澳洲网络营销专家 Kai Yan (颜开),在这个频道里,分享关于网络营销策略, 网络营销获客,网络营销传化率,网络营销软件平台等话题。 iWebPower澳洲网隆 www.iwebpower.com/
| Publishes | Weekly | Episodes | 44 | Founded | 11 years ago |
|---|---|---|---|---|---|
| Language | Categories | MarketingBusiness | |||
《你是要用youtube视频营销带来源源不断的流量,还是在浪费时间在微信和facebook上费时费力做短期投资》
我有一个朋友在澳洲,兼职开武馆。上个星期,跟他聊天的时候,我问他怎么去推广。
他说“我每个星期会出一个武术训练的视频,加文字的点评,然后放到微信朋友圈,微信群和facebook”。
他还给我演示了在facebook上,有多少人在看他的视频。但是他也不知道这有没有帮助带来新学员。
我问他一个问题,
“你在这两个社交平台上,分享你的视频,只能分享给你现有的朋友圈和群。但是... more
《学计算机IT专业的,也可以做网络营销吗?》 前几天,我和之前的一个学员聊天。 她跟我说,现在在公司里面,她是最了解网络营销的。而且,她还在公司里,培训一位学IT专业的员工。 虽然她的员工有IT方面的专业知识,但是,大学里学的很多知识,都不实用。员工懂的还没她多,她还要让她的IT员工,继续学习网络营销培训课程。 我自己,也是学IT出身。 做了十几年IT工作,在公司里面,看到不止一次的裁员。每一次裁员的时候,自己就担忧,也看到别人的焦虑。 在那个时候,我就... more
《破除传统企业和初学者对网络营销的迷惑》
前不久,我和一位客户通电话。他在电话里问我说,现在有那么多新的网络推广的平台,比如说微信,facebook,我怎么样可以找到一个既省钱,又能有好的推广效果的平台呢?可见他对网络营销具体的方向还是很困惑的。
同样的,我记得之前我有一位学员,她自己有自己的企业,在学习了我的一个关于网络营销的基础知识和策略的课程后,经过一段时间的实践,她非常高兴地反馈给我说,现在,在自己的公司里面,跟那些当地英文的销售推广团队,在商量和布置营销策略的时候,... more
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Apple Podcasts | #81 |
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