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Artwork for Gym Marketing Made Simple

Gym Marketing Made Simple

Sherman Merricks
Lead Generation
Fitness Industry
Paid Marketing
Gym Membership Sales
Sales Techniques
Crossfit
Customer Relationship Management
Marketing Strategies
Paid Advertising
Client Retention
Gym Tours
Professionalism In Sales
Sales Strategies
Client Conversion
Intros
Testimonials and Social Proof
Value Creation
Free Trials
Gym Ownership
Debt

Unlock success in gym marketing with practical insights and strategies to make you more money! Simplify your approach to attract clients and grow your business.

PublishesTwice weeklyEpisodes111Founded2 years ago
Number of ListenersCategories
BusinessMarketing

Listen to this Podcast

Artwork for Gym Marketing Made Simple

Latest Episodes

Most gyms don’t fail because the owner isn’t working hard.

They stall because the math doesn’t work and no one ever explains why.

Welcome to Gym Marketing Made Simple, a podcast built to remove confusion from gym growth. Each episode breaks down ma... more

Most gyms don’t fail due to a lack of effort.

They stall because growth demands a different version of the owner, and most people don’t realize when it’s time to shift.

If the same problems keep resurfacing, no matter how hard the work gets, this e... more

Organic reach isn’t dying — but relying on it alone might quietly cap growth.

As franchises double down on paid ads and polished systems, boutique gyms face a harsh reality: visibility now comes at a price.

Welcome to Gym Marketing Made Simple — a ... more

Most gyms slow down during the holidays. Phones go quiet. Leads go cold. But what if this season isn’t a setback at all? What if it’s where consistency is actually built?

Welcome to Gym Marketing Made Simple, the podcast that strips away the noise a... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Matt G.
Sales expert at Lasso
Lasso
Episode: Your Gym Doesn’t Need Better Leads — It Needs Better Follow-Up | Episode 105.
Chris Wade
Founder of X4 and fitness industry expert
X4
Episode: Inside X4: How a Hybrid Training Model Became a High-Revenue Gym Brand | Episode 101.
Jeff Smith
Entrepreneur and Founder of The Tactical Empire, focusing on family, finances, and personal development.
The Tactical Empire
Episode: Family, Finances & Freedom: Jeff Smith’s Tactical Empire Blueprint | Episode 76.
David Rubin
Owner of Courage Fitness
Courage Fitness
Episode: Real Numbers, Real Growth: How David Rubin’s Gym Hit 83K/Month | Episode 66.
Andrew Charlesworth
Midwest affiliate representative with extensive experience in CrossFit coaching and gym ownership.
CrossFit
Episode: Why Most Gyms Struggle with Sales — and What Actually Works | Episode 64.
Tommy Allen
Fitness entrepreneur and expert from District H
District H
Episode: The Real Reason CrossFit Gyms Struggle to Scale Past $30K/Month.
Dario Aviles
Owner of North Naples CrossFit
North Naples CrossFit
Episode: How This CrossFit Gym Grew 27% by Letting Experts Handle Sales with Dario Aviles.
Jonathan Goodman
Fitness author and educator
Author of 'The Obvious Choice' and 'Ignite the Fire'
Episode: Why Most Gym Owners Fail at Social Media Marketing with Jonathan Goodman.
Billy Hofacker
Long-time gym owner, author, and financial coach
Episode: Financial Framework for Paying Off Debt and Growing Profit with Billy Hofacker.

Hosts

Blake Ruff
Host of the Gym Marketing Made Simple Podcast, providing expertise and practical advice on gym marketing strategies and business growth.
Sherman Merritt
Co-host of the Gym Marketing Made Simple Podcast, specializing in actionable marketing solutions and strategies for gym owners and managers.

Reviews

4.0 out of 5 stars from 12 ratings
  • Actionable info!

    Most marketing podcast give you generic advice. Gym Marketing Made Simple gives practical advice that you can take action on to increase your gym business revenue.

    Do yourself (and your gym) a favor and listen to this podcast so that you can grow profitable gym!

    Apple Podcasts
    5
    Vegacrene
    United States2 years ago
  • Marketing and Sales

    Marketing and Sales strategies that are simple and effective! Too many gurus over complicate these strategies! These guys get it as StoryBrand guides and have worked with over 700 gyms!!

    Apple Podcasts
    5
    Bruff5
    United States2 years ago
  • Love this podcast!

    Blake and Sherman are the real deal if you want to get better at sales and marketing, or you are looking to grow your gym! I will def be sharing with my staff

    Apple Podcasts
    5
    Spydr723
    United States2 years ago
  • Love it!

    This podcast really opens up the whole world of sales and marketing. I love hearing Sherman and Blake’s points of view. They’re super knowledgeable and break everything down for business owners. It can be applied to any specialty. Keep up the good work guys!

    Apple Podcasts
    5
    cristina merricks
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

General positive feedback highlights the engaging style and the valuable takeaways from guest experiences shared during episodes.
Both hosts are recognized for their deep knowledge in sales and marketing, resonating well with gym professionals seeking growth.
Listeners praise the podcast for its actionable insights that can directly enhance gym business revenues.
Many appreciate the straightforward, effective marketing strategies discussed, emphasizing their practical nature over generic advice.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#118
Finland/Business/Marketing
Apple Podcasts
#232
Ireland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

How Gym Owners Can Tap Into the 50+ Market for Sustainable Growth.
Q: What would be two to three pieces of advice you would give them if they were like, Jay, I'm loving this.
Send email, send email a lot. They like reading good stuff. Have a good email lead magnet and treat them like you want to be treated.
From Coaching to Ownership: CrossFit Loup’s Marketing Triumphs.
Q: How do you feel about the competition in your area?
I see it as a challenge and an opportunity to refine our marketing and service offerings to stand out.
From Coaching to Ownership: CrossFit Loup’s Marketing Triumphs.
Q: What kind of mindset do you have going into your business?
I believe in being proactive and understanding that the success of my gym relies on both the marketing and my efforts in sales and client interaction.
The Exact System That Turns Cold Leads into Committed Members | Episode 70.
Q: What do you do when people ask, what's the cost?
I tell them the price directly without wasting time on a consultation, focusing on those who genuinely want to join the gym.
The Exact System That Turns Cold Leads into Committed Members | Episode 70.
Q: How do you maintain the endurance to just kind of continue to see it through?
By understanding that for every 100 leads, I can expect to engage with about 40, leading to approximately 15 sign-ups, which helps make the rejection easier to handle.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Gym Marketing Made Simple

What is Gym Marketing Made Simple about and what kind of topics does it cover?

Focusing on actionable strategies for gym owners, this podcast offers practical insights into improving marketing efforts and business growth within the fitness industry. Topics covered include effective advertising methods, customer retention tactics, and innovative approaches to lead generation, often featuring insights from successful guests involved in gym operations. The dialogue is shaped around real-world experiences and data-driven decisions, providing listeners with valuable tools to apply in their own businesses. Notably, the emphasis on collaboration and community building sets it apart, encouraging gym owners to connect with peers for shared learning and problem-solving.

Where can I find podcast stats for Gym Marketing Made Simple?

Rephonic provides a wide range of podcast stats for Gym Marketing Made Simple. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Gym Marketing Made Simple and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Gym Marketing Made Simple get?

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What are the audience demographics for Gym Marketing Made Simple?

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How many subscribers and views does Gym Marketing Made Simple have?

To see how many followers or subscribers Gym Marketing Made Simple has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Gym Marketing Made Simple?

These podcasts share a similar audience with Gym Marketing Made Simple:

1. The Game with Alex Hormozi
2. Run a Profitable Gym
3. Gym Business - Business for Unicorns Podcast
4. The Diary Of A CEO with Steven Bartlett
5. Fitness Business University Podcast

How many episodes of Gym Marketing Made Simple are there?

Gym Marketing Made Simple launched 2 years ago and published 111 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Gym Marketing Made Simple?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Gym Marketing Made Simple?

Rephonic pulls ratings and reviews for Gym Marketing Made Simple from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Gym Marketing Made Simple?

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What guests have appeared on Gym Marketing Made Simple?

Recent guests on Gym Marketing Made Simple include:

1. Matt G.
2. Chris Wade
3. Jeff Smith
4. David Rubin
5. Andrew Charlesworth
6. Tommy Allen
7. Dario Aviles
8. Jonathan Goodman

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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