO
Customer Experience
Green Frog Web Design
Lawn Care Business
Branding
Equip Expo
Google Ads
Leadership
Profitability
Sales
Entrepreneurship
Local Service Ads
Ideal Customer Profile
Jason Mcleod
Pricing Strategy

Welcome to Lawn Care Blueprint! This podcast is for lawn and landscape professionals who are ready to grow their business. Whether you're looking to scale from six to seven figures or need actionable steps to grow, this is the right place. Each episode provides tips, stories, and ideas to help you stand out, generate more leads, and build a strong online brand. Our guests and episodes serve as a b... more

PublishesTwice weeklyEpisodes150Foundeda year ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

Listen to this Podcast

Artwork for Lawn Care Blueprint

Latest Episodes

📊 Why would a buyer pay more for a business with lower margins? Nick Bartolo, founder of Essential Partners, pulls back the curtain on how private equity actually values fertilization and lawn care companies. He covers EBITDA in plain English, the t... more

🔍 What happens when most searches never send anyone to your website? Ezra unpacks the three shifts reshaping local search in 2026: AI overviews answering questions before a click, local service ads pushing organic results down the page, and why the ... more

💰 What if your next big revenue jump is already sitting in your CRM? Ezra breaks down the 30-day upsell sprint: one strong offer, sent to the people who already trust you, across six to seven touches. You'll learn why reactivation beats cold acquisi... more

💰 What happens when a client's angry neighbor turns violent over a tire mark? John Pajak opens up about the day that ended a service relationship, then digs into the numbers most owners avoid: why million-dollar revenue can hide a minimum-wage salar... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Carson Jones
Founder, Green Industry Masterminds
Green Industry Masterminds
Episode: 145. Why Profitable Companies Go Broke | Carson Jones
Alexia Lynn
Founder of Visual Vibe Design, branding, websites and SEO for service-based businesses
Visual Vibe Design
Episode: 144. Your Brand Sets Your Price Before You Ever Quote the Job | Alexia Lynn
Michael Michalowicz
Author of Profit First, Clockwork, The Pumpkin Plan
Author
Episode: 143. Why 83% of Businesses Are Broke and How to Never Be One of Them | Mike Michalowicz
Tiffany Hartman
Owner, Hartman Landscaping
Hartman Landscaping
Episode: 142. They Rented a Closet to Beat Google | Tiffany & Jacob Hartman
Jacob Hartman
Owner, Hartman Landscaping
Hartman Landscaping
Episode: 142. They Rented a Closet to Beat Google | Tiffany & Jacob Hartman
Jonathan Pototschnik
Founder/owner of CityTurf, Plano, Texas; former founder/exiter of Service Autopilot
CityTurf (Plano, TX); Service Autopilot
Episode: 141. He Ignored a Multi-Million Dollar Business for a Decade and It Kept Growing | Jonathan Pototschnik
Cory Gerlach
Harvard PhD, former senior federal scientist, sailing adventurer
Independent researcher/author
Episode: 140. Why He Walked Away From Saving Taxpayers $100 Billion a Year | Cory Gerlach
Riley Pototschnik
Founder and CEO of EveryChat
EveryChat
Episode: 139. Your Customer's Inbox Has 60,000 Emails and Your Estimate Is in There Somewhere | Riley Pototschnik
Chris Smith
Author of The Conversion Code, sales and marketing expert
The Conversion Code
Episode: 138. The 5-Minute Rule That Wins More Lawn Care Jobs | Chris Smith

Host

Ezra McCarthy
Host of Lawn Care Blueprint with occasional sponsor mentions; associated with Lawn Care Blueprint and Green Frog Web Design

Reviews

5.0 out of 5 stars from 108 ratings
  • Great podcast for any green industry pro

    Ezra provides great information for any green industry pro looking to grow their business. Highly recommend

    Apple Podcasts
    5
    Jeff'sLawn
    United States2 months ago
  • Very insightful!

    Lawn Care Blueprint podcast is extremely informative! Great listen!

    Apple Podcasts
    5
    KayleeK648
    United States2 months ago
  • Great info

    Ezra provides great, practical tips for lawn care biz owners looking to run a more profitable business.

    Apple Podcasts
    5
    Marcus Mire
    United States2 months ago
  • Great podcast & interviewer

    Really enjoy everything I’ve heard here so far, & Ezra is a great guy!

    Apple Podcasts
    5
    Cory Gerlach
    United States2 months ago
  • Great Podcast!!!

    Ezra may have gotten my attention through websites and SEO, but The LawnCare Blueprint is really about growing as a business owner. Between his experience, unique perspective, and the quality of guests he brings on, every episode seems to have at least one takeaway I can put into practice. I’ve yet to listen to an episode and not learn something new. If you’re serious about building a lawn care business instead of just creating yourself another job, this podcast is worth your time.

    Apple Podcasts
    5
    Spencer’s Lawn Care NC
    United States2 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Interviews are consistently insightful and practical for growing a lawn & landscape business.
The host draws out actionable takeaways and real-world examples from guests.
Fans describe the show as consistently high-value and well-produced, with a strong host interview style.
Guests deliver sometimes transformative, revenue-focused guidance that listeners can implement.

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Talking Points

Recent interactions between the hosts and their guests.

146. Booked Out Six Weeks Isn't a Flex, It's a Red Flag | John Pajak
Q: Tell us about where you were recently and what you learned at Profit Accelerator Live.
Profit Accelerator Live was a two‑day event designed for green industry business owners, featuring speakers who share practical shortcuts to profitability and emphasize real-world, experiential guidance over generic advice.
145. Why Profitable Companies Go Broke | Carson Jones
Q: What would you do if you bought a million-dollar company tomorrow?
Focus on integrating acquisitions efficiently, standardizing pricing and service delivery, and accelerating cash collection while tightening operational systems.
145. Why Profitable Companies Go Broke | Carson Jones
Q: What makes profitable businesses go broke?
Profits on paper don't matter if cash flow is mismanaged; collecting payments quickly and enforcing billing policies are essential to staying solvent.
147. Existing Customers Close 3x More. Here's How to Cash In
Q: What role does a deadline play in making offers more effective?
A deadline creates urgency and helps cut through the noise of messages, making customers more likely to decide and act within a defined window.
147. Existing Customers Close 3x More. Here's How to Cash In
Q: What exactly is an upsell sprint and how does it work over 30 days?
It's a focused 30-day period where you craft one killer offer specifically for existing customers, with a structured sequence of outreach to reactivate or upsell, rather than broad, ongoing acquisition marketing.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Lawn Care Blueprint

What is Lawn Care Blueprint about and what kind of topics does it cover?

Lawn Care Blueprint delivers practical, systems-driven guidance for lawn and landscape professionals aiming to grow beyond the basics. Episodes consistently center on profitability, scalable operations, marketing and online presence, pricing psychology, and high-value service offerings like premium lighting or fertilization. Guests range from seasoned lawn-care operators to industry technologists and financial coaches, all sharing actionable strategies, real-world experiments, and lessons learned from growing service businesses. The show stands out for its hands-on, what-to-do-next approach, strong emphasis on online marketing and process discipline, and recurring focus on turning thoughtful systems into measurable growth.

Where can I find podcast stats for Lawn Care Blueprint?

Rephonic provides a wide range of podcast stats for Lawn Care Blueprint. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Lawn Care Blueprint and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Lawn Care Blueprint get?

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What are the audience demographics for Lawn Care Blueprint?

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How many subscribers and views does Lawn Care Blueprint have?

To see how many followers or subscribers Lawn Care Blueprint has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Lawn Care Blueprint?

These podcasts share a similar audience with Lawn Care Blueprint:

1. Turf Nerds: A Lawn Care Podcast
2. Lawn Care Launch Podcast
3. Green Industry Podcast
4. The Lawn Care CEO
5. The Green Grind Podcast

How many episodes of Lawn Care Blueprint are there?

Lawn Care Blueprint launched a year ago and published 150 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Lawn Care Blueprint?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Lawn Care Blueprint?

Rephonic pulls ratings and reviews for Lawn Care Blueprint from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Lawn Care Blueprint?

Rephonic provides full transcripts for episodes of Lawn Care Blueprint. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Lawn Care Blueprint?

Recent guests on Lawn Care Blueprint include:

1. Carson Jones
2. Alexia Lynn
3. Michael Michalowicz
4. Tiffany Hartman
5. Jacob Hartman
6. Jonathan Pototschnik
7. Cory Gerlach
8. Riley Pototschnik

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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