
We will discuss everything on growing your B2B SaaS, hosted by Joran Hofman, Founder of Reditus. When growing your B2B SaaS you run into a lot of things; we will cover how to generate your first-paying clients, achieve product-market fit, create a go-to-market plan, and more in-depth information about any marketing channel. Or, when thinking about funding, we will cover bootstrapped stories to fun... more
| Publishes | Weekly | Episodes | 148 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusiness | |||

In this episode of the Grow Your B2B SaaS podcast, recorded live at the SaaS Summit Benelux in Amsterdam, host Joran sat down with Richard Schenzel from AtScale. Richard and his team act as operating partners for B2B SaaS companies, helping them buil... more
SaaS monetization in 2026 is being reshaped by smarter tiering strategies, flexible usage-based models, AI-powered add-ons, and bold pricing experiments that help companies grow revenue while meeting evolving customer expectations. In this episode of... more
How will B2B SaaS Scaling be like in 2026, with AI Adoption, Pricing Shifts for Efficient Growth? This is quickly becoming the central focus for B2B SaaS leaders, as companies navigate rapid changes in technology, customer expectations, and competiti... more
Scaling SaaS in 2026: AI, Talent, and the Future of People Operations is becoming a core focus for growing B2B companies as AI reshapes how teams work, how customers buy, and how leaders build the next generation of SaaS organizations. In this episod... more
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Joran is an excellent host! I had the pleasure of coming on to the show as a guest, and I must say I was blown away by the quality of the podcast.
From pre-recording steps, to the episode itself, he asked me very insightful questions that enabled me to share interesting info on the show.
I highly recommend the podcast to any B2B SaaS founder.
I love this podcast. Real stories, real advice, real stuff
This is one of my favorite podcasts specifically focused on building a SaaS company. Joran has a lot of great guests on the show.
There are less than a dozen of podcasts that are really « must-listen » if you are a Saas owner or operator, this is one of them.
Started listening to Joran’s podcast after meeting him a few weeks back. And man…I wish I started listening to it earlier. The quality of guests, content and knowledge that is shared is just impressive. When it comes to SaaS startups podcasts, this one is a notch above the others.
My new favourite podcast.
Keep up the good work!
Jacopo from Dokin
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Content focuses on the intricacies of growing B2B SaaS companies, including strategies for acquiring the first paying clients, achieving product-market fit, and crafting effective go-to-market plans. The discussions frequently delve into practical advice on navigating marketing channels and funding options, such as bootstrapping or seeking external investment. Notable for its emphasis on real-world application, the episodes often feature insights from industry experts, making it particularly beneficial for aspiring SaaS founders and seasoned entrepreneurs alike. The host, a SaaS founder himself, engages in meaningful dialogues that resonate with the challenges faced by those in the sector.
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These podcasts share a similar audience with Grow Your B2B SaaS:
1. The SaaS Podcast: Build, Launch & Scale Your SaaS
2. The Official SaaStr Podcast: SaaS | Founders | Investors
3. Startups For the Rest of Us
4. The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
5. The GaryVee Audio Experience
Grow Your B2B SaaS launched 3 years ago and published 148 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Grow Your B2B SaaS include:
1. Richard Schenzel
2. Krzysztof Szyszkiewicz
3. Hotske Wesselius
4. Tjitte Joosten
5. Christopher Gannon
6. Ricardo Ghekiere
7. Andrew Capland
8. Desiree-Jessica Pely
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