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Fullerton Unfiltered

Brian Fullerton
Entrepreneurship
Landscaping
Business Growth
LMN
Lawn Care
Equip Expo
Snow Removal
Leadership
Leanscaper
Lawn Care Industry
Landscaping Industry
Brian's Lawn Maintenance
Lawntrepreneur Academy
Equip Exposition
Commercial Bidding
Networking
Pricing Strategies
Marketing Strategies
Landscaping Business
Customer Experience

A podcast show dedicated to those who are determined to take their business and their life to the next level!

PublishesDailyEpisodes1012Founded7 years ago
Number of ListenersCategories
EntrepreneurshipBusinessEducationSelf-Improvement

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Artwork for Fullerton Unfiltered

Latest Episodes

We finally turned our hiring and onboarding process from tribal knowledge into an actual system. In this episode, I break down the checklist we now use at Brian's Lawn Maintenance to hire, onboard, and train new team members without reinventing the w... more

Fall is here, and with it comes the rush: business, kids, travel, snow prep, holidays, health, marriage, and a calendar that fills up way too fast. Liz and I sit down to talk about what busy season really looks like behind the scenes, what our family... more

Thinking about getting into snow removal this winter? In this episode, I break down how to get started, what equipment you actually need, how to price your work, find customers, and turn a few snow events into real money. Whether you've got a shovel,... more

This one completely changed how I look at sales. In Week 3 of ASCEND, Ken Deemer broke down a simple framework for qualifying prospects around pain, budget, and decision-making, and we've already started refining our own sales process because of it. ... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
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Recent Guests

Tom Groh
Co-owner of Minnesota Sodding Company
Minnesota Sodding Company
Episode: 1005. From Small Sod Jobs to Pro Stadiums: Inside Minnesota Sodding Company
Dana Groh
Co-owner of Minnesota Sodding Company
Minnesota Sodding Company
Episode: 1005. From Small Sod Jobs to Pro Stadiums: Inside Minnesota Sodding Company
Alex Herrera
Lamborghini Alex, Lamborghini San Antonio sales executive
Lamborghini San Antonio
Episode: 1000. 🎉 Episode 1000 Special! 🎉
Sam Gempel
Speaker/coach on the road tour, co-presenter of Break Records Tour
Break Records Tour / Granum / LMN
Episode: 998. Thank God Somebody Invited Me
Samantha Held
mentioned as a team member at PostcardMania
PostcardMania
Episode: 996. The Marketing Mindset That Separates $500K Companies from $5M Companies
Chris Foster
Chief Evangelist, PostcardMania
PostcardMania
Episode: 996. The Marketing Mindset That Separates $500K Companies from $5M Companies
Jennifer Moscow
Founder of Vision Driven; partner in Vivid Vision
Vision Driven, Vivid Vision
Episode: 995. Vivid Vision: Designing the Future of Your Business with Jennifer Moscow
Frank Bourque
Landscape maintenance and hardscape coach with a background in building and scaling businesses
Ottawa, Canada-based coach and consultant
Episode: 992. The Hardscape Growth Blueprint with Frank Bourque
Rick Miranda
Owner of Aquidneck Landworks, Rhode Island
Aquidneck Landworks
Episode: 991. How Rick Miranda Built One of New England's Premier Landscape Companies

Hosts

Brian Fullerton
Host of Fullerton Unfiltered; prominent figure in the lawn care and small business community; frequently hosts episodes with a focus on entrepreneurship, marketing, and operations.
Elizabeth Fullerton
Co-host; contributes interview presence and perspectives on entrepreneurship and family balance within business.

Reviews

4.9 out of 5 stars from 1.7k ratings
  • Podcast?

    I love the show; and all of your content! I truly believe that you could represent Ford trucks, ExMark, Echo, Stihl very well. I think it’d be in their best interest to reach out to you and make it happen. To advertise; and, continue this wonderful content.

    Apple Podcasts
    5
    Dusterman5
    United States15 days ago
  • Thank you Brian!

    I just wanted to take a moment to thank Brian for the amazing podcast. This is by far my favorite podcast and I always look forward to listening throughout the day while I’m out on the job site, mowing grass, or finally getting some down time at the firehouse in between calls. Brian is a true inspiration for me and the life I want to build for my future family and myself. A true family man, a leader of the green industry in my eyes, and overall an awesome guy on the air. The way he talks on the ... more

    Apple Podcasts
    5
    Andrew Midgett
    United Statesa month ago
  • Great Podcast

    Long time listener, but the 1000th episode is my absolute favorite. As a long time car guy, hearing the 1000th episode was a joy to listen to. Great episode, really full of helpful sales information and adding the cars in was huge bonus. Keep up the great work Brian. You’re killing it my man. 🤙

    Apple Podcasts
    5
    Mallard Island Lawn Ser
    United Statesa month ago
  • Family Unity

    I’m 64 and been in the landscape business for over 40 years. Been listening for about two years. Sincerely appreciate the information you provide every day. Commenting today to thank you for the episode with Liz during the snow. Your unity is inspiring. Together you are making a difference. Blessings to you and your family!

    Apple Podcasts
    5
    Mike Hofmann Albin Farm
    United States8 months ago
  • Learning = Growing

    I am wanting to grow my lawn maintenance business and so I started listening to Brian’s podcast. I enjoy listening to his insight, vision, and his goals for his growing business. Thanks for sharing Brian!!

    Apple Podcasts
    5
    Tweeter’s Turf LLC
    United States10 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show provides actionable business tactics alongside relatable personal stories.
Guests are generally high-quality and provide valuable, real-world insights for growth.
Listeners find the host and guests motivating, practical, and down-to-earth.
Community and mentorship aspects are frequently highlighted by fans.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

996. The Marketing Mindset That Separates $500K Companies from $5M Companies
Q: What role does education play in PostcardMania's approach to helping small businesses grow?
Education is central; PostcardMania provides webinars, workshops, and materials to help owners understand marketing fundamentals, which makes them better prepared to spend wisely and achieve sustainable growth.
996. The Marketing Mindset That Separates $500K Companies from $5M Companies
Q: How should we think about marketing budgets for growth and ROI?
Marketing should be treated as an investment with a target ROI and a plan to test multiple channels, measure performance, and reinvest the returns to fuel growth, rather than treating it as a one-off expense.
976. The Ultimate Entrepreneur Hot Seat: 20 Questions, No Prep
Q: What would make you feel like you've won in business?
Not only changing your family's trajectory but helping others achieve similar results and building a proven track record of success for others to replicate.
976. The Ultimate Entrepreneur Hot Seat: 20 Questions, No Prep
Q: What one skill would you steal from another entrepreneur today and why?
The ability to plan and design scalable organizational systems, as it enables sustainable growth beyond individual capability.
976. The Ultimate Entrepreneur Hot Seat: 20 Questions, No Prep
Q: If you had to start over with $10,000 tomorrow, what business would you build first?
The conversation turns to leveraging existing strengths and capitalizing on the fastest path to value creation rather than starting from scratch.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
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Frequently Asked Questions About Fullerton Unfiltered

What is Fullerton Unfiltered about and what kind of topics does it cover?

This show centers on scaling service-based businesses and leveling up personal and professional lives, with a strong focus on practical systems, leadership, and education. Episodes frequently explore growth strategies for lawn and landscape companies, marketing and sales mindset, mentorship, conference-driven learning, and the balance between entrepreneurship and family life. A distinctive theme is the blend of raw, unfiltered storytelling with actionable takeaways, often anchored by real-world case studies and guest experts across marketing, coaching, and operations. Listeners can expect candid conversations about pricing, hiring, customer experience, and building scalable processes, along with frequent plugs for training programs and live... more

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Which podcasts are similar to Fullerton Unfiltered?

These podcasts share a similar audience with Fullerton Unfiltered:

1. The Green Grind Podcast
2. Growing Green Podcast
3. Kid Contractor Podcast with Caleb Auman
4. Green Industry Podcast
5. The B&B Lawn Care Podcast

How many episodes of Fullerton Unfiltered are there?

Fullerton Unfiltered launched 7 years ago and published 1012 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Fullerton Unfiltered?

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What guests have appeared on Fullerton Unfiltered?

Recent guests on Fullerton Unfiltered include:

1. Tom Groh
2. Dana Groh
3. Alex Herrera
4. Sam Gempel
5. Samantha Held
6. Chris Foster
7. Jennifer Moscow
8. Frank Bourque

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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