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Artwork for Lawn Care Blueprint

Lawn Care Blueprint

Ezra McCarthy
Lawn Care Industry
Lawn Care
Google Business Profile
Marketing
Customer Experience
Equip Expo
Leadership
Branding
Lawn Care Business
Google
Green Frog Web Design
Ideal Customer Profile
Christmas Lights
Local SEO
Google Ads
Pricing Strategy
Onlinejobs.ph
Chatgpt
City Turf
Local Service Ads

Welcome to Lawn Care Blueprint! This podcast is for lawn and landscape professionals who are ready to grow their business. Whether you're looking to scale from six to seven figures or need actionable steps to grow, this is the right place. Each episode provides tips, stories, and ideas to help you stand out, generate more leads, and build a strong online brand. Our guests and episodes serve as a b... more

PublishesDailyEpisodes121Foundeda year ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Lawn Care Blueprint

Latest Episodes

💰 Are you running your lawn care business without really knowing your numbers? Amy McNary, founder of Bookkeepers for Landscapers, breaks down the financial blind spots costing owners real money. We get into cash flow survival, healthy margins, the ... more

🤝 What does it really take to buy a lawn care business without making costly mistakes? Jonathan Zerkle left an eight year software career to acquire his first company, and he's sharing what he learned along the way. We get into finding the right bus... more

🌪️ How do you grow your lawn care business without creating chaos behind the scenes?

In this episode, Sam Gembel breaks down why sales alone won't fix your business and how strong operations and leadership make growth sustainable. We cover buildin... more

🌿 What does it take to rebuild your life and business from the ground up?

In this episode, Jason McLeod shares how God transformed his life after prison and led him into building a thriving lawn care company. Starting with a push mower and determi... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Kevin Scott
Landscape business owner and industry leader in Canada
The Wealthy Landscaper
Episode: 107. How to Build a More Profitable Landscape Company | Kevin Scott
Caleb Nyguen
Owner, Yellow Hat Mowers
Yellow Hat Lawn and Landscape
Episode: 106. How to Double a Lawn Business Without Losing Control | Caleb Nyguen
Frank Bourque
Award-winning hardscape professional who built and sold multiple landscaping businesses
Independent entrepreneur / coach
Episode: 105. From Prison Therapy to 110 Employees: A Landscape Growth Story | Frank Bourque
Samuli Väänänen
CEO of SmartYard
SmartYard
Episode: 104. Are Robotic Mowers the Future of Lawn Care? | Samuli Väänänen
Cameron Herold
COO who helped scale 1-800-Got-Junk from ~2M to >100M in revenue; author of Vivid Vision; founder of the COO Alliance
1-800-Got-Junk / COO Alliance
Episode: 103. From $2M to $100M: The Systems Behind Explosive Growth | Cameron Herold
Gary Ashton
Australian lawn care entrepreneur who pivoted to commercial contracts and robotic mowers
Self-employed / Lawn Care Business owner
Episode: 102. Robotic Mowers in Lawn Care: What Actually Works | Gary Ashton
Adam Forbes
Commercial risk advisor helping business owners with insurance needs
IMACorp
Episode: 101. The Insurance Mistakes That Cost Business Owners Six Figures | Adam Forbes
Nick Carlson
Founder/CEO of Dawson Manufacturing, inventor of the Mulch Mate
Dawson Manufacturing
Episode: 98. How One Lawn Care Business Owner Scaled, Sold, and Reinvented His Career | Nick Carlson
Courtney Krstich
Founder or co-founder of EarthaPro
EarthaPro
Episode: 97. Why Lawn Care Businesses Are Done Running on Sticky Notes | Courtney Krstich

Hosts

Des
Host of Lawn Care Blueprint; appears across episodes with Ezra and others
Ezra
Host and co-host focusing on growth strategies and local marketing

Reviews

5.0 out of 5 stars from 90 ratings
  • Thank you for having me on!

    Ezra thanks for such an engaging talk - it was fun!!

    Apple Podcasts
    5
    AngeliqueRobb
    United Statesa month ago
  • Awesome podcast!!

    Ezra is a great interviewer. Super smart and adds a ton of value!!

    Apple Podcasts
    5
    KingOfOutdoorLighting
    United Statesa month ago
  • Amazing show!

    Ezra knows marketing and lawn care like few others do, and he’s able to explain the marketing principles in a way that even my thick skull can understand them.

    An absolute must-listen for the mower ride! I love this guy

    Apple Podcasts
    5
    Andymilligan123
    United Statesa month ago
  • Ezra is the lawn care marketing king!!

    I’ve really enjoyed listening to Ezra’s insight and the guests he’s had on! The one with the guy from 1-800-JUNK was GOLD!! So much valuable business knowledge. I think it’s safe to say, Ezra really knows the ins and outs of lawn care websites and marketing!

    Apple Podcasts
    5
    AlexiaLynn13
    United Statesa month ago
  • Always interesting, always great info

    I’m not even in the industry, but after listening to this podcast for a while now, I might get into it. Ezra has great guests and the information that he gives about marketing and business is so helpful, even for someone like me who has a different type of business but can greatly appreciate the insights. I never really understood how much goes into marketing a landscaping business, but it is very competitive so it’s even more important for people to be on top of their game.

    Apple Podcasts
    5
    Simple rabbit
    United Statesa month ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host asks sharp questions that unlock deeper, usable takeaways for business owners.
Listeners describe the show as highly actionable with real-world systems you can implement quickly.
Guests are diverse, bringing practical growth insights across marketing, branding, and operations.

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Talking Points

Recent interactions between the hosts and their guests.

106. How to Double a Lawn Business Without Losing Control | Caleb Nyguen
Q: What is your revenue split between winter and summer, and how has that affected planning?
Winter tends to be heavier in Syracuse due to snow; we use overages and seasonal contracts to manage revenue, with adjustments planned for the next season to protect profitability and client retention.
107. How to Build a More Profitable Landscape Company | Kevin Scott
Q: How did you pivot from a small startup to a goal-oriented, scalable business?
We prioritized building a strong team, implementing SOPs and standards, and continually investing in leadership development, which created a replicable operation and allowed us to pursue higher-value, lower-volume projects with profitability at the core.
107. How to Build a More Profitable Landscape Company | Kevin Scott
Q: What was your origin story and path to running a landscape business?
I came from the golf industry, moved back to Muskoka, and gradually shifted from working for others to starting my own business to pursue greater earnings and leadership opportunities, eventually building a high-end design-build operation.
16. How to Build a Business That Serves You—Not the Other Way Around
Q: What would you say now drives you or keeps you pushing in business today?
He emphasizes continuing responsibility to his family, the desire to help others in the industry, and a motivation to grow, not out of fear but out of purpose and impact within his community.
16. How to Build a Business That Serves You—Not the Other Way Around
Q: Before we get into a little bit, will you tell us who are you and what was your goal when you first started in the lawn care industry?
The guest explains he was transitioning from a retail background, aiming to become a professional contractor who could provide for his family, draw on his business experience, and eventually grow a scalable lawn care operation that would replace his retail income.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Lawn Care Blueprint

What is Lawn Care Blueprint about and what kind of topics does it cover?

Lawn Care Blueprint focuses on practical, battle-tested growth strategies for lawn care and landscaping businesses. Episodes center on scaling revenue, developing repeatable systems, branding, pricing, and leveraging technology like local SEO and robotics. Guests range from operators growing to seven figures, to software founders and industry experts, often sharing actionable playbooks, templates, and real-world case studies. The show stands out by combining hands-on operations guidance with growth-minded storytelling, appealing to operators seeking tangible steps to improve efficiency, win higher-value clients, and build durable brands. Potential listeners will likely value concrete tactics, industry benchmarks, and a practical lens on pro... more

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How many listeners does Lawn Care Blueprint get?

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Which podcasts are similar to Lawn Care Blueprint?

These podcasts share a similar audience with Lawn Care Blueprint:

1. Turf Nerds: A Lawn Care Podcast
2. Mowing In The Dark LAWN CARE Podcast
3. Tony's Lawn Care
4. Green Industry Podcast
5. Profits with Pajak

How many episodes of Lawn Care Blueprint are there?

Lawn Care Blueprint launched a year ago and published 121 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Lawn Care Blueprint?

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What guests have appeared on Lawn Care Blueprint?

Recent guests on Lawn Care Blueprint include:

1. Kevin Scott
2. Caleb Nyguen
3. Frank Bourque
4. Samuli Väänänen
5. Cameron Herold
6. Gary Ashton
7. Adam Forbes
8. Nick Carlson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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