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Artwork for Not Your Average Online Marketing Podcast

Not Your Average Online Marketing Podcast

Zach Spuckler
Facebook Ads
List Building
Email Marketing
Online Marketing
Accessibility
Coaching
Social Justice
Lead Generation
Online Business
Self-Care
Diversity and Inclusion
Facebook Advertising
Affiliate Marketing
Mental Health
Membership Sites
Business Revenue Structure
Membership Model
Yoga
Content Bistro
Email List Building

This is Not Your Average Online Marketing Podcast, and it is about CHANGING the way we think about online marketing...Right now, most podcasts are simply about growing the list, to sell the course, to get the money, to move you up the ladder - listeners = dollars, not listeners = people. This podcast may still grow our business...but here's the difference:Our goal is for every episode to be ACTION... more

PublishesWeeklyEpisodes251Founded10 years ago
Categories
BusinessEntrepreneurshipMarketing

Listen to this Podcast

Artwork for Not Your Average Online Marketing Podcast

Latest Episodes

Hey there not-so-average marketers! 

I'm bringing you something special today - a guest interview that I'm genuinely excited about. You know I don't bring guests on very often, but when I do, they have to bring serious value.

Meet Kimberly Espinel,... more

I had to address something I keep hearing from clients, students, and potential customers: "I just want it to be more passive."

In this episode, I'm pulling back the curtain on what "passive income" really looks like in the online course and members... more

In this episode, I'm breaking down the seven biggest Facebook and Instagram ad mistakes I see businesses making repeatedly - costing them thousands in wasted ad spend and missed opportunities. 

Based on patterns I've observed in our membership commu... more

In this week's episode of the podcast, I'm breaking down EXACTLY what I would do if I had $1,000 to spend on ads in 90 days.

The goal? Generate 200-300 new leads and create a profitable return. 

This step-by-step breakdown shows you how to structur... more

Key Facts

Accepts Sponsors
Contact Information
Podcast Host

Recent Guests

Kimberly Espinel
London-based food photographer, photography teacher, and author of 'How to Make Your Food Famous'
The Little Plantation
Episode: 097. Creating Organic Content For Instagram That Connects with Kimberly Espinel
Jena Castro-Casbon
A speech language pathologist who runs online courses and programs for therapists
The Independent Clinician
Episode: 090. How Jena Generated $2.3 Million with 5-Day Challenges
Aandra Bohlen
Conversion rate specialist and sales expert
Episode: 084. Webinar and Live Promo Secrets: Mastering Sales Conversions with Aandra Bohlen
Anna HeardinLondon
Confidence coach focusing on body confidence and accessibility access.
selfcareschool.co.uk
Episode: 080. Creating Accessibility In Your Business with Anna HeardinLondon
Dama Jue
Entrepreneur and online marketing strategist focused on unconventional methods
Episode: 077. Unconventional Marketing That Works with Dama Jue
Prerna Malik
Co-founder of Content Bistro
Content Bistro
Episode: 075. Intentional Profitability with Prerna and Mayank Malik: Beyond Revenue Goals
Mayank Malik
Co-founder of Content Bistro
Content Bistro
Episode: 075. Intentional Profitability with Prerna and Mayank Malik: Beyond Revenue Goals
Brett Larkin
Yoga instructor and entrepreneur
Yoga Life
Episode: 074. Yoga Mats to Marketing: Brett Larkin's Journey of Adaptation and Growth

Host

Zach Spuckler
Host of the podcast, providing actionable insights into online marketing strategies and approaches for business growth.

Reviews

5.0 out of 5 stars from 263 ratings
  • Just what my business needed

    I’ve been in search of another quality podcast to improve the marketing in my business, and this might just be the best one I’ve found in a long time. Zach really knows what he’s talking about! I listened to ‘The New Way Of Marketing’ episode from November 2023 and it woke me up to how I really need to be nurturing my leads more than ever before, and the plan Zach laid out from what his business is doing was perfect. Thanks Zach!

    Apple Podcasts
    5
    Theaffili8studio
    United Statesa year ago
  • My Favorite Business Podcast

    Zack is an excellent teacher, and I learn so much from him! He explains things in a simple way to make it easy to understand and actionable without making you feel like you have to do exactly what he says.

    This is hands-down my favorite podcast to listen to with business related stuff. I always check for the latest episode and that’s saying a lot because I’m not much of a podcast person.

    Apple Podcasts
    5
    nicmfost
    United States2 years ago
  • So much great information 😀

    Thanks Zac for your invaluable information on advertising and course creation. Your podcast is one of my go-to’s as I find your honest, analytical approach so helpful. Also, your FB Bootcamp rocked!

    Apple Podcasts
    5
    sheepdogtess
    Canada2 years ago
  • A breath of fresh air

    I’ve been in business for about a decade and worked with many business coaches - some good, some bad. I’ve become a bit jaded by all the multiple 6-figure and 7-figure talk or coaches who are adamant about one way to grow a business. We’re all different and I love that Zach offers different strategies and acknowledges that selling B2C is different than B2B. So many business coaches don’t and have completely lost touch. Zach is down to earth, has a big heart and I’m glad I joined his membership. ... more

    Apple Podcasts
    5
    Claudia P., Health Coach
    United States2 years ago
  • Practical, clear and effective online marketing strategies.

    I love Zach’s down-to-earth humor and his realness about what it takes to successfully run marketing for an online business. I’ve learned so much from this podcast and have been empowered to put on my Business Chief Marketing Hat and be strategic and focused with my marketing decisions. Thank you Zach and Team!

    Apple Podcasts
    5
    BowtoMystery
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many listeners express gratitude for the host's honesty and willingness to share both successes and failures, which fosters a genuine connection.
Listeners appreciate the practical and straightforward advice provided in each episode, often highlighting the actionable strategies that can be immediately applied to their own businesses.
The focus on community and nurturing relationships rather than mere profits resonates well with entrepreneurs seeking meaningful growth.

Talking Points

Recent interactions between the hosts and their guests.

097. Creating Organic Content For Instagram That Connects with Kimberly Espinel
Q: How often do we really need to be showing up on Instagram if we do want to see growth of our audience?
You can show up five times a week and grow incredibly, or just show up once or twice and still have growth, as long as you're consistent.
074. Yoga Mats to Marketing: Brett Larkin's Journey of Adaptation and Growth
Q: Can you talk to us just a little bit about how you maybe got into video marketing and how that's been serving your business?
Brett discusses how video is powerful for creating connections with the audience and co-creating content based on their needs.
075. Intentional Profitability with Prerna and Mayank Malik: Beyond Revenue Goals
Q: How have you started to streamline processes in your business?
We focus on providing clear packages that solve our clients' pain points, allowing for quicker services while ensuring profitability.
075. Intentional Profitability with Prerna and Mayank Malik: Beyond Revenue Goals
Q: What does intentional profit look like for you?
Intentional profit means being deliberate about how we operate to align our business with our lifestyle and goals.
077. Unconventional Marketing That Works with Dama Jue
Q: How did you come to the conclusion that you don’t need to have one big thing?
Dama explains that she found narrowing down to a single offer limiting and prefers to have multiple products to keep her engaged.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focusing on actionable insights and practical strategies, this podcast seeks to revolutionize the way listeners engage with online marketing. Each episode emphasizes the importance of taking immediate steps to apply learned concepts effectively. By providing concrete advice rather than theoretical discussions, the content empowers listeners—particularly entrepreneurs and marketers—to grow their businesses sustainably. The host shares real-life experiences and lessons learned in scaling their own business, ensuring that every episode is a valuable resource for those looking to achieve tangible results in their online marketing efforts.

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To see how many followers or subscribers this podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of this podcast are there?

this podcast launched 10 years ago and published 251 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Kimberly Espinel
2. Jena Castro-Casbon
3. Aandra Bohlen
4. Anna HeardinLondon
5. Dama Jue
6. Prerna Malik
7. Mayank Malik
8. Brett Larkin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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