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Artwork for Entry & Exit

Entry & Exit - Inside the Security & Fire Industry

Stephen Olmon and Collin Trimble
Alarm Masters
Mergers and Acquisitions
Recurring Revenue
Due Diligence
Sales Process
Security Industry
Customer Relationships
Salesforce
Customer Experience
Acquisitions
Financing
Business Valuation
Customer Service
EBITDA
Recurring Monthly Revenue
Estimation Playbook
Design and Quoting
Operational Efficiency
Service Department
B Players

Entry & Exit is a podcast about building, scaling, and exiting security and fire businesses. Hosts Stephen Olmon and Collin Trimble share their journey growing Alarm Masters through acquisitions and organic growth, along with the lessons they’ve learned along the way.

From recurring revenue strategies to sales, operations, and M&A, Entry & Exit gives business owners and entrepreneurs an inside loo... more

PublishesTwice weeklyEpisodes46Founded9 months ago
Number of ListenersCategories
BusinessEntrepreneurship

Listen to this Podcast

Artwork for Entry & Exit

Latest Episodes

IT Is Taking Over Security and Most Integrators Aren’t Ready.

In this episode of Entry & Exit, Stephen Olmon and Collin Trimble discuss one of the biggest shifts happening in the security industry: the rise of IT as the primary decision-maker. What ... more

Technology is changing fast, and the security industry is being forced to keep up.

In this episode of Entry & Exit, Stephen Olmon and Collin Trimble recap ESX and share their biggest takeaways from the conference floor. They discuss the growing inte... more

Your technicians don't need to sell more, they need to collect better information.

In this episode of Entry & Exit, Stephen Olmon and Collin Trimble share how they're using AI to improve service operations at Alarm Masters. From automated technician... more

Your sales team shouldn't be spending their time updating CRMs, building quotes, or chasing down information.

In this episode of Entry & Exit, Stephen Olmon and Collin Trimble break down the AI tools they're using at Alarm Masters to help their sale... more

Key Facts

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Recent Guests

Lee Odess
Leader of several well-known brands in the security space, including the Access Control Collective and SIA board member.
Episode: Lee Odess: Why Physical Security Is Becoming an Enterprise Software Business
Collin Trimble
Co-host and business partner
Alarm Masters
Episode: Lee Odess: Why Physical Security Is Becoming an Enterprise Software Business

Hosts

Stephen Olmon
Co-host and business partner; runs Alarm Masters, with deep ties to the security industry and M&A-led growth.
Collin Trimble
Co-host and business partner; co-founder of Alarm Masters with experience in acquisitions and scaling a security services business.

Reviews

5.0 out of 5 stars from 8 ratings
  • Great Podcast

    I just recently acquired a telecom integration company (similar to Stephen and Collin but B2C) in Spain and I believe this content will help me take the company to the next level. Thank you guys! Keep it coming!!

    Apple Podcasts
    5
    Ksals helsing
    Spain7 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show offers candid, real-world lessons from buying and scaling businesses, not just theory.
Guests bring diverse perspectives on sales, operations, and technology that feel actionable for owners.
Listeners appreciate the practical, battle-tested guidance on acquisitions and growth in the security/fire sector.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Lee Odess: Why Physical Security Is Becoming an Enterprise Software Business
Q: What is one very tactical piece of advice for shifting from a security integrator to a systems integrator mindset?
Start by creating a long-term vision for your company, considering market changes and your core competencies.
Lee Odess: Why Physical Security Is Becoming an Enterprise Software Business
Q: What are the early onset symptoms that operators need to be aware of?
If certain verticals of the market are changing, or if there are more manufacturers doing business development in your area, these might indicate a need to adapt.
Lee Odess: Why Physical Security Is Becoming an Enterprise Software Business
Q: What are two to three trends or themes or any shifts that you're seeing in the industry?
One major trend is that the industry is moving more like an enterprise software model, where security operators must adapt to new technologies such as cloud and AI.

Audience Metrics

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Frequently Asked Questions About Entry & Exit

What is Entry & Exit about and what kind of topics does it cover?

A practical, founder-focused show that unpacks how to build, scale, and exit security and fire businesses. Across episodes, the hosts share hands-on experiences with acquisitions, recurring revenue strategies, KPI-driven growth, and operational efficiency, often weaving in lessons from their own Alarm Masters journey. Expect candid discussions on due diligence, sales processes, technology stacks, and people decisions that impact valuation and growth. A standout angle is the emphasis on tangible, repeatable playbooks (from quoting to CRM to M&A) that owners can implement to increase value and reduce risk as they scale or prepare for exit.

Where can I find podcast stats for Entry & Exit?

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How many episodes of Entry & Exit are there?

Entry & Exit launched 9 months ago and published 46 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Entry & Exit?

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Where can I see ratings and reviews for Entry & Exit?

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What guests have appeared on Entry & Exit?

Recent guests on Entry & Exit include:

1. Lee Odess
2. Collin Trimble

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