
The Hammersley Brothers Ecommerce Podcast By Mark & Ian Hammersley
| Publishes | Weekly | Episodes | 100 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEntrepreneurshipBusiness | |||

In this episode, Mark and Ian dive deep into the five essential offers that every eCommerce business needs to scale — and why most businesses get them wrong.
🔑 Key takeaways:
■ Recruitment Offer: How to attract your first customers and set up a wi... more
This is the fifth ecommerce business type in our series — and it’s often the most misunderstood.
In this episode, Mark and Ian unpack the Seasonal Specialist model — where 80%+ of revenue happens in just 6–8 weeks. Whether you sell Christmas hampers... more
Continuing our exploration of the 5 types of ecommerce businesses.
This week, we dive into type 4, the 'Needs Driven Supplier'.
Watch this if your business is reliant on google ads and sells a product that people only want when they need it.
It's ... more
You’ve got sales. You’ve got a brand. But your bank account says otherwise.
In this episode, Mark and Ian break down the Volume Retailer — the third ecommerce business type — and explain why most owners of $2M–$10M brands never get paid unless they ... more
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I have read the Hammersley’s book and am currently getting through their podcasts. Their calm, measured approach to ecommerce and decades of experience make for an absolutely fascinating study on how to grow an online business. I have learnt enough from from these guys in a week to get started and I can only imagine what I’ll know once I have listened to all of their podcasts. If you’re looking to grow your ecommerce business, then do yourself a favour and absorb everything these guys have out t... more
Great insights on topics in ecommerce and marketing . Great!
If you own or run an eCommerce store you want to listen to every single word here. The KPI formula developed by these guys is crucial to your success.
There are so many learnings in this podcast based on real client case studies, so get your notepad out and start implementing!
After being stuck in a plateau of $1.5M of sales, I finally know how I am going to get to the $5M mark! Everything was explained so well and gave me great ideas for moving forward☺️
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #191 |
Recent interactions between the hosts and their guests.
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This podcast features discussions on various aspects of eCommerce, focusing on how to optimize business strategies for growth in the digital marketplace. It covers diverse topics including marketing strategies, customer retention, business models, and the importance of understanding metrics for making informed decisions. Episodes often highlight real-world examples and personal anecdotes from the hosts, who share their experiences as eCommerce entrepreneurs, providing listeners with actionable insights and tips rooted in practical knowledge. Overall, it seeks to empower eCommerce business owners by demystifying complex concepts and offering straightforward advice that can be implemented immediately.
The unique aspect of this series lies in... more
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this podcast launched 6 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on this podcast include:
1. Cameron Goldie
2. Chloë Thomas
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