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Firm Factor

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Join John Avi Socha (COO @ Hemmat Law) and Rebecca Hamer (Director of Marketing @ LegalRev Legal Marketing) as they explore legal operations, marketing, best practices, and everything else you may need to run your legal practice, grow your staff, and make more money in this business we call the law.

PublishesWeeklyEpisodes8Founded2 months ago
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TechnologyManagementBusiness

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Latest Episodes

Everyone’s talking about AI, but few actually understand how it works.

In this episode, we break down what large language models (LLMs) really are, how they function, and why it matters for the legal industry. We explain how these tools aren’t reaso... more

Consultations can make or break your client intake strategy. In this episode, we explore why charging for them isn’t just about revenue — it’s about setting boundaries, defining your value, and attracting clients who truly respect your time and exper... more

John just got back from ClioCon 2025, and he’s got some serious insights to share about the event. The main thing? Clio is making big moves into the enterprise world with products like Managed AI, designed to streamline processes for law firms. But t... more

Today, we're diving into some common misconceptions about legal marketing. A key takeaway is that just being on every social media platform isn’t the way to go. We talk about how focusing on one or two platforms where your clients hang out can be way... more

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Which podcasts are similar to Firm Factor?

These podcasts share a similar audience with Firm Factor:

1. Turning to the Mystics with James Finley
2. The Telepathy Tapes

How many episodes of Firm Factor are there?

Firm Factor launched 2 months ago and published 8 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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