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Artwork for Great Events

Great Events

Cvent
Cvent
Artificial Intelligence
Event Marketing
Event-Led Growth
ROI
Events
Accessibility
Marketing
Meetings and Events
GEO (generative Engine Optimization)
The Merry Menopause
AI In Video
Events Industry
TED
Brand
C-Vent
B2B Marketing
Freeman
Personalization
Great Events

If you're a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Fel... more

PublishesTwice monthlyEpisodes254Founded7 years ago
Number of ListenersCategories
MarketingBusinessTechnology

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Artwork for Great Events

Latest Episodes

Your event had 1,000 attendees. Great. But how many showed buying intent?

Attendance, booth traffic, and badge scans only tell part of the story.

In this episode, Stephanie Sweetland sits down with Nick Bennett from Reachdesk, to discuss how market... more

TED is so much more than just an events company.

Globally, their audience trusts them to spread big ideas, spark important conversations, and create meaningful experiences. In this episode, Rachel Andrews sits down with Monique Ruff-Bell, Chief Prog... more

YouTube

Events are getting smaller and smaller in 2026.

It’s got a lot to do with AI. Audiences are skeptical, overloaded, and craving something authentic. Intimate gatherings, personalized experiences, and IRL events foster real connection.

In this episod... more

YouTube

Can events be both data-driven and people-focused?

According to MPI’s Lori Pugh and Rachel Benedick, absolutely. In this episode, Rachel Andrews chats with industry veterans, Lori and Rachel, about how to design experiences that delight participants... more

YouTube

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Recent Guests

Nick Bennett
Marketing operator with 15 years in-house experience, now runs his own consultancy
Independent consultant
Episode: What Meaningful Intent Signals Look Like at Events
Monique Ruff-Bell
Chief Program and Strategy Officer at TED
TED
Episode: The TED Ecosystem: Building Human-Centered Experiences at Scale
Rachel Benedick
Chief Revenue Officer at MPI
Meetings Professionals International (MPI)
Episode: Why Great Events Don’t Choose Between Revenue and Attendee Experience
Lori Pugh
Vice President of MPI Academy
Meetings Professionals International (MPI)
Episode: Why Great Events Don’t Choose Between Revenue and Attendee Experience
Paulina Giusti
Former co-host, currently leading sponsorships for Fanatics Fest
Fanatics Fest
Episode: The Sponsorship Strategy Behind 175,000 Fans at Fanatics Fest
Daniel Murray
Marketing Millennial, guest expert on B2B marketing and events
Marketing Millennials
Episode: Daniel Murray on How B2B Marketers Earn Attention in 2026
Stephen Cutchins
Director of Accessibility at Cvent with 20+ years of experience in digital accessibility
Cvent
Episode: How to Actually Build Accessible Events Beyond Compliance
Kelly Cheng
CMO of Goldcast (AI-powered video content platform for B2B marketers)
Goldcast (now part of Cvent)
Episode: There’s a Right Way to Use AI in Video. Most Marketers Miss It.
Mark Huber
VP of Marketing at UserEvidence
UserEvidence
Episode: The Secret Sauce of Events That Build Brand and Drive Pipeline

Hosts

Rachel Andrews
Host of Great Events with broad experience hosting and guiding conversations with event professionals.
Alyssa Peltier
Co-host/host focusing on guiding the conversation and framing topics.
Felicia Asiedu
Co-host and session guide with a strong emphasis on practical event strategy and inclusive design.
Camille Arnold
Host/guest involved in presenting interview topics and contributing to discussions on growth and AI for events.

Reviews

4.6 out of 5 stars from 35 ratings
  • Worth your time!

    As someone who plans events, and advises others who plan events of all shapes and sizes - this podcast is one I always make the time for. The insights and perspectives shared are always valuable, relevant, and refreshing. What a talented team!

    Apple Podcasts
    5
    Cloaked1
    United States2 years ago
  • These Two

    Love the dynamic of this podcast! Keep it going!

    Apple Podcasts
    5
    shandelicious
    United States6 years ago
  • Be the ❤️ of the event!

    Kudos to Mark Jeffries for packaging up his magic in this podcast. As an attendee of his MC Masterclass you really take these and more insights, concepts and scenarios and put them to real practice. Be brave, be the heart of your events! Thank you Mark and Cvent!

    Apple Podcasts
    5
    Stasiam9
    United States7 years ago
  • Who are better than the experts??

    Great chemistry and amazing content are an unbeatable combination!

    Apple Podcasts
    5
    dclionva
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Great mix of actionable insights and real-world examples.
Strong emphasis on sponsorship and ROI in live experiences.
Dynamic hosts and practical takeaways for event programs.
Excellent chemistry and practical content for event pros.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#155
Israel/Business/Marketing
Apple Podcasts
#210
Ireland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

The TED Ecosystem: Building Human-Centered Experiences at Scale
Q: How does TED manage speaker selection and coaching?
A full-time content team and curators oversee a months-long journey from recommendation to coaching, topic shaping, script development, and rehearsal to ensure high-quality, trusted content.
The TED Ecosystem: Building Human-Centered Experiences at Scale
Q: What role does AI play in TED's operations?
AI is used to sift through thousands of speaker recommendations, personalize marketing, design interstitial content, and challenge strategic thinking, while emphasizing the need for human oversight and verification.
The TED Ecosystem: Building Human-Centered Experiences at Scale
Q: How does TED design its flagship and TEDx experiences to feel human-centered?
By prioritizing audience needs, de-emphasizing panel-heavy formats, creating personalized experiences, and delivering a seamless, concierge-style arrival and on-site experience, along with off-site engagement to deepen connections.
The TED Ecosystem: Building Human-Centered Experiences at Scale
Q: How did Monique get into the events world and land at TED?
Her early roles spanning promotions, PR, logistics, and hands-on event work gradually evolved into a leadership path; she emphasized learning by doing, mobility across industries, and intentionally seeking roles that built key skills like sponsorships and strategy, leading to her role at TED.
What Meaningful Intent Signals Look Like at Events
Q: What signals are most important to send to sales from an event?
Key signals include hand-raisers and intent signals from attendees who want to learn more, with rapid follow-up after the event to keep momentum and nurture conversations toward demos and opportunities.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Great Events

What is Great Events about and what kind of topics does it cover?

The show focuses on events, marketing, and technology with a practical tilt. It regularly mines sponsorship strategy, event-led growth, accessibility, AI-enabled video, and data-driven measurement to help listeners plan better live experiences that move business. Guests tend to be senior marketing and event professionals from large brands or agencies, who share hands-on tactics, case studies, and frameworks for aligning events with pipeline, brand, and customer experience. A notable pattern is the blend of creative storytelling with technical execution, and a willingness to discuss ROI, integration across teams, and the evolving role of AI in events. This mix makes it useful for listeners seeking actionable guidance, credible perspectives, ... more

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How many subscribers and views does Great Events have?

To see how many followers or subscribers Great Events has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Great Events?

These podcasts share a similar audience with Great Events:

1. EVENT ABOUT IT: Event Marketing, Strategy & Business Growth
2. The Mel Robbins Podcast
3. Better Events
4. The Diary Of A CEO with Steven Bartlett
5. Hidden Brain

How many episodes of Great Events are there?

Great Events launched 7 years ago and published 254 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Great Events?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Great Events?

Recent guests on Great Events include:

1. Nick Bennett
2. Monique Ruff-Bell
3. Rachel Benedick
4. Lori Pugh
5. Paulina Giusti
6. Daniel Murray
7. Stephen Cutchins
8. Kelly Cheng

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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