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Artwork for GreenThumb Minute: Marketing for Garden Centers

GreenThumb Minute: Marketing for Garden Centers

Dig Marketing

Running a Garden Center is a very distinct adventure, and growing it in a digital world is a challenge. Here, Catalina and her guests bring you quick, actionable marketing tips designed specifically for busy garden center owners and their marketing teams. Each episode delivers concise insights and strategies tailored to help you attract more customers, particularly Millennials and Gen Z. Whether o... more

PublishesTwice monthlyEpisodes11Foundeda year ago
Categories
BusinessMarketing

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Artwork for GreenThumb Minute: Marketing for Garden Centers

Latest Episodes

As spring approaches, having the right team in place is crucial for garden center success. On this episode of the GreenThumb Minute we dive into the power of brand building for attracting, training, and retaining top talent and customers.

We discus... more

This episode of the Greenthumb Minute kicks off Season II by focusing on maximizing profits during key sales periods like holidays and seasonal events.

In just a few minutes Host Catalina Morales breaks down the process into three actionable steps:... more

In this episode, we'll explore the concept of "context-rich" content and how it can help you attract and engage your target audience.

Discover how to create content that not only informs but also inspires, and how to leverage various content formats... more

In this second episode of our three-part series, we dive into the world of social media and its power in expanding your garden center's reach. Discover how to identify your target audience, create engaging content, and foster meaningful interactions.... more

In this first episode of a three-part series, we explore the crucial role of website optimization in expanding your garden center's reach and generating more leads. Discover how to make your site mobile-friendly, improve its search engine visibility ... more

Are you struggling to connect with the next generation of gardeners? In this episode, we explore how to craft engaging content that resonates with Millennials and Gen Z. Discover the power of user-generated content, what UGC is and how that applies t... more

This episode of GreenThumb Minute explores how to keep your business thriving beyond the peak season.

We discuss the growing popularity of indoor gardening and how to capitalize on it, the importance of creating engaging experiences for customers, a... more

Millennials are all over gardening, but they care about more than just pretty flowers! This episode of GreenThumb Minute dives into the world of sustainability within business operations and how they attract eco-conscious Millennial customers to your... more

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this podcast launched a year ago and published 11 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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