Geolocation and the customer journey
Industry Dive's studioIDWe all want to offer our customers the same ease, seamlessness and efficiency when shopping in person as they enjoy when shopping online. To do this, we need innovations that link customers’ experiences in-store, online and in-app. This three-part podcast series highlights the next step retailers must make to connect customers’ physical and digital journeys.
| Publishes | Infrequently | Episodes | 3 | Founded | a year ago |
|---|---|---|---|---|---|
| Categories | EducationHow To | ||||
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Latest Episodes
In the final episode of our three-part series, we explore how today’s top retailers are leveraging location-based marketing to drive real results. As customer expectations shift toward personalization and immediacy, brands that localize their strateg... more
Regardless of how consumers shop, via mobile, app or online, when they drive up or walk into a store, they expect their purchase to be ready. They don’t want to wait. Delivering seamless pickup is vital to creating a successful omnichannel experience... more
This three-part podcast series highlights the next step retailers must make to connect customers’ physical and digital journeys. In Episode 1, “Geolocation and the Connected Customer,” you’ll discover:
* The building blocks of the connected custome... more
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How many episodes of Geolocation and the customer journey are there?
Geolocation and the customer journey launched a year ago and published 3 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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