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Artwork for DecaMillionaire Decoded

DecaMillionaire Decoded

Justin Goodbread
Entrepreneurship
Business Growth
Financial Freedom
Decamillionaire
Coaching
Value Growth Academy
Personal Development
Business Strategy
Leadership
Decamillionaire Status
Financial Advisors
Wealth Creation
Business Coaching
Business Ownership
Business Success
Time Management
Work-Life Balance
Friendship
Mindset
Faith

No fluff. No theory. Just real conversations with real business owners doing real numbers. Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a ... more

PublishesTwice weeklyEpisodes668Founded9 years ago
Number of ListenersCategories
EntrepreneurshipBusinessTechnology

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Artwork for DecaMillionaire Decoded

Latest Episodes

In this episode Justin addresses why 80% of financial advisors remain stuck in mediocrity - never breaking $1 million in revenue - and reveals the single decision required to "go pro." Drawing on pivotal advice from industry legend Rick Edelman, Just... more

Many financial advisors view YouTube as stressful and time-consuming, but with just a few hours a week, it can unlock millions in revenue and enterprise value. In this episode, Justin reveals his step-by-step YouTube framework designed to turn casual... more

Stop chasing viral trends and algorithm hacks. In this episode Justin reveals why standard YouTube advice fails financial advisors and explains how to build a high-converting channel tailored for true practice growth.

Drawing from his journey scal... more

Are you drowning in your back office ? Most financial advisors stall not from a lack of marketing, but because they spend 70% of their week trapped in non-revenue-generating administrative weeds .

In this episode, Justin introduces the Leverage Gri... more

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Recent Guests

Kyle Kuyat
Co-founder of a financial advisory practice scaling rapidly post-2024 restart
Franklin, Tennessee-based advisory firm
Episode: Scaling from Scratch to a Multi-Million Dollar Machine, with Kyle Kuyat and Jacob Gardner
Jacob Gardner
Co-founder of the same advisory practice, partner in growth and delivery
Franklin, Tennessee-based advisory firm
Episode: Scaling from Scratch to a Multi-Million Dollar Machine, with Kyle Kuyat and Jacob Gardner
Larry Hagner
Founder of The Dad Edge; speaker and author
Dad Edge / The Dad Edge Alliance
Episode: The Monster in the Mirror: Balancing Eight-Figure Success with a Healthy Home, with Larry Hagner
Matthew Whiz Buckley
Top Gun fighter pilot, CEO of Top Gun Options, founder of No Fallen Heroes Foundation
Top Gun Options; No Fallen Heroes Foundation; Sacred Warrior Fellowship
Episode: Top Gun Leadership: Lessons from the Cockpit to the C-Suite, with Matthew "Whiz" Buckley
Jodi Scott
Founder of Green Goo (plant-based first aid products)
Green Goo
Episode: Lessons from a DecaMillionaire Buyback: From Kitchen Table to Global Retail and Back Again, with Jodi Scott
Jesse Carstairs
Founder of Building The Ultimate Husband / Coach for men in marriage
Building The Ultimate Husband
Episode: Why You'll Never Scale a Business While Failing at Home, with Jesse Carstairs
Richard Wilson
Founder/investor club leader, Family Office Club
Family Office Club
Episode: How to Own Your Industry and Scale to $100M, with Richard Wilson
Dan Romer
A business leader and pastor with extensive experience in coaching entrepreneurs
RIG Global, Goshen
Episode: Character Over Content: Why Integrity is the New Business Currency for 2026, with Dan Romer
Nick Perry
Entrepreneur and real estate investor with a successful background in mentoring and coaching others.
Episode: The CEO Transition: How to Buy Back Your Time and Scale Your Legacy, with Nick Perry

Host

Justin Goodbread
Host and founder of DecaMillionaire Decoded; guides framework-based conversations with a focus on real-world outcomes.

Reviews

4.6 out of 5 stars from 41 ratings
  • Great content

    Always great energy and a good man

    Apple Podcasts
    5
    Jackjjjjjj
    United Statesa month ago
  • Financial Advisor Motivation

    I was referred to Justin by a very good friend. Wanted to make sure that before I commit to his full coaching sessions, I get him understand him, and align with him so very grateful for this podcast.

    Apple Podcasts
    5
    lilyirelandrose
    United States2 months ago
  • Beautiful Savage!

    I love this podcast! Justine delivers sound actionable, beautiful savage Wisdom. I love the latest episode. Don’t ask can I ask? How can I then asked should I? Then ask Will? What a great framework if you’re a person that wants to do big things and live a life of enjoyment satisfaction and meaning!

    Apple Podcasts
    5
    Wesley Young Austin TX
    United States8 months ago
  • This guy is on fire … and I love it!

    This guy is on fire … and I love it!

    Apple Podcasts
    5
    nickgarofalo
    United Statesa year ago
  • Profound

    Justin is a man of true wisdom and everything that he shares is awesome. I’m so thankful that God is working in his life to make an impact for business owners.

    Apple Podcasts
    5
    Matt36066
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Clear, actionable strategies with real-world examples; guests clearly add value for owners looking to scale.
Audio quality can vary; the content and guest caliber consistently stand out.
Shows depth and honesty, though some episodes can be dense; the host pulls useful lessons from tough topics.
Great cross-section of expertise, from purchasing/selling to leadership and automation.
High-quality guests and practical frameworks that can be implemented quickly.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Top Gun Leadership: Lessons from the Cockpit to the C-Suite, with Matthew "Whiz" Buckley
Q: Can you explain your six-step planning process and how it helps avoid execution gaps?
Define mission objective, identify threats, assess available resources, extract lessons learned, assign responsibilities with deadlines, and build a contingency plan to handle what could go wrong before you execute.
Top Gun Leadership: Lessons from the Cockpit to the C-Suite, with Matthew "Whiz" Buckley
Q: How do you decide what the number-one priority is when faced with many competing demands?
Identify the single most important objective first, then stack other instruments in the cockpit around it, using task shedding to focus on essentials and empower others to handle the rest.
Top Gun Leadership: Lessons from the Cockpit to the C-Suite, with Matthew "Whiz" Buckley
Q: What was the key mindset shift that helped you move from flying a single aircraft to building and leading multi-person organizations?
Trust in your team, clear delegation, and the ART framework (Authority, Accountability, Responsibility, Trust) that ensures everyone knows their role and feels empowered to act, even under pressure.
Why You'll Never Scale a Business While Failing at Home, with Jesse Carstairs
Q: What practical steps should a man take to improve the home culture now?
Practice intentionality: plan date nights, actively listen with eye contact, share leadership at home, and consistently invest in the wife and family to model a safe and loving environment.
Why You'll Never Scale a Business While Failing at Home, with Jesse Carstairs
Q: How does the program structure help a man become a better husband?
It starts with redefining identity beyond roles, then a 12-week framework on what it means to be a good man, and finally practical biblical guidance on headship and family leadership.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About DecaMillionaire Decoded

What is DecaMillionaire Decoded about and what kind of topics does it cover?

A no-fluff, action-oriented show featuring interviews with service-based business leaders and owners who have built or scaled to high enterprise value. Episodes emphasize practical frameworks for delegation, pricing, niching, and scalable systems, often weaving in personal stories of leadership, faith, and family to illustrate durable growth. Noteworthy traits include guest-led breakdowns of real-world growth tactics, a strong coaching ecosystem around DecaMillionaire status, and a focus on turning chaos into clarity through disciplined execution and exit-readiness. Potential listeners—especially owners, executives, and aspiring scale-makers—will likely value tactical takeaways, proven playbooks, and candid lessons from high-performing busi... more

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DecaMillionaire Decoded launched 9 years ago and published 668 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on DecaMillionaire Decoded?

Recent guests on DecaMillionaire Decoded include:

1. Kyle Kuyat
2. Jacob Gardner
3. Larry Hagner
4. Matthew Whiz Buckley
5. Jodi Scott
6. Jesse Carstairs
7. Richard Wilson
8. Dan Romer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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